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Sustainability – Bike share program in Rio de Janeiro
Yugho Yoshida
January/ 2014
Essays - Question G

Do you think that the lifestyle of the
inhabitants of your town or city
reflects behavior that is in line with
the concept of sustainable
development?
In your opinion, what should be
improved?
Sustainability Concept
To achieve Sustainability, the project has to balance economic, social and environmental
demands

Sustainability

Economy

Environment

Prosperity

2

Society
People

Planet
Urban Transport Sustainability
Cycling is described several initiatives to improve urban transport

Sustainable
Freight
Transport

Transport
management

Access
restrictions

Clean fuels
and vehicles

Urban
Transport

Collective
passenger
transport

Integrated
pricing
strategies

Source: EU Directorate-General for Transport and Energy
3



Human-powered transport


Less car
intensive
lifestyle

Soft
measures

Travel
information

Sustainable
(green)
transport
infrastructure

Bikeways



Cycling



Bike sharing
Benefits of a bicycle
Cycling is the greenest mode of transportation and the fastest in a 5 km radius

E

E

$

4
Bike share experiences around the world
Bike share has only succeed after technology improvements in France

2005:
Launch Velo’v in Lyon
Bike-share tipping point
1965:

Witte Fietsenplan (White Bike

2007:
Launch of
Vélib’ in Paris

Scheme) starts in Amsterdam
2010:
1974:
Launched in La Rochelle, Vélos Jaunes
was in operation for over 30 yeas – the

London
2011:
Rio de Janeiro

longest running program to date
2013:
NYC

6
Bike sharing initiatives all over the world
Paris Velib bike sharing program stands out as lighthouse to all cities interested in promoting
a sustainable cycling culture
Of the some 600 cities now operating

Launched in 2007, Paris bike sharing

program -Velib – has around 23,000
bikes and 1,800 stations and has the
highest market penetration
- 1 bike per 97 inhabitants

+ 600 bike-share projects
all over the world –
75% are located in Europe

bike share programs, ITDP has singled
out seven for having world class

systems, "hitting the mark with both
high market penetration and high
infrastructure usage:
1. Barcelona

5. New York City

2. Lyon, France

6. Paris

3. Mexico City

7. Rio de Janeiro

4. Montreal

Around 250,000 annual subscribers and

Barcelona bike sharing system has

between 100,000 and 150,000 daily

6,000 bikes, but it has a higher utilization

journeys - each bike makes an average

than Paris scoring about twice as many

of eight trips a day

journeys in relative terms.

7
London Cycle Superhighways
In another hand, London is promoting a cycling revolution building new infrastructure

Painted a bold, bright blue, the
cycle highways are 1.5 meters
wide and they provide a safer
space and more efficient routes
for cyclists to travel.
Developing a successful bike sharing program
Many of the most successful systems share certain common features

Bike sharing

Station
Density

Coverage
Area

Bikes per
residents

Source: THE BIKESHARE PLANNING GUIDE
The Institute for Transportation and Development Policy - (www.itdp.org)

9

Quality of
bike

Easy to use
stations
Developing a successful bike sharing program
Station Density and Coverage Area

Many of the most successful systems share certain common features
Station Density

Bike sharing

 A dense network of stations
across the coverage area,
with an average spacing of

Station
Density

Coverage
Area

Bikes per
residents

Quality of
bike

300 meters between
Easy to use
stations
stations
Coverage Area
 The minimum area
covered by a system should
be 10 square kilometers,
large enough to contain a
significant number of user
origins and destinations smaller areas may drive
down system usage.

10
Developing a successful bike sharing program
Many of the most successful systems share certain common features

Bike sharing

Station
Density

Coverage
Area

Bikes per
residents

Quality of
bike

Easy to use
stations

 10-30 bikes should be available for every 1,000 residents within the coverage area.

 Larger, denser cities and metropolitan regions with an influx of commuters served by the system
should have more bikes available to meet the needs of both commuters and residents.

13
Developing a successful bike sharing program
Many of the most successful systems share certain common features

Bike sharing

Station
Density

Coverage
Area

Bikes per
residents

Quality of
bike

Easy to use
stations

 Comfortable, commuter-style bicycles with specially designed parts and sizes that
discourage theft and resale

14
Developing a successful bike sharing program
Many of the most successful systems share certain common features

Bike sharing

Station
Density

Coverage
Area

Bikes per
residents

Quality of
bike

Easy to use
stations

 The process of checking out a bicycle should be simple.

 The payment and authorization technology utilized should have an easy-to-use interface and
a fully automated locking system

15
Rio Bike Bike-Share Program
In spite of the its relative small size, it is a huge success accounting one of the highest
infrastructure use (6,9 daily trips per bike) in the world.

Launched in 2011, Rio bike sharing
program has around 600 bikes and

Price

60 stations

# Trips

# Users

USD 5/ month

2,6 M

180k

USD 2,5/ day

(68% Local)

60 min with no extra
charge

Average
Ride
40 min
3,3 km

Covers 48 km² – around 1,2 stations/ km²

16
Rio de Janeiro - Improvements in Biking
Biking lanes are restricted to costal areas

17

Source: http://estaticog1.globo.com/2012/09/21/MapaCicloviario1.1.pdf
Rio de Janeiro - Improvements in Bike Sharing Stations
After several years of successful implementation, bike sharing stations are still only available
on Zona Sul (South Zone). More than 200 stations are expected on Phase 2 (2015).

Source: http://www.mobilicidade.com.br/bikerio.asp

18
Ie app   slides mestres #g
Thank you!

Yugho Yoshida
Yugho.yoshida@gmail.com
January/ 2014

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Ie app slides mestres #g

  • 1. Sustainability – Bike share program in Rio de Janeiro Yugho Yoshida January/ 2014
  • 2. Essays - Question G Do you think that the lifestyle of the inhabitants of your town or city reflects behavior that is in line with the concept of sustainable development? In your opinion, what should be improved?
  • 3. Sustainability Concept To achieve Sustainability, the project has to balance economic, social and environmental demands Sustainability Economy Environment Prosperity 2 Society People Planet
  • 4. Urban Transport Sustainability Cycling is described several initiatives to improve urban transport Sustainable Freight Transport Transport management Access restrictions Clean fuels and vehicles Urban Transport Collective passenger transport Integrated pricing strategies Source: EU Directorate-General for Transport and Energy 3  Human-powered transport  Less car intensive lifestyle Soft measures Travel information Sustainable (green) transport infrastructure Bikeways  Cycling  Bike sharing
  • 5. Benefits of a bicycle Cycling is the greenest mode of transportation and the fastest in a 5 km radius E E $ 4
  • 6. Bike share experiences around the world Bike share has only succeed after technology improvements in France 2005: Launch Velo’v in Lyon Bike-share tipping point 1965: Witte Fietsenplan (White Bike 2007: Launch of Vélib’ in Paris Scheme) starts in Amsterdam 2010: 1974: Launched in La Rochelle, Vélos Jaunes was in operation for over 30 yeas – the London 2011: Rio de Janeiro longest running program to date 2013: NYC 6
  • 7. Bike sharing initiatives all over the world Paris Velib bike sharing program stands out as lighthouse to all cities interested in promoting a sustainable cycling culture Of the some 600 cities now operating Launched in 2007, Paris bike sharing program -Velib – has around 23,000 bikes and 1,800 stations and has the highest market penetration - 1 bike per 97 inhabitants + 600 bike-share projects all over the world – 75% are located in Europe bike share programs, ITDP has singled out seven for having world class systems, "hitting the mark with both high market penetration and high infrastructure usage: 1. Barcelona 5. New York City 2. Lyon, France 6. Paris 3. Mexico City 7. Rio de Janeiro 4. Montreal Around 250,000 annual subscribers and Barcelona bike sharing system has between 100,000 and 150,000 daily 6,000 bikes, but it has a higher utilization journeys - each bike makes an average than Paris scoring about twice as many of eight trips a day journeys in relative terms. 7
  • 8. London Cycle Superhighways In another hand, London is promoting a cycling revolution building new infrastructure Painted a bold, bright blue, the cycle highways are 1.5 meters wide and they provide a safer space and more efficient routes for cyclists to travel.
  • 9. Developing a successful bike sharing program Many of the most successful systems share certain common features Bike sharing Station Density Coverage Area Bikes per residents Source: THE BIKESHARE PLANNING GUIDE The Institute for Transportation and Development Policy - (www.itdp.org) 9 Quality of bike Easy to use stations
  • 10. Developing a successful bike sharing program Station Density and Coverage Area Many of the most successful systems share certain common features Station Density Bike sharing  A dense network of stations across the coverage area, with an average spacing of Station Density Coverage Area Bikes per residents Quality of bike 300 meters between Easy to use stations stations Coverage Area  The minimum area covered by a system should be 10 square kilometers, large enough to contain a significant number of user origins and destinations smaller areas may drive down system usage. 10
  • 11. Developing a successful bike sharing program Many of the most successful systems share certain common features Bike sharing Station Density Coverage Area Bikes per residents Quality of bike Easy to use stations  10-30 bikes should be available for every 1,000 residents within the coverage area.  Larger, denser cities and metropolitan regions with an influx of commuters served by the system should have more bikes available to meet the needs of both commuters and residents. 13
  • 12. Developing a successful bike sharing program Many of the most successful systems share certain common features Bike sharing Station Density Coverage Area Bikes per residents Quality of bike Easy to use stations  Comfortable, commuter-style bicycles with specially designed parts and sizes that discourage theft and resale 14
  • 13. Developing a successful bike sharing program Many of the most successful systems share certain common features Bike sharing Station Density Coverage Area Bikes per residents Quality of bike Easy to use stations  The process of checking out a bicycle should be simple.  The payment and authorization technology utilized should have an easy-to-use interface and a fully automated locking system 15
  • 14. Rio Bike Bike-Share Program In spite of the its relative small size, it is a huge success accounting one of the highest infrastructure use (6,9 daily trips per bike) in the world. Launched in 2011, Rio bike sharing program has around 600 bikes and Price 60 stations # Trips # Users USD 5/ month 2,6 M 180k USD 2,5/ day (68% Local) 60 min with no extra charge Average Ride 40 min 3,3 km Covers 48 km² – around 1,2 stations/ km² 16
  • 15. Rio de Janeiro - Improvements in Biking Biking lanes are restricted to costal areas 17 Source: http://estaticog1.globo.com/2012/09/21/MapaCicloviario1.1.pdf
  • 16. Rio de Janeiro - Improvements in Bike Sharing Stations After several years of successful implementation, bike sharing stations are still only available on Zona Sul (South Zone). More than 200 stations are expected on Phase 2 (2015). Source: http://www.mobilicidade.com.br/bikerio.asp 18