Global Branded Apparel Industry

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Global Branded Apparel Industry
Published on September 2010

Report Summary

This report analyzes the worldwide markets for Branded Apparel in US$ Billion by the following Product Segments: Men's Branded
Apparel, Women's Branded Apparel, Children's Branded Apparel, and Sports Branded Apparel. The report provides separate
comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and
forecasts are provided for each region for the period 2007 through 2015. Also, a seven-year historic analysis is provided for these
markets. The report profiles 400 companies including many key and niche players such as Adidas AG, Reebok International Ltd.,
Arvind Limited, Benetton Group SpA, Ermenegildo Zegna Group, Escada AG, Esprit Europe GmbH, Fruit of the Loom, Inc., Giorgio
Armani SpA, Guess', Inc., HartMarx Corp., Hobo Clothing Company, H&M (Hennes & Mauritz) AB, Inditex, Joe Boxer Company, LLC,
Jones Apparel Group, Inc., Levi Strauss & Co., Liz Claiborne, Inc., Naigai Co., Ltd., Nautica Enterprises, Inc., Nike, Inc., Nygård
International Ltd., Onward Holdings & Co. Ltd., OshKosh B'Gosh Inc., Oxford Industries Inc., Phillips-Van Heusen Corp., Picadilly
Fashions, Raymond Limited, Sanyo Shokai Co., Ltd., The Athletic Sportshow Inc., Tommy Hilfiger U.S.A., Inc., Tribal Sportswear Inc.,
Triumph Apparel Corporation, Valentino Fashion Group S.p.A., Vanity Fair Corp., and Warnaco Group Inc. Major retailers also
discussed in the report include Ann Taylor Stores Corporation, Beall's Department Stores, Inc., Berkshire Hathaway, Charming
Shoppes, Inc., Chico's FAS, Inc., Coldwater Creek, Inc., Gap Inc., Gymboree Corp., J. Crew Group Inc., Kellwood Company, Lands'
End, Limited Brands Inc., M.R Simak Ltd., Macy's Inc., Sears Holding Corp., Syms Corporation, Stein Mart Inc., Talbots, Inc., Target
Corp., The Children's Place Retail Stores, Inc., The TJX Companies, Inc., and World Co. Ltd. Market data and analytics are derived
from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

Table of Content

BRANDED APPAREL MCP-1005
A GLOBAL STRATEGIC BUSINESS REPORT

CONTENTS

1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS 1
Study Reliability and Reporting Limitations 1
Disclaimers 2
Data Interpretation & Reporting Level 2
Quantitative Techniques & Analytics 3
Product Definitions and Scope of Study 3
2. MARKET OVERVIEW 4
Men's Apparel: An Overview 4
A Return to Classic Clothing 4
Wearing a Younger Attitude 4
Building Fashion Consciousness Drives the Market 4

Global Branded Apparel Industry (From Slideshare) Page 1/21


The Men's wear Retail Market Rejuvenates 4
Slimmer Trousers 5
Differences between Active wear, Sportswear and Denim Phasing
Out 5
Purchase Patterns 5
Difference in Men's and Boys' Purchase Patterns 5
Women and their Role in Decision Making in the Purchasing Cycle 5
Women's Apparel: An Overview 6
Value-Conscious Consumers 6
Major Players in the Women's Wear Industry 6
The Consumer Rules 6
European Women: Walking High on the Fashion Ramp 6
Children's Apparel: An Overview 7
Baby and Toddler Apparel - Unaffected by Fashion Trends 7
A Highly Fragmented Market 7
Product Differentiation Imperative to Maintain Competitive Edge 7
Children's Wear - Designers Join the Bandwagon 8
Licensed Sports Apparel Market Encouraged by Team Sports 8
Substantial School Uniforms Market Lures New Entrants 8
Style Governing Children's Apparel Purchasing Decisions 8
Growing Brand Awareness Influences Purchase Decisions 8
Brand Extensions Encouraged by Yuppie Parents 8
Distribution - A Vital Aspect 9
Customized Retailing - A New Facet 9
The Internet - Changing the Retail Landscape 9
Sports Apparel: An Overview 9
Sportswear for Sports Becomes a Thing of Past 9
Sportswear - A Dependable Growth Area for Major Players 9
The Technology Effect in Sportswear 10
Key Features Expected from Sportswear Fabrics 10
Intimate Sports Apparel - An Emerging Market 10
Growing Awareness in Consumers about Technical Specifications 10
What's on the Tracks - Sport-Specific Apparel' 10
A Growing Segment of Sportswear - Golf Apparel 10
Team Sports Apparel - Fueling Teamed Growth 11
Sportswear for Aging Baby Boomers - No More Function, Just
Fashion 11
Collection Sportswear - A Worthy Collection' 11
3. MAJOR TRENDS AND ISSUES 12
Impact of Recession: A Review 12
Market Becomes Increasingly Fashion-Oriented 12
The Changing Definition 13
Wearing a Niche Look 13
Upscale Market - Riding the Crest 13
Mid Market Segment - The Perfect Fit 14
Low-End Market - The Common Man's Paradise 14
Baby-Boomers - Torch Bearers of the Future 15
Mature Women - A New Segment Unto Themselves 15
Global Influence on Fashion and Fabrication 15
Better Fabrics Emerge Out 15



Bold Expressions at Work 16
Online Apparel Shopping Gaining Momentum 16
More Apparel Brands Try to Align with Popular Celebrity Endorsers 16
4. PRODUCT OVERVIEW 17
Coats and Raincoats 17
Suits and Ensembles 17
Indoor Jackets 17
Dresses 17
Skirts 17
Shirts 17
Outdoor Jackets (Anoraks Etc.) 18
Trousers Other than Jeans 18
Jerseys, Polo and Sweatshirts, Etc 18
Jeans 18
T-Shirts 18
Active Sportswear 18
Clothing Accessories 19
5. PRODUCT INNOVATIONS/INTRODUCTIONS 20
Champion Athletic Apparel Unveils Champion Supersuit 20
The Dockers® Brand Introduces Novel Khaki Line 20
Tommy Hilfiger Launches Marvel vs. Hilfiger Denim 20
Macy's to Introduce New Fashion Brands 21
Dunning Unveils Micro-Collection Sportswear Line 21
JOLT® Apparel Introduces 7 OZ. STYLES 21
CoastTM to Launch Winyah 22
Wacoal Rolls out Wacoal Sport 22
Zero Restriction Unveils Fall 2009 Apparel Collection 22
Levi's Introduces Curves 22
Moda Woman to Launch Designer Apparels 23
LIJA Rolls Out New Ranges of Golf and Sportswear Apparels 23
Burton Unveils The Quiksilver Range 23
PZI Jeans Introduces Skinny Jeans Range 24
Zegna Sport Rolls Out Spring/Summer 2009 Collection 24
Disney Consumer Products to Unveil Jonas 24
Givenchy Launches Spring/Summer 2009 Collection 25
GearWrench® Rolls Out Branded Apparels Range 25
Greg Norman Collection Introduces Global Spring Summer 2009
Collection 25
Bolzano Launches Charming in Silk Collection 25
Recreational Equipment Unveils Fall 2009 Collection 26
Cleveland® Golf/Srixon® to Launch Cleveland ClassicsTM
Sportswear Collection 27
FEW New Zealand Rolls Out Fall 2009 Collection 27
NinoMaxx Introduces Spring NinoMaxx 2009 Collection 28
Pringle of Scotland Unveils Spring/Summer 2009 Womenswear
Collection 28
Phillips-Van Heusen Licenses Studio Ray to Unveil IZOD Swimwear 28
Vandale Wins Contract to Design, Produce & Market IZOD Branded
Sleepwear and Intimate Apparel 29
Phillips-Van Heusen Launches Vintage Clothing Line IZOD/INDY 29



Charles River Apparel Launches New Active Wear for Fall 29
Jones Apparel Group Introduces Rachel Rachel Roy Diffusion Brand 30
Stella McCartney and GapKids Launches Kids Collection 30
Piperlime Launches Women's Apparel 31
Gap Launches Premium Jeans 31
BabyGap and GapKids to Launch Kids Collection 31
Hanes® Unveils Underwear T-shirts 32
JMS Just My Size® Introduces Plus Size Clothing Collection 32
Bali® Unveils Natural Uplift Bra 32
The Central Marketing Group Rolls Out Blue Bella Jeans Range 32
LazyMan Introduces Branded Apparels and Accessories 32
Zodiac Clothing to Unveil New Apparel Brand 33
Hasbro Clothing Rolls Out Probase 33
Kohl's Launches Jumping Beans 33
Spencer's Retail Introduces Beverly Hills Polo Club® 34
Burger King to Unveil Branded Apparels 34
Fairway Skins Rolls Out Butterfly Collection 34
Jack Spade to Introduce Fall 2009 Collection for Men 35
Second Skin Launches Spring 2009 Collection 35
Bosideng International Holdings Rolls Out Non-Down Apparels 36
LIJA Introduces Spring 2009 Collection 36
OmniaLuo Unveils Beauty Blossoms Apparel Range 37
Phresh Launches 2009 Apparel Collection 37
Pink Tee Rolls Out Golf Apparel Line 37
Fertile Goddess Introduces Yoga and Athletic Wear Line 37
Peter Scott Launches Spring Summer 2009 Collection 38
Nivo Rolls Out Spring 2009 NIVO Golf Collection 38
Wilson® Unveils Tennis Performance Apparel 38
KING Apparel Introduces Spring 2008 Collection 39
Chiripal Group Rolls Out ConneXions 39
FreeGirl Apparel Unveils 2008 Spring-Summer Collection 39
American Eagle Outfitters to Introduce 77kids 39
Nike Rolls Out Enforcer 40
Levi's® Launches the Levi's® Ultimate Lift 544TM 40
Target Unveils Fall 2008 Collection for Men 40
United Colors of Benetton Introduces Spring-Summer 2009
Collection 41
Sisley Launches Spring/Summer 2009 Collection 42
Playlife Unveils Spring/Summer 2009 Collection 43
Benetton Rolls Out Undercolours of Benetton Fall/Winter 2008/
2009 Collection 44
Raymond Launches GAS Spring-Summer 2007 Collection 44
Raymond Introduces ColorPlus Woman 45
Park Avenue Unveils Park Avenue Woman 45
6. RECENT INDUSTRY ACTIVITY 46
Perry Ellis Enters into a License Agreement with Fishman & Tobin 46
Virgin Group Selects Kappa as Technical Sponsor for Racing Team 46
PUMA Signs Agreement to Purchase Brandon Company 47
Liz Claiborne to Sign Buying Agency Agreement with Li & Fung 47
The Walt Disney Company and Hanesbrands Set Up a Disney



Design-a-Tee Store 47
O'Neill Signs Agreement with Pure Sport Apparel 48
Femella Fashion to Set Up New Stores 48
Tharanco Group Takes Over Greg Norman Collection 48
Brandhouse Retails and Oviesse Sign Joint Venture Agreement 48
Tarrant Apparel Group Signs Definitive Merger Agreement 48
Hardcastle Restaurants to Enter into Apparels Business 49
Bang Overseas and Aquarelle International Enter into a Joint
Venture 49
S Kumars Nationwide to Enter into a Joint Venture with DKNY 49
Calvin Klein Signs Licensing Agreement with Premium Golf Brands 49
Hampshire Group Enters Into Definitive Merger Agreement with
NAF Acquisition 50
Delta Apparel Takes Over Gekko Brands 50
Edelweiss Takes Over Millet 50
K2 Sports Takes Over Zoot Sports 51
Under Armour® Establishes New Outlet Store 51
Aeropostale Licenses Apparel Group to Introduce Aeropostale brand 51
True Religion Apparel Establishes a New Retail Store 51
True Religion Apparel Sets Up a New Retail Store 52
World Triathlon Corporation and K·Swiss Enter into an Agreement 52
Haggar Clothing Inks Licensing Agreement with Roytex 52
Paris Blues Selects Stone America Licensing as its Licensing
Agent 52
Levi's® Brand Inks a Licensing agreement with Oneworld Apparel 53
SKECHERS USA and Adjmi Apparel Group Sign Licensing Agreement 53
Esprit Holdings Announces Plans to Fully Acquire Esprit China 53
Squaw Valley USA Ski Resort Enters into a Partnership with
Signature Parking 54
TAG Enters into a Factoring Agreement with Coral Capital 54
SKECHERS Announces Plans to Enter Medical Apparel Market by
Beginning of 2010 55
Steve Madden Enters into a Licensing Agreement with l'Koral 55
Dickies Enters into a Licensing Agreement with Bioworld 55
Sanrio Announces Expansion of Hello Kitty-branded Apparel Pact
with Age Group 56
True Religion Apparel Announces Launching of a New Retail
Store in Texas 56
Liz Claiborne and Donna Karan International Enter into a
Licensing Agreement 57
Lilliput and Shenzen New World Development Company of China
Enter into a Joint Venture 57
Heart of Brands to Takeover Gul & Bla 57
NexCen Brands Divests Bill Blass Brand to Peacock
International Holdings 57
JAKKS Pacific to Takeover Disguise 57
TaylorMade-Adidas Golf Acquires Ashworth 58
Benetton Group Establishes a New Single-Brand Store 58
Undercolors Sets Up New Stores 58
Sears Mexico and Benetton Group Sign Agreement 58



adidas to Establish a Megastore in Beijing 58
Benetton Sets Up a New Store 59
Benetton Establishes a New Megastore 59
United Colors of Benetton Opens a New Megastore in Jaipur 59
Sisley Young Sets Up its Flagship Store 59
Levi Strauss Selects OMD as Media Planning and Buying Agency 59
Levi's® Sets Up New Store in Times Square 59
Sean "Diddy" Combs Purchases Fashion Brand Enyce 60
Liz Claiborne Divests Ellen Tracy 60
Liz Claiborne Divests prAna 60
Liz Claiborne Divests C&C California and Laundry By Design 60
Bloomingdale's to Set up Stores in Dubai 60
Macy's to Establish Three New Bloomingdale's Stores 61
Macy's to Set Up Bloomingdale's Store in Phoenix 61
PUMA Takes Over Majority Interest in Dobotex 61
Kellwood Company Divest its Two Business Units 61
(PUMA Extends Partnership with Egyptian Football Association
Egypt) 62
Talbots to Set Up New Stores 62
Adrenalina to Takeover Pacific Sunwear 62
Talbots Establishes Three New Stores 62
TapouT Signs Licensing Agreement with Kids Headquarters 62
Falconhead Capital Takes Over Interest in Not Your Daughter's
Jeans 62
Gap to Takeover Athleta 63
Mercury Brands Takes Over The Factoree 63
Charming Shoppes Divests its Non-Core Apparel Catalogs 63
Wo Kee Hong (Holdings) Ltd to Takeover a Majority Stake in SKC
Group Ltd 63
Onward Holdings Takes Over Jil Sander 63
J Lindeberg USA and People's Liberation Form a Joint Venture 64
Rachel Ashwell Designs Partners Jerry Leigh 64
Russell-Newman Takes Over KN Karen Neuburger 64
Amiee Lynn Accessories Acquires JBT Group/ Design Studio
International 65
Lerros and House of Pearl Fashions Entered into a Joint Venture 65
Top Form International to Takeover ACE Style Intimate Apparel 65
Marchpole Holdings Forms Joint Venture with Donna Karan
International 65
Microban International Signs Agreement with DyStar 65
New Equity Capital Takes Over Ginch Gonch Fashion 66
Monomoy Capital Partners Takes Over Missy Group 66
Blue Holdings and Headgear Sign Term Sheet to form Joint Venture 66
Horny Toad Activewear Takes Over Nau 66
GIC SI Takes Over Interest in Reid and Taylor 66
Raymond to Establish New Franchisee and Stores 67
Raymond to Unveil 'Baby Zap' 67
S. Kumar Nationwide Takes Over Internacionale 67
Barn Holding Purchases Nine Stores 67
S. Kumar Nationwide Takes Over a Controlling Stake in Klopman 67



Jones Apparel Group Enter into a Joint Venture with TSM
Capital, Rachel Roy and Damon Dash 67
Jones Apparel Group Acquires Interest in GRI Group 68
Reflex to Takeover Barnas Hus 68
Casual Male Retail Group Sings Agreement with Dahle Management 68
Reebok and Vulcabras Enter into a Joint Venture 68
Bombay Rayon Fashions to Takeover Guru 69
Lakeland Industries Acquires Qualytextil 69
Spencer Retail Establishes New Hyper Stores 69
Maidenform Brands and Donna Karan International Sign Licensing
Agreement 69
Bannari Amman Group and Brandot International Enter into a
Joint Venture 70
Real American Brands Takes Over Apocalypse Clothing 70
G&K Services Acquires Assets of Best Uniform Rental 70
Vulcabras and Adidas Enter into a Joint Venture 70
Phillips-Van Heusen Signs Licensing Agreement with Arvind Brands 70
Tommy Hilfiger Group and Delta Galil Sign Licensing Agreement 71
G-III Apparel Group Takes Over Andrew Marc 71
Nitches Takes Over Backwoods Equipment 71
Perry Ellis International Takes Over Laundry and C&C
California Brands 71
Sixty Group and Reliance Brands Enter into a Joint Venture 71
Effigi Takes Over Colimacon 72
Youngor Group Takes Over XinMa Apparel International 72
Ashworth Takes Over Sunice and Sun Ice Trademarks 72
Ever-Glory International Group Signs Joint Venture Agreement
with Shanghai La Chapelle Garment and Accessories Company 72
Utex Fashion Group Obtains US License 73
CFC Industriebeteiligungen Purchases a Majority Stake in
Delmod International Bekleidungsindustrie 73
Next Acquires Lipsy 73
NIKE Bauer Hockey Takes Over Mission-Itech Hockey 73
Chartreuse & Mont Blanc Takes Over Skis Rossignol 73
TOC Takes Over Hilo Hattie 73
Advent International Takes Over a Majority Stake in Gerard 74
VF Takes Over Interest in Mo Industries 74
Shane Hunter, LLC Takes Over Shane Hunter, Inc. 74
Dover Saddlery Takes Over Interest in Hobby Horse Clothing 74
GB Merchant Partners and Crystal Capital Take Over Como Fred
David 74
Shimano American Takes Over Pearl Izumi USA 74
Spyder Active Sports Takes Over Cloudveil Mountain Works 74
BCBG Max Azria Group Takes Over Dorotennis 75
Quad-C Management Takes Over Augusta Sportswear 75
FAST RETAILING Merges its Subsidiaries to Form GOV RETAILING 75
Bosideng International to Acquire Stake in Greenwoods Menswear 75
Lafuma Takes Over Eider 76
Panglobal Brands Takes Over Crafty Couture and Scrapbook Brands 76
Fairway Skins Set Up New Stores and Venues in Florida 76



True Religion Apparel Establishes a New Store 76
Camuto Group Signs Licensing Agreement with G-III Apparel Group 77
Kohl's and American Brand Holdings enter into a Licensing
Agreement 77
Bobby Jones to Establish a New Store 77
Koutons Retail India to Introduce its Innerwear Collection 78
Arvind Mills to Diversify its Business 78
SRS Group Sets Up its First Branded Apparel Store 78
Bosideng to Set Up Retail Stores in the UK 78
Sun Capital Securities Group Purchases Kellwood 78
Moschino Signs Agreement with Altana 79
Madura Garments to Expand Brands 79
Sports Direct Acquires Stake in Amer Sports 79
PUMA Establishes its New Croatian Subsidiary 79
PUMA Establishes its New Romanian Subsidiary 80
PUMA Extends Partnership with Italian Football Association 80
PUMA Enters into a Partnership with Moroccan National Team 80
PUMA Enters into a Partnership with Club Brugge 80
Tessuti Garments Enters into Men's Wear Category 80
VF Corp Acquires Seven For All Mankind and Lucy Actiwear 81
Cache Acquires Adrienne Victoria Designs 81
FAO Schwarz Acquires Best & Co 81
Iconix Brand Group Pockets Roc Apparel Group 81
Li & Fung Takes over Regatta 81
Hilco Equity and Genuity Capital Partners Acquire Effigi 82
Bergamo Pockets Exclusif 82
Liz Claiborne Acquires Scapegoat 82
VF Imagewear Acquires Majestic Athletic 82
Hartmarx Takes over Monarchy 82
Liz Claiborne Buys Stock in Narciso Rodriguez 82
TSM Capital Pockets Rachel Roy Fashions 83
NexCen Brands Enters Agreement to Manufacture and Distribute
Branded Apparel 83
Kellwood Pockets Royal Robbins 83
Fruit of the Loom Takes over VF Corp's Intimate Apparel Business 83
M1 Group Pockets Façonnable 83
Private Firms Acquire Halston LLC 83
Hilco Consumer Capital Takes over Apparel Holdings Group 84
Youngor Group to Acquire Smart Apparel and Xin Ma Apparel
International 84
CIC Holding Pockets MCORSET 84
Youngor Enters Agreement to Buy Smart Shirts 84
Li & Fung Pockets Liz Claiborne's Cloth Brands 84
7. FOCUS ON SELECT PLAYERS 85
Manufacturers 85
Adidas AG (Germany) 85
Reebok International Ltd (USA) 85
Arvind Limited (India) 86
Benetton Group SpA (Italy) 86
Ermenegildo Zegna Group (Italy) 86



Escada AG (Germany) 86
Esprit Europe GmbH (Germany) 86
Fruit of the Loom, Inc (USA) 87
Giorgio Armani SpA (Italy) 87
Guess', Inc (USA) 87
Hobo Clothing Company (Canada) 87
H&M (Hennes & Mauritz) AB (Sweden) 87
Inditex Group (Spain) 88
Joe Boxer Company, LLC (USA) 88
Jones Apparel Group, Inc. (USA) 88
Levi Strauss & Co (USA) 89
Liz Claiborne, Inc (USA) 89
Naigai Co., Ltd (Japan) 90
Nautica Enterprises, Inc (USA) 90
Nike, Inc (USA) 90
Nygård International Ltd. (Canada) 90
Onward Holdings & Co. Ltd. (Japan) 91
OshKosh B'Gosh Inc. (USA) 91
Oxford Industries Inc (USA) 91
Phillips-Van Heusen Corp (USA) 91
Picadilly Fashions (Canada) 92
Raymond Limited (India) 92
Sanyo Shokai Co., Ltd. (Japan) 93
The Athletic Sportshow Inc. (Canada) 93
Tommy Hilfiger U.S.A., Inc. (USA) 93
Tribal Sportswear Inc. (Canada) 94
Triumph Apparel Corporation (USA) 94
Valentino Fashion Group S.p.A. (Italy) 94
Vanity Fair Corp (USA) 94
Warnaco Group Inc. (USA) 95
Retailers 95
Ann Taylor Stores Corporation (USA) 95
Beall's Department Stores, Inc (USA) 95
Berkshire Hathaway (USA) 96
Charming Shoppes, Inc. (USA) 96
Chico's FAS, Inc. (USA) 96
Coldwater Creek, Inc (USA) 96
Gap Inc. (USA) 96
Gymboree Corp (USA) 97
J. Crew Group Inc (USA) 97
Kellwood Company (USA) 97
Lands' End (USA) 97
Limited Brands Inc (USA) 97
M.R Simak Ltd (Hong Kong) 98
Macy's Inc. (USA) 98
Sears Holding Corp. (USA) 98
Syms Corporation (USA) 98
Stein Mart Inc. (USA) 98
Talbots, Inc. (USA) 99
Target Corp (USA) 99



The Children's Place Retail Stores, Inc (USA) 99
The TJX Companies, Inc. (USA) 99
World Co. Ltd. (Japan) 99
8. GLOBAL MARKET PERSPECTIVE 100
Table 1: World Recent Past, Current & Future Analysis for
Branded Apparel by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Rest of World Markets Independently Analyzed by Annual Sales
for the Years 2007 through 2015 in US$ Billion (includes
corresponding Graph/Chart) 100

Table 2: World Historic Review for Branded Apparel by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Rest of World Markets
Independently Analyzed by Annual Sales for the Years 2000
through 2006 in US$ Billion (includes corresponding
Graph/Chart) 101

Table 3: World 11-Year Perspective for Branded Apparel by
Geographic Region - Percentage Breakdown of Value Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Latin America, and Rest of World Markets for the Years 2005,
2010, & 2015 (includes corresponding Graph/Chart) 102

Men's Branded Apparel by Geographic Region - US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Rest of World Markets Independently Analyzed by Annual
Sales for the Years 2007 through 2015 in US$ Billion (includes

Table 5: World Historic Review for Men's Branded Apparel by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
Graph/Chart) 104

Table 6: World 11-Year Perspective for Men's Branded Apparel
by Geographic Region - Percentage Breakdown of Value Sales for

Women's Branded Apparel by Geographic Region - US, Canada,



Table 8: World Historic Review for Women's Branded Apparel by
Graph/Chart) 107

Table 9: World 11-Year Perspective for Women's Branded Apparel
Latin America, and Rest of World Markets for the Year
(includes corresponding Graph/Chart) 108

Children's Branded Apparel by Geographic Region - US, Canada,

Table 11: World Historic Review for Children's Branded Apparel
by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
Graph/Chart) 110

Table 12: World 11-Year Perspective for Children's Branded
Apparel by Geographic Region - Percentage Breakdown of Value
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Rest of World Markets for the Years
2005, 2010, & 2015 (includes corresponding Graph/Chart) 111

Sports Branded Apparel by Geographic Region - US, Canada,

Table 14: World Historic Review for Sports Branded Apparel by
Graph/Chart) 113

Table 15: World 11-Year Perspective for Sports Branded Apparel



9. THE UNITED STATES 115
A.Market Analysis 115
Current and Future Analysis 115
US Branded Apparel Industry - An Overview 115
Apparel Slips in Purchasing Priority - A Recession Impact 115
Clothing Companies Increase Spending on Advertisements To
Rally Men Back into Purchasing Apparel 116
Competition from Retailers' Own Brands 116
Impact Sales 116
Market Trends 116
Formal Wear on a Comeback Trail 116
Uniforms Divert the Economics of Children's Wear 117
Casual Wear Styles 117
Counterfeiting Strikes Young Men's Market 117
Attitude is Everything for the American Woman 118
Factors Influencing Purchase Decisions 118
Children Influence Parents' Purchase Decisions 118
Brand Names Dominate The Market 118
Innovation and Novelty: The Key to Success 118
Trends in Children's Wear 119
Imported Children's Wear Gaining Popularity in the US 119
Apparel for Obese Kids: Another Niche for Companies 119
Jeans and Sneakers Most Preferred Apparel by Teenagers 119
Competitive Scenario 119
Table 16: Men's Performance Apparel Market in the US
(2006): Percentage Breakdown of Sales by Brand - Nike,
Under Armour, Duofold and Others (includes corresponding
Graph/Chart) 119

Table 17: Women's Performance Apparel Market in the US
(2006): Percentage Breakdown of Sales by Brand - Under
Armour, Nike, Adidas and Others (includes corresponding
Graph/Chart) 120

Table 18: Sports Apparel Market in the US (2005 & 2006):
Percentage Breakdown of Sales by Brand - Nike, Adidas, Puma
and Others (includes corresponding Graph/Chart) 120

Table 19: Branded Apparel Market in the US (2006):
Percentage Breakdown of Sales by Distribution Channel -
Specialty Stores, Mass Merchants, Department Stores,
National Chains, Off-Price Retailers, Direct Mail, Factory
Outlets and Others (includes corresponding Graph/Chart) 121

Table 20: Leading Women Apparel Chain Stores in the United
States: Breakdown of Dollar Sales for the Year 2006 (In US$
Million) (includes corresponding Graph/Chart) 121



Table 21: Leading Youth Apparel Chain Stores in the United

Table 22: Leading Family Apparel Chain Stores in the United

Table 23: Leading Sports Apparel Categories in the US
(2006): Percentage Breakdown of Sales by Category -
T-Shirts, Fleece Tops, Knit Shirts, Jackets and Caps/Hats

Table 24: Leading Men's Apparel Categories in the US
(2006): Percentage Breakdown of Sales by Category - Knit
Sport Shirts, Jeans, Men's Furnishings, Woven Sport Shirts,
Tailored Clothing, Casual Slacks, Dress Shirts, Dress
Slacks, Sweaters and Others (includes corresponding
Graph/Chart) 123

Table 25: Leading Women's Activewear Categories in the US
(2006): Percentage Breakdown of Sales by Category - Sweats,
Swimwear, Active Sportswear, Sport Bras, Exercisewear and
Outerwear (includes corresponding Graph/Chart) 123

Table 26: Leading Women's Sportswear Categories in the US
(2006): Percentage Breakdown of Sales by Category - Knit
Tops, Woven Shirts, Sweaters, Casual Pants, Skirts, Jeans,
Shorts and Others (includes corresponding Graph/Chart) 124

Table 27: Leading Women's Activewear Fabrics in the US
(2006): Percentage Breakdown of Sales by Fabric - Cotton,
Polyester, Nylon and Others (includes corresponding
Graph/Chart) 124

Table 28: Leading Women's Outerwear Fabrics in theUS
(2006): Percentage Breakdown of Sales by Fabric -
Polyester, Wool, Nylon, Cotton, Leather and Others

Table 29: Leading Intimate Apparel Distribution Channels in
the US (2006): Percentage Breakdown of Sales by Channel -
Specialty Stores, Mass Merchants, Department Stores,
National Chains and Others (includes corresponding
Graph/Chart) 125

Table 30: Leading Men's Underwear Distribution Channels in
Mass Merchants, National Chains, Department Stores,



Specialty Stores and Others (includes corresponding
Graph/Chart) 125

Table 31: Leading Men's Activewear Distribution Channels in
Specialty Stores, Mass Merchants, Sports Specialty,
Department Stores, National Chains, Off-price Retailers,
Direct Mail, Factory Outlets and Others (includes

Table 32: Leading Boy's Apparel Categories in the US
(2006): Percentage Breakdown of Sales at Mass Merchandisers
by Product Category - Tops, Bottoms, Furnishings,
Activewear, Outerwear, Suits & Sportscoats and Others

Table 33: Leading Men's Apparel Categories in the US for
2006: Percentage Breakdown of Sales at Mass Merchandisers
by Product Category - Tops, Bottoms, Furnishings,
Activewear, Suits & Sportscoats, Outerwear and Others

Table 34: Leading Girl's Apparel Categories in the US
(2006): Percentage Breakdown of Sales at Mass Merchandisers
by Product Category - Tops, Bottoms, Intimate Apparel,
Dresses & Skirts, Activewear, Outerwear and Others

Table 35: Leading Women's Apparel Categories in the US for
2006: Percentage Breakdown of Sales by Product Category -
Tops, Dresses & Skirts, Bottoms, Intimate Apparel,
Activewear, Outerwear and Others (includes corresponding
Graph/Chart) 127

Table 36: Leading Swimwear Segments in the US (2006):
Percentage Breakdown of Sales by Segment - Women's, Men's,
Girl's, Boy's and Infant (includes corresponding
Graph/Chart) 127

Table 37: Leading Activewear Segments in the US (2006):
Percentage Breakdown of Sales by Product Segment - Tees,
Polo/Golf/Rugby, Swimwear, Tanks/Sleeveless, Sweatshirts,
Shorts, Outerwear, Pants/Slacks, Socks, Sweatpants and
Others (includes corresponding Graph/Chart) 127

Table 38: Leading Sports Apparel Categories in the US
(2006): Percentage Breakdown of Sales by Sports Category -
Camping, Golf, Swimming, Hunting, Fishing, Bicycling,
Aerobics, Running/Jogging, Bowling and Others (includes



Competitive Scenario - Historic Perspective 128
Table 39: Historic Review For Men's Branded Apparel Market
in the US (2003): Percentage Breakdown of Sales by Leading
Brand - Hanes, Levi's, Wrangler, Fruit of the Loom,
Polo/Ralph Lauren and Others (includes corresponding
Graph/Chart) 128

Table 40: Historic Review For Women's Apparel Market in the
US (2003): Percentage Breakdown of Sales by Leading Brand -
Hanes, Levi's, Liz Claiborne, L'eggs, Calvin Klein and

Table 41: Historic Review For Student Clothing Market in
the US (2003): Percentage Breakdown of Sales by Brand -
Abercrombie & Fitch, PacSun, American Eagle, Old Navy,
Hollister, Gap, and Others (includes corresponding
Graph/Chart) 129

Table 42: Historic Review For Children's Apparel Market in
Oshkosh B'gosh, Levi's, Hanes, Nike, Tommy Hilfiger and

Table 43: Historic Review For Intimate Apparel Market in
Hanes, Victoria's Secret, Playtex, Vanity Fair, L'eggs and

Table 44: Historic Review For Cotton T-Shirt Makers in the
US (2003): Percentage Breakdown of Sales by Company -
Gildan, Fruit of the Loom and Others (includes

Table 45: Historic Review For Performance Swimwear Makers
in the US (2003): Percentage Breakdown of Sales byCompany -
Speedo, Tyr, Nike, Adidas and Others (includes

Table 46: Historic Review For Men's Khaki Pant Makers in
the US (2003): Percentage Breakdown of Sales by Company -
Levi's, Unionbay, Plugg, Mossimo and Others (includes

Table 47: Historic Review For Men's/Boy's Underwear Makers
in the US (2003): Percentage Breakdown of Sales at Mass
Merchandisers by Company - Sara Lee, Fruit of the Loom and

Table 48: Historic Review For Men's Jeans Market in the US
(2003): Percentage Breakdown of Sales by Brand -Levi's,



Wrangler, Rustler and Other (includes corresponding
Graph/Chart) 131

Table 49: Historic Review For Women's/Girl's Underwear
Makers in the US (2003): Percentage Breakdown of Sales at
Mass Merchandisers by Company - Sara Lee, Fruit of the Loom
B.Market Analytics 132
Table 50: US Recent Past, Current & Future Analysis for
Branded Apparel by Product Segment - Men's Branded Apparel,
Women's Branded Apparel, Children's Branded Apparel and
Sports Branded Apparel Independently Analyzed by Annual
Sales for the Years 2007 through 2015 in US$ Billion

Table 51: US Historic Review for Branded Apparel by Product
Segment - Men's Branded Apparel, Women's Branded Apparel,
Children's Branded Apparel and Sports Branded Apparel
Graph/Chart) 133

Table 52: US 11-Year Perspective for Branded Apparel by
Product Segment - Percentage Breakdown of Value Sales for
Men's Branded Apparel, Women's Branded Apparel, Children's
Branded Apparel and Sports Branded Apparel for the Years
10. CANADA 135
Table 53: Leading Apparel Distribution Channels in Canada
(2006): Percentage Breakdown of Sales by Channel -
Specialty Chains, Department Stores, Discount Stores,
Independent Stores and Others (includes corresponding
Graph/Chart) 135
Competitive Scenario in the Recent Past 135
Table 54: Historic Review For Underwear Market in Canada
(2003): Percentage Breakdown of Sales by Brand -
Stanfields, Fruit of the Loom, Hanes, Jockey, Calvin Klein

Table 55: Historic Review For Young Men's Apparel Market in
Canada (2004): Percentage Breakdown of Sales by Retailer -
Sears, Zellers, Wal-Mart, The Bay, Sport Chek, Moores and

Table 56: Historic Review For Young Women's Apparel Market
in Canada (2003): Percentage Breakdown of Sales by Retailer
- Sears, Wal-Mart, Bootlegger, Suzy Shier, Bluenotes,
Reitman's and Others (includes corresponding Graph/Chart) 136



Table 57: Historic Review For Sports Coat Market in Canada
(2004): Percentage Breakdown of Sales by Retailer - Moores,
Sears, Harry Rosen and Others (includes corresponding
Graph/Chart) 136

Table 58: Historic Review For Lingerie Market in Canada
(2004): Percentage Breakdown of Sales by Retailer - Sears,
Zellers ,The Bay, La Senza, Wal-Mart, Pennington's and
Table 59: Canadian Recent Past, Current & Future Analysis
for Branded Apparel by Product Segment - Men's Branded
Apparel, Women's Branded Apparel, Children's Branded Apparel
and Sports Branded Apparel Independently Analyzed by Annual

Table 60: Canadian Historic Review for Branded Apparel by
Product Segment - Men's Branded Apparel, Women's Branded
Apparel, Children's Branded Apparel and Sports Branded
Apparel Independently Analyzed by Annual Sales for the Years
2000 through 2006 in US$ Billion (includes corresponding
Graph/Chart) 138

Table 61: Canadian 11-Year Perspective for Branded Apparel
by Product Segment - Percentage Breakdown of Value Sales for
11. JAPAN 140
Japanese Apparel Market - An Overview 140
Japanese Apparel Manufacturers Head for China 140
Competitive Scenario in the Recent Past 140
Table 62: Historic Review For Leading Women's Clothing
Makers in Japan (2003): Percentage Breakdown of Sales by
Company - World Co Ltd, Itokin Group, Onward Kashiyama,
Sanyo Shokai and Others (includes corresponding
Graph/Chart) 140

Table 63: Historic Review For Leading Ladies' Undergarments
Makers in Japan (2003): Percentage Breakdown of Sales by
Company - Wacoal, Triumph International (Japan), Charle Co,
Gunze Ltd, Maruko, Lecien, DignityDuchess and Others

Table 64: Historic Review For Leading Men's Clothing
Companies in Japan (2003): Percentage Breakdown of Sales by



Company - Onward ashiyama, D'urban, Sanyo Shokai, World
Co., Tomiya Apparel, Levi Strauss Japan, Kosugi Sangyoand

Table 65: Historic Review For Leading Shirt Makers in Japan
(2003): Percentage Breakdown of Sales by Company -Tomiya
Apparel, CHOYA, Yamaki, Flex Japan, Yamato International
and Others (includescorresponding Graph/Chart) 141

Table 66: Historic Review For Leading Jeans Manufacturers
in Japan (2003): Percentage Breakdown of Sales by Company -
Edwin Jeans, Levi Strauss Japan, Takaya Shoji,Big John,
Bobson, Eiko Shoji, and Others(includes corresponding
Graph/Chart) 142

Table 67: Historic Review For Leading Sportswear Companies
Mizuno, Asics, Nike, Goldwin and Others (includes

Table 68: Historic Review For Leading Work Uniform Makers
Jichodo, Matsuoka Apparel Group, Midori Anzen, Aitoz and
Table 69: Japanese Recent Past, Current & Future Analysis

Table 70: Japanese Historic Review for Branded Apparel by
Graph/Chart) 144

Table 71: Japanese 11-Year Perspective for Branded Apparel
12. EUROPE 146
Table 72: European Recent Past, Current & Future Analysis
for Branded Apparel by Geographic Region - France, Germany,



Italy, UK, Spain, Russia and Rest of Europe Markets
Graph/Chart) 146

Table 73: European Recent Past, Current & Future Analysis

Table 74: European Historic Review For Branded Apparel By
Geographic Region - France, Germany, Italy, UK, Spain,
Russia And Rest Of Europe Markets Independently Analyzed by
Annual Sales For The Years 2000 through 2006 In US$ Billion

Table 75: European Historic Review for Branded Apparel by
Graph/Chart) 149

Table 76: European 11-Year Perspective for Branded Apparel
by Geographic Region-Percentage Breakdown of Value Sales for
France, Germany, Italy, United Kingdom, Spain, Russia and
Rest of Europe Markets for the Years 2005, 2010, & 2015

Table 77: European 11-Year Perspective for Branded Apparel
12a. FRANCE 152
Current and Future Analysi



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