IBM MobileFirst Platform Pot Sentiment Analysis v3
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This document provides instructions for using the MobileFirst Quality Assurance tool on Bluemix to perform sentiment analysis. It first gives a brief overview of MobileFirst Quality Assurance and its capabilities. It then outlines the steps to set up a Mobile Quality Assurance service instance on Bluemix and link it to an iOS app. Finally, it describes how to view the sentiment analysis results in production, including overall sentiment scores, attribute dashboards, comparison to other apps, and attribute trend statistics.
IBM MobileFirst Platform Pot Sentiment Analysis v3
- 1. Lab 4: MobileFirst Quality Assurance on Bluemix Sentiment Analysis Lab Exercise
- 2. CONTENTSLAB 3B .......................... USING SENTIMENT ANALYSIS IN MOBILEFIRST QUALITY ASSURANCE 4 3.1 QUICK OVERVIEW OF MOBILEFIRST QUALITY ASSURANCE ON BLUEMIX ............................................................................ 4 3.2 MOBILE QUALITY ASSURANCE SETUP ON BLUEMIX ................................................................................................................ 5 3.2.1 Register for Bluemix Trial ....................................................................................................................................................... 5 3.2.2 Create a MQA service in Bluemix ......................................................................................................................................... 5 3.3 LOOKING AT THE SENTIMENT ANALYSIS IN PRODUCTION .................................................................................................. 13
- 4. IBM Software Contents Page 4 Lab 4 Using Sentiment Analysis in MobileFirst Quality Assurance In this lab, you will use the MobileFirst Quality Assurance to perform a sentiment analysis. As you might already know that almost all of the apps are being rated and users are actively using the app store rating system to provide their feedback. Sentiment analysis can evaluate the feedbacks that the millions have provided through the app store rating system. 3.1 Quick overview of MobileFirst Quality Assurance on Bluemix MobileFirst Quality Assurance can be run on premise or off premise (on BlueMix). IBM® Bluemix™ is a software as a service (SAAS) platform. It has a growing number of IBM software and non-IBM software on the BlueMix platform. The Bluemix SAAS platform is open standard and cloud based - it enables any vendors to expose their software as SAAS. Without the hassle of installing and configuring any hardware and software, you can use the Bluemix platform to support your project. The capabilities on the Bluemix platform covers a wide range from development, management, operation, performance, monitoring and deployed runtimes and it is not limited to just IBM software. Some example of the continuous growing capabilities in Bluemix include: • Workflow • WAS Liberty for Java • Cloudant Mobile Data • PHP (community) • SDK for Node JS • Twilio (3rd party) • BlazeMeter (3rd party) • Dev/Op • Mobile Quality Assurance • And a lot more!! We will be using the Mobile Quality Assurance capability on Bluemix for this lab. Mobile Quality Assurance enables mobile app testing, user validation, and streamlined quality feedback with sentiment analysis, over-the-air build distribution, automated crash reporting, in- app bug reporting and user feedback. Over the Air Build Distribution Get the latest in the hands of the testers as soon as it is available. Automated Crash Reporting Get aggregated crash logs from pre- production and production environments automatically. In-app Bug Reporting Submit defects in seconds while using the application from your mobile device. User Feedback and Sentiment Analysis Get feedback about your app straight from your customers, and mine app ratings and reviews to extract actionable insights.
- 5. IBM Software Contents Page 5 3.2 Mobile Quality Assurance Setup on Bluemix 3.2.1 Register for Bluemix Trial 1. Now you will register for a Bluemix account. Open the Chrome browser, navigate to Bluemix.net, and click Log In. 2. The Log In screen will prompt you for IBM ID and password. IBM IDs are used to access many of IBM’s online resources by our customers and partners. They’re free and create no obligation on your part. You may already have an IBM ID, in which case you can enter it here and this will automatically enroll you in a 30 day free trial of Bluemix. If you don’t have an IBM ID you can create one now by clicking the “Create IBM ID” button. When done creating an IBM ID return to here. 3. Enter your IBM ID and sign in to Bluemix. 3.2.2 Create a MQA service in Bluemix 1. Open a new browser and enter bluemix.net as the url. 2. Follow the instructions to create a new free account. 3. Once you are logged into Bluemix, you will see your Dashboard, which indicates the Apps and Services that you have created and their state (running/stopped/etc.). The following screen shot is your dashboard.
- 6. IBM Software Contents Page 6 4. Scroll down to the the Services area of the dashboard click the plus sign to ADD A SERVICE. 5. Scroll down to locate the Mobile section. Click on the Mobile Quality Assurance icon.
- 7. IBM Software Contents Page 7 6. Enter MyMQA as the service name and click CREATE. 7. Click New MQA App.
- 8. IBM Software Contents Page 8 8. Enter MyMQA and press enter.
- 9. IBM Software Contents Page 9 9. Click Add Platforms. 10. Select iOS and click Submit. 11. Click on the Configure now for the App Store link. This will link up the MQA with the app store released version. Note that if there is an error about the popup. Remember to enable the browser to allow popups for this site.
- 10. IBM Software Contents Page 10 12. Click on the configure link.
- 11. IBM Software Contents Page 11 13. Select the Activate User Sentiment Integration checkbox.
- 12. IBM Software Contents Page 12 14. Now you can choose the app of your choice to do the sentiment analysis on. The country dropdown box is to select the country’s specific app store. And search for any apps name. 15. After you enter the app name of your choice than select the app. Note that sentiment analysis cannot be done on apps with only a few feedbacks. 16. Once you selected the app. Click Save Settings in the bottom of the page.
- 13. IBM Software Contents Page 13 3.3 Looking at the Sentiment Analysis in Production 1. In the top menu, expand Production > Select User Sentiment.
- 14. IBM Software Contents Page 14 2. You will be brought to the summary page. There is an overall score for the app. We have to know that the score is a reflection of the content in the feedbacks from users. In other words, if the user doesn’t leave many words in their feedback, that feedback will be evaluated with lower priorities. 3. Scroll down to see a dashboard of attributes being evaluated. Click on any of them to drill down. You can see the trend per day. Also there is a date range that you can change the analysis on.
- 15. IBM Software Contents Page 15 4. Click on Compare to compare your app to another app. 5. Search for any other app and select it. The black dotted line is the average in the app store.
- 16. IBM Software Contents Page 16 6. Click on the Stats link to see the trends for each attributes.
- 17. IBM Software Contents Page 17 Congratulations!! This concludes the lab.