How to Build Your Brand with LinkedIn
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The document discusses how to build a brand on LinkedIn. It provides an overview of LinkedIn and its features, including that it has over 90 million members. It then discusses setting up a profile, connecting with others, joining groups, and creating a company page. It emphasizes keywords, engagement, and providing value over direct selling. The presentation encourages using LinkedIn to invite connections, answer questions, and join groups to build a strong LinkedIn brand.
![Special Offer Create a LinkedIn Profile or Create a LinkedIn Company Page Reg. Price $125 Webinar Price: $75 Email: [email_address] Subject: LinkedIn Page](https://image.slidesharecdn.com/linkedinwebinarforslideshare-110303112830-phpapp02/85/How-to-Build-Your-Brand-with-LinkedIn-35-320.jpg)
![Questions? Ask Gloria! Gloria Rand SEO Copywriter http://www.gloriarand.com [email_address] Facebook: GloriaRandCopywriter Twitter: @GloriaRand LinkedIn Page: http://www.linkedin.com/company/1605789](https://image.slidesharecdn.com/linkedinwebinarforslideshare-110303112830-phpapp02/85/How-to-Build-Your-Brand-with-LinkedIn-36-320.jpg)
How to Build Your Brand with LinkedIn
- 1. How to Build Your Brand with Presenter: Gloria Rand SEO Copywriter
- 2. Overview Why use LinkedIn? Setting up Your Profile Dos & Don’ts for Connections Questions & Answers Groups Company Pages
- 3. LinkedIn Facts Over 90 million members
- 4. LinkedIn Facts Over 90 million members Avg. household income: $109K+
- 5. LinkedIn Facts Over 90 million members Avg. household income: $109K+ Fortune 500 executives are members
- 6. LinkedIn Facts Over 90 million members Avg. household income: $109K+ Fortune 500 executives are members Over 1 million Company Pages
- 8. Use Keywords
- 9. Use Keywords
- 12. Full Profile
- 13. Account Settings
- 15. People Search
- 16. People Search Upgraded features
- 18. The Power of Connections
- 19. Groups
- 20. Groups You May Like
- 21. Discussions
- 22. Discussion Topics Start debates Provide tips and resources Links to blog articles Videos Events
- 23. Creating a Group
- 24. Creating a Group
- 27. Company Pages
- 28. Company Overview
- 30. Page Analytics
- 31. Promote Your Company - Provide link to website - Contact Information - Add videos
- 32. Build Your LinkedIn Brand Do: Invite people you know Don’t: Use generic “add to network”
- 33. Build Your LinkedIn Brand Do: Use keywords on personal profile & company page Don’t: Use generic “Your Website”
- 34. Build Your LinkedIn Brand Do: Answer Questions, Join Groups Don’t: Sell – Engage instead!
- 35. Special Offer Create a LinkedIn Profile or Create a LinkedIn Company Page Reg. Price $125 Webinar Price: $75 Email: [email_address] Subject: LinkedIn Page
- 36. Questions? Ask Gloria! Gloria Rand SEO Copywriter http://www.gloriarand.com [email_address] Facebook: GloriaRandCopywriter Twitter: @GloriaRand LinkedIn Page: http://www.linkedin.com/company/1605789