How we built Talentpioneer by Productsquads
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The document outlines the process of developing TalentPioneer, a digital product, emphasizing the importance of ideation, implementation, and validation. It describes how the Productsquads team utilized agile methodologies like Scrum to ensure a transparent and efficient development process involving user feedback at every stage. Key takeaways include the necessity of continuous user engagement, transparent project management, and the preference for iterative development over traditional waterfall approaches.
How we built Talentpioneer by Productsquads
- 1. Inside Digital Product Development How we built Talentpioneer
- 2. Sebastian Borggrewe • CEO, Productsquads • Techie by Trade, Product Developer by Heart • 15+ years professional digital product development experience • As Developer • As Product Manager • As CTO
- 3. Goals of this talk • You will learn • what Talentpioneer is • how digital products are build today (no bullshit, no ferry tales) and what methodology is state of the art • how you as a customer are ideally integrated into the process of digital product creation • how digital teams really work (remote edition) How we built Talentpioneer
- 5. Project Summary • Technologies • App (Android) • Backoffice application (Firebase) 8 weeks Time taken Teamsize How we built Talentpioneer 4
- 6. Productsquads Founded: 2018 Location: Munich Core Competence: Development of complex digital products & product teams Products: Customer Facing
- 7. CTO-as-a-service • We become the products/companies CTO • The CTO comes within a Productsquad consisting of • Designers • Developers • Data Scientists • … Productsquads Family (Invite-Only Expert Network) Core Competency Software Development & Design Productsquads Core Competency Product- & Projectmanagement
- 8. Productsquad Talentpioneer Sebastian CTO Carlos Designer Liza Android Engineer Artur Android Engineer How we built Talentpioneer
- 9. Productsquad Talentpioneer How we built Talentpioneer This is the Client
- 10. How we built Talentpioneer How we did it Ideation Implementation Validation
- 11. How we built Talentpioneer Ideation1 The reason that you do ideation, is to find out what you need to build in order to achieve your goals.
- 12. Ideation • During Ideation we find out • what we want to achieve • how we can achieve it • It usually starts with an idea or a problem • At the beginning we usually do not know whether it is an app, a chatbot, a website, a blockchain… yet Story Mapping Methodolody Time taken How we built Talentpioneer 4-6 hours
- 13. Story Mapping What do we want to achieve? How we built Talentpioneer Goal Activity How can we achieve it? Story Subtask Development Ready Tasks Technical Subtasks STRATEGICTEAMLEVEL
- 14. How we built Talentpioneer Implementation2 In order to nail implementation, you need a great team & a transparent process so you don’t waste any time or money.
- 15. Great Team How we built Talentpioneer
- 16. 100% Transparent How we built Talentpioneer
- 17. Implementation Paper Prototyping Methodology Time taken How we built Talentpioneer 1 day • Prototypes are a great way of testing assumptions & validating them. • Why are we doing this? • takes little time • generates huge insight • easy to throw away!
- 18. Paper Prototype How we built Talentpioneer Done with Marvelhttps://marvelapp.com/4c571b3
- 19. How we built Talentpioneer Validation3 The reason that you do validation, is that you want to make sure that you are actually building the right thing.
- 20. Testing the Product How we built Talentpioneer • Test with colleagues, friends and, most important, the customer early, even if it is just a power point slide or a paper prototype • Early feedback = • early learnings = • less money 🔥 = • more 💰 earned
- 21. Validation User Interviews Methodology Time taken How we built Talentpioneer 1 weekend • We showed it to customers and let them use the prototype • customers = kids < 13 that play football
- 22. Learnings • When you are 13, you do not have an email address • you most likely have a smartphone, which is an Android phone (technology identified) • We cannot test the tests, if we do not build them somehow How we built Talentpioneer
- 23. The End • And then magically the final product appeared… • Well, noo. So we continued with 1.. How we built Talentpioneer
- 24. How we built Talentpioneer Ideation1 We cannot test the tests, if we do not build them somehow! => Small interaction prototype for the pass test
- 25. The Pass Test How we built Talentpioneer
- 26. Implementation Interaction Prototyping Methodology Time taken How we built Talentpioneer 1 day • Interaction prototypes can be hacked (coded) or build with prototyping tools • i.e. Framer, Principle, Powerpoint
- 27. How we built Talentpioneer Validation3 https://youtu.be/0o2q4t0BmpQ
- 28. Learnings • The hardest test, could be executed. • The UI is not 100% perfect yet, but… • Done is better than perfect. How we built Talentpioneer
- 29. How we built Talentpioneer So this does not happen just once? Ideation Implementation Validation 💡 $ 💰💯
- 30. How we built Talentpioneer Waterfall… Ideation Implementation Validation 💡 $ 💰💯
- 31. How we built Talentpioneer Agile Ideation Implementation Validation
- 32. How we built Talentpioneer Build-Measure-Learn Learn Build Measure Ideas Data Product
- 33. How we built Talentpioneer In order to nail implementation, you need a great team & a transparent process so you don’t waste any time or money.
- 34. Great Team How we built Talentpioneer
- 35. How do you get here? How we built Talentpioneer
- 36. How do you get here? How we built Talentpioneer Prototyping 2 weeks Technical Implementation 6 weeks
- 37. Great Team How we built Talentpioneer
- 38. Technical Implementation • Scrum is an agile methodology that helps teams to iterate on problems and focus on one step at a time Scrum Methodology Time taken How we built Talentpioneer 6 x 1 week Technology Kotlin, Node.js
- 39. How we build Talentpioneer One Week in a Squad Monday Planning Wednesday Refinement Friday Demo + Retrospective Tuesday Focus Work Time Thursday Focus Work Time 1 Iteration or Sprint
- 40. Monday: Planning • We plan what we want to work on this week • We identify how many Tasks we can get done within the week. • We commit to a goal that we want to achieve this week
- 41. Tuesday: 100% Focus for all developers • Quick Update in the morning (Daily) => What did we work on yesterday, what will we work on today • Getting things done How we built Talentpioneer
- 42. Wednesday: Refinement • Daily • Refinement • We get together to talk about the next tasks • We look at them and identify missing information, design • We estimate how long they will take
- 43. Thursday: 100% Focus for all developers • Daily • Getting things done
- 44. Friday: Demo • The Team shows what they achieved this week • Great touchpoint with Talentpioneer to gather feedback • Direct feedback to the teams is important to always have a common understanding of the product (customer + team)
- 45. Friday: Demo
- 48. Friday: Retrospective • The Team identifies what went well this week and what can be improved. • This is a crucial mechanism to ensure quality & speed • Small problems become big problems, if you talk about them to late
- 50. How we built Talentpioneer Validation3 After every week we talk to customers again and validate our current implementation state
- 51. How we built Talentpioneer Build-Measure-Learn Learn Build Measure Ideas Data Product
- 52. How we build Talentpioneer One Week in a Squad Monday Planning Wednesday Refinement Friday Demo + Retrospective Tuesday Focus Work Time Thursday Focus Work Time 1 Iteration or Sprint
- 53. How we build Talentpioneer Why can we not simply do this: Ideation Implementation Validation 💡 $ 💰💯
- 54. How we built Talentpioneer
- 55. Key Takeaways • Talk to your users. Test Test Test! • Always be involved in the development process • You know your business best • Make your development process as transparent as possible for everyone • Share results early with all Stakeholders • DON’T DO WATERFALL. DO SMALL ITERATIONS. 1-2 weeks How we built Talentpioneer
- 56. Questions? Get in touch Sebastian Borggrewe Founder & CEO +49 17624873783 sebastian.borggrewe@ productsquads.com Mehr Informationen: www.productsquads.com Productsquads GmbH Erika-Mann-Straße 11 80636 München