The document discusses the history and design of APIs, beginning with the establishment of REST principles to provide consistency across APIs. It describes how early APIs like eBay and Flickr implemented REST and provided documentation and tools to help developers. Later sections discuss the development of OAuth to allow third-party access to data without sharing credentials, and concepts like Open Graph that allowed representing web content in a social graph. The document emphasizes that contextual factors like the intended developers and their existing knowledge should inform how new APIs are designed and documented.