Inside the Mind of a Perfumer
by Vietanh Nguyen
“The scent of a woman lingers in the mind long after it fades.”
- Nadine Gordimer
Contents
 A Question on Scent Similarity
 The Architecture of a Perfume
 Toward a Fragrance Map
 Perfumes of the Guerlains and Sophia Grojsman
as Seen on a Fragrance Map
 Scent Palate as a Strange Attractor
 Conclusion
 References
“I was mindlessly reading a magazine when I was
overwhelmed by a scent memory. I was reminded of
meeting my husband, which could only mean La Prairie.
I knew that was impossible since that signature
fragrance has been discontinued for many years. A
closer look revealed a scent strip for the new Chloe. Am
I mistaken, or are they very similar? ANY THOUGHTS?”
- Sarina
A Question on Scent Similarity
The Architecture of a Perfume
Head Note The initial impact of a
fragrance, which appears within the first
few minutes.
After a few minutes, the head note
evaporates and is replaced by the
Heart Note The key fragrances and
personality of the perfume that lasts for
several hours.
After a few hours, the heart note
evaporates and is replaced by the
Base Note The residual smell, the heavy
molecules.
La Prairie
& Chloe (New)
Are they similar?
5 of the corresponding notes of
the two perfumes are similar.
L’Heure Bleue
& Samsara
“I was torn between L’Heure
Bleue and Samsara (which I do
love as well) for my next
purchase, and L’Heure Bleue
finally won.”
- A visitor on fragrantica.com
L’Heure Bleue
& Apres L’Ondee
62 visitors on fragrantica.com
claimed that L’Heure Bleue
reminded them of Apres l’Ondee.
Toward a Fragrance Map
Each perfume with its multiple-note composition can be thought of as living in a
multidimensional world, and a dimensionality-reduction algorithm can be applied
to bring them down onto a 2-dimensional map where similar perfumes stay close
together.
Perfumes of the Guerlains and Sophia Grojsman
as Seen on a Fragrance Map
The Guerlains
Most perfumes created by the
Guerlains (Aimee, Jacques and
Jean-Paul) are based on the
scent of vanilla.
Sophia Grojsman
Many perfumes created by
Sophia Grojsman are based on
the scent of rose.
When the perfumes of the Guerlains and Sophia Grojsman are mapped onto
a fragrance map, as shown on the previous slide, they cluster and are
distinguishable from each other.
“So we have our theme, our idea; now we have to add something
of ourselves: our own desires and – this is the most complex part –
our personality.”
- Jean-Claude Ellena on the creative process of a perfumer
Scent Palate as a Strange Attractor
Jacques Guerlain Trajectory Jacques Guerlain Attractor?
Scent Palate as a Strange Attractor
Jean-Paul Guerlain Trajectory Jean-Paul Guerlain Attractor?
Scent Palate as a Strange Attractor
Grojsman Trajectory Grojsman Attractor?
Conclusion
“There is nothing infinite apart from finite things.”
- D. T. Suzuki
References
 Roja Dove, The Essence of Perfume
 Jean-Claude Ellena, Perfume: The Alchemy of Scent
 Jean-Claude Ellena, The Diary of a Nose
 Jan Moran, Fabulous Fragrances II
 Luca Turin and Tania Sanchez, Perfumes: The Guide
 Simon Cotton, Every Molecule Tells a Story
 Ray Kurzweil, How to Create a Mind: The Secret of Human
Thought Revealed
 Julien Sprott, Strange Attractors: Creating Patterns in Chaos
 L'Heure Bleue Guerlain for Women,
http://www.fragrantica.com/perfume/Guerlain/L-Heure-
Bleue-208.html
Inside the Mind of a Perfumer

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Inside the Mind of a Perfumer

  • 1. Inside the Mind of a Perfumer by Vietanh Nguyen
  • 2. “The scent of a woman lingers in the mind long after it fades.” - Nadine Gordimer
  • 3. Contents  A Question on Scent Similarity  The Architecture of a Perfume  Toward a Fragrance Map  Perfumes of the Guerlains and Sophia Grojsman as Seen on a Fragrance Map  Scent Palate as a Strange Attractor  Conclusion  References
  • 4. “I was mindlessly reading a magazine when I was overwhelmed by a scent memory. I was reminded of meeting my husband, which could only mean La Prairie. I knew that was impossible since that signature fragrance has been discontinued for many years. A closer look revealed a scent strip for the new Chloe. Am I mistaken, or are they very similar? ANY THOUGHTS?” - Sarina A Question on Scent Similarity
  • 5. The Architecture of a Perfume Head Note The initial impact of a fragrance, which appears within the first few minutes. After a few minutes, the head note evaporates and is replaced by the Heart Note The key fragrances and personality of the perfume that lasts for several hours. After a few hours, the heart note evaporates and is replaced by the Base Note The residual smell, the heavy molecules.
  • 6. La Prairie & Chloe (New) Are they similar? 5 of the corresponding notes of the two perfumes are similar.
  • 7. L’Heure Bleue & Samsara “I was torn between L’Heure Bleue and Samsara (which I do love as well) for my next purchase, and L’Heure Bleue finally won.” - A visitor on fragrantica.com
  • 8. L’Heure Bleue & Apres L’Ondee 62 visitors on fragrantica.com claimed that L’Heure Bleue reminded them of Apres l’Ondee.
  • 9. Toward a Fragrance Map Each perfume with its multiple-note composition can be thought of as living in a multidimensional world, and a dimensionality-reduction algorithm can be applied to bring them down onto a 2-dimensional map where similar perfumes stay close together.
  • 10. Perfumes of the Guerlains and Sophia Grojsman as Seen on a Fragrance Map
  • 11. The Guerlains Most perfumes created by the Guerlains (Aimee, Jacques and Jean-Paul) are based on the scent of vanilla. Sophia Grojsman Many perfumes created by Sophia Grojsman are based on the scent of rose. When the perfumes of the Guerlains and Sophia Grojsman are mapped onto a fragrance map, as shown on the previous slide, they cluster and are distinguishable from each other.
  • 12. “So we have our theme, our idea; now we have to add something of ourselves: our own desires and – this is the most complex part – our personality.” - Jean-Claude Ellena on the creative process of a perfumer
  • 13. Scent Palate as a Strange Attractor Jacques Guerlain Trajectory Jacques Guerlain Attractor?
  • 14. Scent Palate as a Strange Attractor Jean-Paul Guerlain Trajectory Jean-Paul Guerlain Attractor?
  • 15. Scent Palate as a Strange Attractor Grojsman Trajectory Grojsman Attractor?
  • 16. Conclusion “There is nothing infinite apart from finite things.” - D. T. Suzuki
  • 17. References  Roja Dove, The Essence of Perfume  Jean-Claude Ellena, Perfume: The Alchemy of Scent  Jean-Claude Ellena, The Diary of a Nose  Jan Moran, Fabulous Fragrances II  Luca Turin and Tania Sanchez, Perfumes: The Guide  Simon Cotton, Every Molecule Tells a Story  Ray Kurzweil, How to Create a Mind: The Secret of Human Thought Revealed  Julien Sprott, Strange Attractors: Creating Patterns in Chaos  L'Heure Bleue Guerlain for Women, http://www.fragrantica.com/perfume/Guerlain/L-Heure- Bleue-208.html