C is a programming language created by Dennis Ritchie at Bell Labs in 1972 to develop the UNIX operating system. It quickly became popular due to its efficiency, flexibility, and portability. In 1989, ANSI standardized C to promote consistency, and it has since become one of the most widely used programming languages. Variables in C must be declared before use and can be numeric like integers and floats, or character strings. Variable names follow specific rules and types must be specified in declarations.