WATER RESEARCH TO MARKET
           to speed-up the transfer of water related research output
                   to better implement the water directives

                                  WATER RtoM project
                                     LIFE09 ENV/FR/000593
                                       (sept 2010 – Aug. 2013)




WATER RtoM project, LIFE09 ENV/FR/000593
WATER RtoM project, LIFE09 ENV/FR/000593
INTERNATIONAL OFFICE FOR WATER, OIEAU, FRANCE (Project manager) –
      French Service for Information on Water, National training center, Institutional
      and international expertise on IWRM

      AMPHOS 21, SPAIN – Strategic and environmental consultancy in IWRM and
      environmental topics

       GDANSK WATER FOUNDATION, GFW, POLAND – Training center and interface
      research centers to end-users

      FOUNDATION PROFESSIONAL TRAINING CENTER IN WATER PUBLIC SECTORS
      (FUNDATIA CENTRUL DE FORMARE SI PERFECTIONARE PROFESIONALA IN
      DOMENIUL APEI) ROMANIA – Training and expertise center, specialized body of
      the Romanian Water Association
                                                                                         3
WATER RtoM project, LIFE09 ENV/FR/000593
To make the current innovations available to a
       regional, a national and an EU level*
       To identify the needs of tools for the practitioners
       To boost the transfer by adding a step in between the
       existing transfer schemes
      To offer a service for practitioners and to promote
       the innovation via e-fair, events…
   *to facilitate the reaching of the good ecological status of water bodies in 2021

WATER RtoM project, LIFE09 ENV/FR/000593
Sept 2010-Aug 2013




                                   10 years
     RESEARCH                                                      IMPLEMENTATION


           Research                                                       The market,
           outputs                                                        end-users




           Research                               The market,
                                     Add a step    end-users
           outputs


     RESEARCH                  3-5 years          IMPLEMENTATION




WATER RtoM project, LIFE09 ENV/FR/000593
Sept 2010-Aug 2013




      Research        Research outputs        Research output                                   The market,
                                                                         Outputs close
                       cannot be used            not so far
      outputs                                                            to the market           end-users
                           directly           from the market




    Upstream                                             Assessment of
                   Preliminary surveys
     surveys                                              the outputs                     Promotion



                          List of                                                         Brokerage events
                                               ReMAS               Business cases
                      pre-selected                                                           Seminars
                                                (75)                    (30)
                 innovative projects (150)                                                E-seminar - E-fair




                                             3-5 years                                   Market ready
        Research
                                                                                          packaged
         outputs
                                                                                           product

WATER RtoM project, LIFE09 ENV/FR/000593
Basin and sub-basin authorities
         Urban planners and municipalities
         Water users - agriculture, industries
         “Doers” - suppliers of technologies, consultancies,
         operators (public or private)
         Researchers and research funding bodies


                                                               7
WATER RtoM project, LIFE09 ENV/FR/000593
ROLE                                     TASKS
        To link the project to the needs of      To validate the methodologies
     different stakeholders                   developed
                                                 To promote the dissemination of
        To help in market value evaluation    the project activities
     of selected outputs
                                                 To advise about how to do better
        To support the project consortium     and how to design a sustainable
     in creation of good relation between     initiative for the future
     researchers and potential “end              To consult utility and
     users”                                   reasonableness of chosen outputs



                                                                                    8
WATER RtoM project, LIFE09 ENV/FR/000593
Permanent watching of the research outputs
         Assessment in terms of distance to the market
         Promotion/dissemination of innovations
                - Information factsheets for dissemination during events
                - E-tools (e-fair, e-seminar)
         A website with the innovation www.waterrtom.eu
         Toward a sustainable service Water RtoM after the
         LIFE project
                                                                           9

   •
WATER RtoM project, LIFE09 ENV/FR/000593
PRE-SELECTED LIST OF
                 PROJECTS

                                                                                                 (Research to Market Assessment Strategy)
                   Background – description of research
                                 project

                                   Output Characterization – logic
                                              matrix
                                                   Identification and estimation of
     COMPONENT 1




                                                                 RISKS
                                                                     Estimation of Resources
                     COMPONENT 2


                                     COMPONENT 3




                                                                                  Steps Ahead
                                                      COMPONENT 4


                                                                    COMPONENT 5




                                                                                                                 PRECURSOR
                                                                                                               BUSSINESS CASE
                                                                                    ReMAS TOOL

WATER RtoM project, LIFE09 ENV/FR/000593
A common part with ReMAS

         A detailed part
          Functioning                        Technical Activities to achieve the
                                               « ready to use » status
          Availability of the output
                                              Economical analysis
          Market situation
                                              Weekness of the output
          Market Activities to achieve       Permission of the owner to
           the « ready to use » status         disseminate the business case
          Legal achievements




WATER RtoM project, LIFE09 ENV/FR/000593
An action plan : concrete actions to get output in the
         “ready to use” status

           Research actions (e.g further test)
           Marketing actions – promotion of the output (e.g demo session, translation,
            interface user)
           Legal action (e.g copyright acquisition)
           Training and capacity building actions (e.g user guide, training modules)
           Actions post-implementation (e.g phone service)




WATER RtoM project, LIFE09 ENV/FR/000593
• Permanent Watching of OFFER & NEEDS
                   • ASSESSMENT of the distance to the market and ROAD MAPPING
                   • PROMOTION of innovation precursors
                                                                                 13
WATER RtoM project, LIFE09 ENV/FR/000593

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Introduction to Water RtoM

  • 1. WATER RESEARCH TO MARKET to speed-up the transfer of water related research output to better implement the water directives WATER RtoM project LIFE09 ENV/FR/000593 (sept 2010 – Aug. 2013) WATER RtoM project, LIFE09 ENV/FR/000593
  • 2. WATER RtoM project, LIFE09 ENV/FR/000593
  • 3. INTERNATIONAL OFFICE FOR WATER, OIEAU, FRANCE (Project manager) – French Service for Information on Water, National training center, Institutional and international expertise on IWRM AMPHOS 21, SPAIN – Strategic and environmental consultancy in IWRM and environmental topics GDANSK WATER FOUNDATION, GFW, POLAND – Training center and interface research centers to end-users FOUNDATION PROFESSIONAL TRAINING CENTER IN WATER PUBLIC SECTORS (FUNDATIA CENTRUL DE FORMARE SI PERFECTIONARE PROFESIONALA IN DOMENIUL APEI) ROMANIA – Training and expertise center, specialized body of the Romanian Water Association 3 WATER RtoM project, LIFE09 ENV/FR/000593
  • 4. To make the current innovations available to a regional, a national and an EU level* To identify the needs of tools for the practitioners To boost the transfer by adding a step in between the existing transfer schemes  To offer a service for practitioners and to promote the innovation via e-fair, events… *to facilitate the reaching of the good ecological status of water bodies in 2021 WATER RtoM project, LIFE09 ENV/FR/000593
  • 5. Sept 2010-Aug 2013 10 years RESEARCH IMPLEMENTATION Research The market, outputs end-users Research The market, Add a step end-users outputs RESEARCH 3-5 years IMPLEMENTATION WATER RtoM project, LIFE09 ENV/FR/000593
  • 6. Sept 2010-Aug 2013 Research Research outputs Research output The market, Outputs close cannot be used not so far outputs to the market end-users directly from the market Upstream Assessment of Preliminary surveys surveys the outputs Promotion List of Brokerage events ReMAS Business cases pre-selected Seminars (75) (30) innovative projects (150) E-seminar - E-fair 3-5 years Market ready Research packaged outputs product WATER RtoM project, LIFE09 ENV/FR/000593
  • 7. Basin and sub-basin authorities Urban planners and municipalities Water users - agriculture, industries “Doers” - suppliers of technologies, consultancies, operators (public or private) Researchers and research funding bodies 7 WATER RtoM project, LIFE09 ENV/FR/000593
  • 8. ROLE TASKS To link the project to the needs of To validate the methodologies different stakeholders developed To promote the dissemination of To help in market value evaluation the project activities of selected outputs To advise about how to do better To support the project consortium and how to design a sustainable in creation of good relation between initiative for the future researchers and potential “end To consult utility and users” reasonableness of chosen outputs 8 WATER RtoM project, LIFE09 ENV/FR/000593
  • 9. Permanent watching of the research outputs Assessment in terms of distance to the market Promotion/dissemination of innovations - Information factsheets for dissemination during events - E-tools (e-fair, e-seminar) A website with the innovation www.waterrtom.eu Toward a sustainable service Water RtoM after the LIFE project 9 • WATER RtoM project, LIFE09 ENV/FR/000593
  • 10. PRE-SELECTED LIST OF PROJECTS (Research to Market Assessment Strategy) Background – description of research project Output Characterization – logic matrix Identification and estimation of COMPONENT 1 RISKS Estimation of Resources COMPONENT 2 COMPONENT 3 Steps Ahead COMPONENT 4 COMPONENT 5 PRECURSOR BUSSINESS CASE ReMAS TOOL WATER RtoM project, LIFE09 ENV/FR/000593
  • 11. A common part with ReMAS A detailed part  Functioning  Technical Activities to achieve the « ready to use » status  Availability of the output  Economical analysis  Market situation  Weekness of the output  Market Activities to achieve  Permission of the owner to the « ready to use » status disseminate the business case  Legal achievements WATER RtoM project, LIFE09 ENV/FR/000593
  • 12. An action plan : concrete actions to get output in the “ready to use” status  Research actions (e.g further test)  Marketing actions – promotion of the output (e.g demo session, translation, interface user)  Legal action (e.g copyright acquisition)  Training and capacity building actions (e.g user guide, training modules)  Actions post-implementation (e.g phone service) WATER RtoM project, LIFE09 ENV/FR/000593
  • 13. • Permanent Watching of OFFER & NEEDS • ASSESSMENT of the distance to the market and ROAD MAPPING • PROMOTION of innovation precursors 13 WATER RtoM project, LIFE09 ENV/FR/000593