Orienta(ng	
  Innova(on

               Vincent F Dermody
                       1 June 2010
+
    BACKDROP…
    n    Innovation is one of the most common words used when
          talking about change.

    n    There is a need to ensure the latest fad doesn’t drive out
          senseless technology spend.

    n    There is a need to ensure value is delivered

    n    There is a need to ensure value is expected

    n    There is a need to ensure value is measured

    n    Qualify, Quantify, Justify
+
    What is innovation?...... TRIZ?
                   Level 1 - Routine design problems solved by
                    methods well known within the specialty.
                                  Rarely Inventive.

                   Level 2 - Minor improvements to an existing    Range of
                     system using methods known within the        feasibility
                                     industry
       TRIZ
    (Altshuller)     Level 3 - Fundamental improvement to an
                   existing system using methods known outside
     Levels of                      the industry
     Invention
                    Level 4 - A new generation of a system that
                    entails a new principle for performing the
                                 primary functions.
                                                                  Academic
                                                                  & Research
                      Level 5 - A rare scientific discovery or
                    pioneering invention of an essentially new
                                      system
+
    What is innovation?..... Google…
                                  Credit Marissa Mayer, VP Google



         INNOVATION,   IDEAS COME        A LICENSE TO
         NOT INSTANT      FROM           PURSUE YOUR
         PERFECTION    EVERYWHERE           DREAMS


            MORPH         SHARE AS
           PROJECTS         MUCH         USERS, USERS,
          DON'T KILL   INFORMATION          USERS
             THEM        AS YOU CAN


                        CREATIVITY          YOU'RE
           DATA IS
                          LOVES           BRILLIANT?
         APOLITICAL
                       CONSTRAINTS       WE'RE HIRING
+
    What is innovation?..... Google…
                                    Credit Marissa Mayer, VP Google

EVALUATE
           INNOVATION,   IDEAS COME        A LICENSE TO
           NOT INSTANT      FROM           PURSUE YOUR
           PERFECTION    EVERYWHERE           DREAMS

DIRECT
             MORPH          SHARE AS
            PROJECTS          MUCH         USERS, USERS,
           DON'T KILL    INFORMATION          USERS
              THEM         AS YOU CAN

MONITOR
                          CREATIVITY          YOU'RE
             DATA IS
                            LOVES           BRILLIANT?
           APOLITICAL
                         CONSTRAINTS       WE'RE HIRING
+
    The 7th Principle of ISO38500?

                                                                                     Human
Responsibility   Strategy   Innovation   Acquisition   Performance   Conformance   Behaviours




    Evaluate     Evaluate    Evaluate     Evaluate       Evaluate      Evaluate     Evaluate




    Direct        Direct      Direct       Direct         Direct        Direct       Direct




    Monitor      Monitor     Monitor      Monitor        Monitor       Monitor      Monitor
+
    The Innovation Challenges

                    Failures                 Success


        •  Unmeasured/Unconstrained   •  Constraints
        •  Ability driven             •  Needs driven
        •  No Value specified         •  Value Management




                Dimensions                   Features


        •  Time                       •  Real time decisions
        •  Change                     •  Agile delivery
        •  Speed                      •  “Just Enough” delivery
+
    The Innovation flow




                                 Build
                                 Program of
                       Scope     Delivery
                       Value &
         Collect &     Cost
         Select


          RMM    CV3       BVM      NCTP
+
    Collect & Select
    n    Realm & Motive Matrix

    •     Map whether the innovation idea is delivering:
          •     Change to the Business purpose, or paradigm
          •     Change to how Business is done
          •     Change the tools used

    •     Map whether the innovation is:
          •     Needs driven
          •     Opportunity driven
          •     Ability driven




    n Generate         a CV3 Rating
          n    Consequence- What is the consequence of doing nothing
          n    Volatility- Rate the likelihood of significant change in the idea
          n    Volume- What is the volume potential associated with idea
          n    Velocity-How soon will the idea be realized
+
    Collect & Select
    Optimal for innovation         Not ideal for innovation



                      Consequence                                               NEED DRIVEN   OPPORTUNITY   ABILITY DRIVEN
                                                                                                 DRIVEN
             There are negative consequences
             if action is not taken.




                                                              Change the
             There are positive value adding




                                                               Business
             consequences.                                                                                                   IDEA 2

             There are no clear Consequences.




                                                              Change way of
                                                              doing Business
                                                                                                                             IDEA 1

    Volume, Velocity and Volatility are
    ranked 1-5, low to high. The V3
    variable is then derived as:

                   Volume x Velocity
                                                              Change Tools of




                       Volatility
                                                                 Business




                                        8<
                             4-8
                   <3
+
    SCOPE VALUE & COST
    n    Assign high level metrics of expected business value (BVM)

    n    E.g. The creation of item X will:
          n    Grow existing patronage by Z%
          n    Sell X% more product
          n    Reduce cost to serve yielding $W million OPEX reduction



    n    Assign boundaries of cost, effort and function

    n    E.g. The creation of item X will:
          n    Not cost more than $W
          n    Will be ready within 6 months and be full rollout ready.
          n    Not affect cost to operate, or cost to serve
+
    BUILD PROGRAM OF DELIVERY
              Break down idea/concept into fundamentals


      Use Novelty Complexity Technology and Pace (NCTP) critique


       Build out roadmap for strategic platforms for CTP concepts


               Reassess High Novelty concepts for worth.


                  Define agile “innovation program”


                  Define “strategic platform program”


            Recalibrate business value measurements (BVM)
+
    BUILD PROGRAM OF DELIVERY
                         Novelty
    Outsourced Rapid                      High Risk to
      development                          successful
                                            Outcome




            Pace                     Complexity



     Likely Strategic                 Likely Strategic
        Partners                         Platforms




                        Technology
+
       BUILD PROGRAM OF DELIVERY

            Novelty                                Novelty


                                            STRATEGIC
                                            PLATFORM




                        Complexity




                                                               Complexity
Pace




                                     Pace
             AGILE



           Technology                             Technology
+
    BUILD PROGRAM OF DELIVERY
    n    Deliver Business Outcomes, not IT Outputs.
          n    Merge and move Outcomes across projects as needed



    n    Use CV3 to select the components (Outcomes) to be
          delivered first.

    n    i.e. what part of a complex solution will :
          n    Affect maximum volume of users/consumers
          n    Will matter most
          n    Will matter soonest
          n    Is least likely to change

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Driving Creative Innovation

Innovation Way

  • 1. Orienta(ng  Innova(on Vincent F Dermody 1 June 2010
  • 2. + BACKDROP… n  Innovation is one of the most common words used when talking about change. n  There is a need to ensure the latest fad doesn’t drive out senseless technology spend. n  There is a need to ensure value is delivered n  There is a need to ensure value is expected n  There is a need to ensure value is measured n  Qualify, Quantify, Justify
  • 3. + What is innovation?...... TRIZ? Level 1 - Routine design problems solved by methods well known within the specialty. Rarely Inventive. Level 2 - Minor improvements to an existing Range of system using methods known within the feasibility industry TRIZ (Altshuller) Level 3 - Fundamental improvement to an existing system using methods known outside Levels of the industry Invention Level 4 - A new generation of a system that entails a new principle for performing the primary functions. Academic & Research Level 5 - A rare scientific discovery or pioneering invention of an essentially new system
  • 4. + What is innovation?..... Google… Credit Marissa Mayer, VP Google INNOVATION, IDEAS COME A LICENSE TO NOT INSTANT FROM PURSUE YOUR PERFECTION EVERYWHERE DREAMS MORPH SHARE AS PROJECTS MUCH USERS, USERS, DON'T KILL INFORMATION USERS THEM AS YOU CAN CREATIVITY YOU'RE DATA IS LOVES BRILLIANT? APOLITICAL CONSTRAINTS WE'RE HIRING
  • 5. + What is innovation?..... Google… Credit Marissa Mayer, VP Google EVALUATE INNOVATION, IDEAS COME A LICENSE TO NOT INSTANT FROM PURSUE YOUR PERFECTION EVERYWHERE DREAMS DIRECT MORPH SHARE AS PROJECTS MUCH USERS, USERS, DON'T KILL INFORMATION USERS THEM AS YOU CAN MONITOR CREATIVITY YOU'RE DATA IS LOVES BRILLIANT? APOLITICAL CONSTRAINTS WE'RE HIRING
  • 6. + The 7th Principle of ISO38500? Human Responsibility Strategy Innovation Acquisition Performance Conformance Behaviours Evaluate Evaluate Evaluate Evaluate Evaluate Evaluate Evaluate Direct Direct Direct Direct Direct Direct Direct Monitor Monitor Monitor Monitor Monitor Monitor Monitor
  • 7. + The Innovation Challenges Failures Success •  Unmeasured/Unconstrained •  Constraints •  Ability driven •  Needs driven •  No Value specified •  Value Management Dimensions Features •  Time •  Real time decisions •  Change •  Agile delivery •  Speed •  “Just Enough” delivery
  • 8. + The Innovation flow Build Program of Scope Delivery Value & Collect & Cost Select RMM CV3 BVM NCTP
  • 9. + Collect & Select n  Realm & Motive Matrix •  Map whether the innovation idea is delivering: •  Change to the Business purpose, or paradigm •  Change to how Business is done •  Change the tools used •  Map whether the innovation is: •  Needs driven •  Opportunity driven •  Ability driven n Generate a CV3 Rating n  Consequence- What is the consequence of doing nothing n  Volatility- Rate the likelihood of significant change in the idea n  Volume- What is the volume potential associated with idea n  Velocity-How soon will the idea be realized
  • 10. + Collect & Select Optimal for innovation Not ideal for innovation Consequence NEED DRIVEN OPPORTUNITY ABILITY DRIVEN DRIVEN There are negative consequences if action is not taken. Change the There are positive value adding Business consequences. IDEA 2 There are no clear Consequences. Change way of doing Business IDEA 1 Volume, Velocity and Volatility are ranked 1-5, low to high. The V3 variable is then derived as: Volume x Velocity Change Tools of Volatility Business 8< 4-8 <3
  • 11. + SCOPE VALUE & COST n  Assign high level metrics of expected business value (BVM) n  E.g. The creation of item X will: n  Grow existing patronage by Z% n  Sell X% more product n  Reduce cost to serve yielding $W million OPEX reduction n  Assign boundaries of cost, effort and function n  E.g. The creation of item X will: n  Not cost more than $W n  Will be ready within 6 months and be full rollout ready. n  Not affect cost to operate, or cost to serve
  • 12. + BUILD PROGRAM OF DELIVERY Break down idea/concept into fundamentals Use Novelty Complexity Technology and Pace (NCTP) critique Build out roadmap for strategic platforms for CTP concepts Reassess High Novelty concepts for worth. Define agile “innovation program” Define “strategic platform program” Recalibrate business value measurements (BVM)
  • 13. + BUILD PROGRAM OF DELIVERY Novelty Outsourced Rapid High Risk to development successful Outcome Pace Complexity Likely Strategic Likely Strategic Partners Platforms Technology
  • 14. + BUILD PROGRAM OF DELIVERY Novelty Novelty STRATEGIC PLATFORM Complexity Complexity Pace Pace AGILE Technology Technology
  • 15. + BUILD PROGRAM OF DELIVERY n  Deliver Business Outcomes, not IT Outputs. n  Merge and move Outcomes across projects as needed n  Use CV3 to select the components (Outcomes) to be delivered first. n  i.e. what part of a complex solution will : n  Affect maximum volume of users/consumers n  Will matter most n  Will matter soonest n  Is least likely to change