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ITALIAN LIBRARY 2.0? One Question, Many Answers Web 2.0 and Libraries Rome, March 6th, 2009 University “Roma Tre”
Italian Library 2.0 beginnings Mailing list Aib-Cur See next slide Meetings Florence 2007 ,  Rome 2007 ,  Venice 2008  ... Journals and Books Biblioteche oggi ,  Proceedings CNBA ,  Bibliotime  ... Individual  blogs Competition for job Degree / Master Thesis Stelline !
Library 2.0 in Italy Mailing list Aib-Cur March, 2006: first message about “Library 2.0” meme and the anglophone debate 2007/2008: discussions about “Web 2.0” - the meaning and the relevance with respect to libraries Skepticists VS enthusiasts? The Old Good Librarians VS new know-it-all LIS gen?
Library 2.0 Meme Map (eng vers)
Library 2.0 Meme Map (ita vers)
Some examples...
Blog (1)
Blog (2)
Blog (3) Chapter on  LibWorld  book!
Feed RSS
Social Tagging (1)
Social Tagging (2)
Social Tagging (3)
Media Sharing (1)
Media Sharing (2)
Wiki (1)
Wiki (2)
Wiki (3)
SOPAC / OPAC (1): Sebina YOU
SOPAC / OPAC (1): Sebina YOU Widget : customisation for final user (layout, positions) Search : multi-target, meta-search, federated search Search results : relevance ranking, facets, services on the item (link-resolver), book covers Collaborative Web : RSS, comments, rating, reviews, tagging, recommendations “ Showcase” services : top ten, news Modularity and interoperability : on top of other ILS, central authentication system, external services Technologies : Java, Ajax, JDOM, DMBS/IR open source (PostgresSql/Lucene), Tomcat, Jboss Standards : Web Services Architecture (XML, SOAP, WSDL), UNICODE-UTF8, RSS, Unimarc, Marc21, OpenURL, Z39.50, OAI-PMH, MAG, SBNMarc, DublinCore, Sici, Edifact, ISO-ILL, SIP2, RFID
SOPAC / OPAC (2): DiscoveryNG
SOPAC / OPAC (2): DiscoveryNG User Experience  2.0 Enrichment of the  "Community" features  (users can create groups on books, authors, subjects) Users'  "personal library"  and blogs Photo and video upload  via webcam;  blog  via SMS Integration with  Facebook Federated search  on OPACs and databases (Wikipedia, Google, IBS, repositories OAI etc.) Integration with other networks  of libraries and museums to create cultural portals  Technologies : PHP, Linux, open source software
Reference
Publishing (1)
Publishing (2)
Toolbar (1)
Toolbar (2)
Italian libraries on Facebook Tens of italian libraries pages Categories: Literature Leisure Science Common interests ... Many (little countries) public libraries Other groups/events: Open Access to italian research, Generazione LIS, E-LIS, Ciber newsletter etc.
"Piergiorgio Negro" Reference & Web Office – “Library of Foreign Literature and Languages” – University of Parma Rich Website (feed & widget – OPAC, Slideshare etc.) 35 fans “ Lo scopo non è quello di sostituire le funzioni informative della pagina web READ-ONLY del nostro ufficio sul sito della biblioteca ma di creare un nuovo spazio READ-WRITE da condividere con gli utilizzatori reali e potenziali del servizio creando nel tempo un archivio 'vivo' di informazioni accessibili a tutti che possano essere d'aiuto per i problemi che possono sorgere mentre si affronta la tesi di laurea o semplicemente quando si utilizza la rete per la ricerca di informazioni inerenti i propri studi.” *************** “ Our aim is to create a READ-WRITE space...”
DAMS Library @ UNITO Library website: from CMS to Facebook High degree of interactivity with (young) users Students, PhDs, reserchers as friends Suggestions of resources for library VRD “ Discussion Group” page for news (Cultural) initiatives for widening the number of (Facebook) library users
Italian librarians on Facebook (1) Group “Facebook in biblioteca” 225 Members Creator: Rossana Morriello Ways to use Facebook Italian libraries on Facebook Libraries users' groups on Facebook “ Il gruppo intende essere uno spazio di discussione e di confronto tra bibliotecari, e non solo bibliotecari, sull'uso di Facebook e di altri strumenti Web 2.0 in biblioteca” “ The group aims at creating a space of debate among librarians...”
Italian librarians in Facebook (2) Biblioprecari sardi 300 members Creator: Marilena Puggioni “ Gruppo a cui possono aderire tutti quelli che ritengono che debba essere riconosciuta la dovuta centralità a uomini e donne che lavorano in una struttura culturale pubblica di prima utilità: le biblioteche. [...] Chi ritiene che esse sono servizi pubblici essenziali di un territorio, e chi ci lavora non può essere precario, perché è la struttura stessa a non esserlo, può diventarne sostenitore” “ A group for recognition of the dignity and professional value of libraries workers”
Libraries users groups on Facebook More and more (most?) public groups labeled with “Library” created by students/users rather than the libraries theirself! Most libraries pages created by users in the Facebook category “Leisure”: “ The best place in Milan where to have a break” “ Members of the coolest library in Italy – and you know that libraries are not for studying but for having fun together” “ Place of the wasted time” “ Good old no-studying times” (italian version worth reading: “Mitici anni di studio fancazzista”)
Pleiadi Facebook App
Ning (1)
Ning (2)
Biblioteca DSG on Anobii
Survey results ...
Respondents Users that completed the survey:  148 Users that started but didn't complete: 349 Users that only read the survey without sending back replies: 655 Answers share: 42,41% Time frame for responding was quite short: 23-28.02.2009 The survey news was pushed only in two mailing lists, my own blog and Facebook profile
Do you think the following tools could be useful in a library? Blog Wiki Feed RSS Social tagging Media sharing Podcast/screencast Virtual realities/Metaverses Publishing IM/Chat Google Social network Gaming Absolutely yes On average Only in technologically advanced contexts Absolutely no
What of the following tools/services does your library use? Blog: 11,52 Wiki: 10,96 Feed RSS: 14,33 Social tagging: 5,06 Media sharing: 3,37 Podcast/screencast: 2,81 Virtual Realities/Metaverses: 0,28 Publishing: 2,53 IM/Chat: 5,62 OPAC 2.0: 5,90 (not included within the first question options) Google: 23,88 Social network: 6,18 Gaming: 0,56 Other: 7,02 (not included within the first question options) Numbers are expressed in   percentage
Being able to use the following tools is important for librarians profession? Blog Wiki Feed RSS Social tagging Media sharing Podcast/screencast Virtual realities/Metaverses Publishing IM/Chat Google Social network Gaming Yes, it is essential On average Just a bit No
What of the following applications do you make use of in your private life? Blog: 13,36 Wiki: 10,14 Feed RSS: 10,91 Social tagging: 9,37 Media sharing: 8,91 Podcast/screencast: 5,53 Virtual realities/Metaverses: 3,07 Publishing: 4,30 IM/Chat: 9,37 Google: 18,13 Gaming: 3,38 Other: 3,53 Numbers are expressed in percentage
If your library adopted 2.0 tools, did she study and analyze the context before adoption? Yes, we studied and analyzed our library context before adoption: 16,85% No, the adoption was very spontaneous: 83,15
If your library adopted 2.0 tools, does she monitor their impact? Yes, we gather and analyze data and statistics for the services: 25,30% No, we only rest upon our impressions: 74,70%
If your library adopted 2.0 tools, she experimented improvements of the kind... Technological (e.g. OPAC is more accessibile and usable): 37,18% Social / participatory (e. g. users post images or videos on library blog): 12,82% Both: 16,67% None: 14,10% Other: 19,23%
Your library didn't adopt any Web 2.0 tool because... Other librarians don't care: 4,84% Our boss doesn't care: 20,97% Our users don't care: 3,23% No money to spend on this stuff: 11,29% No time to make experiments: 22,58% No technical skills: 4,84% Other: 32,26%
(Technology-oriented)  Italian Library 2.0 Many tech apps Blog, RSS, wiki, social tagging (Delicious, SlideShare), media sharing (Flickr, YouTube) Lack of OPAC 2.0 / SOPAC Open / Semantic Data [also microformats (CoinS, iCal etc.)] Metaverse / 3D Podcast / Screencast Search APIs Mobile (advanced) RSS (advanced - e.g. alerting) Mashup Gaming
(Participation-oriented) Italian Library 2.0 Sense of community among librarians Social networks! Knowlege Management Lack of Cooperation Interaction Patron 2.0 Marketing The Long Tail More academic libraries involved in 2.0 implementations rather than public libraries?
A polarized landscape? Lack of  Surveys Feedback Evaluation / ROI Almost no big institutions official input / backing (i.e. no Flickr Commons-like projects) Lack of commitments of libraries' directors Time and money
What are our aims? So... and the (other) users? (Not only Librarians' Library 2.0) Making Library 2.0 an agent of (social and cultural) change? Innovation / Evolution / Revolution? Waiting for The New Pattern? Continuing to experiment as the right way for now?
What can I do? (may be the same you did till now) Encourage users participation Expand library's uses Start from real needings Few (/ not so many) users Little social visibility and awareness of library's services Widen library's services Gaming, Music etc. Exploit Web 2.0 tools and services!
What can I do? (may be the same you did till now) Work (hard) on the library image Focus on the right tools (take care of your time while on Facebook! ;-) Go beta for some time and then measure the outcomes Remix library data and services with external / commercial suppliers' ones (e.g. covers or reviews from Amazon) Go where the users are (but  really !)
Failure  IS  an option! (for Web 2.0, too)
We always are in the middle of a change “ Truth in science can be defined as the working hypothesis best suited to open the way to the next better one” K. Lorenz “ Good tests kill flawed theories; we remain alive to guess again. ” K. Popper
Bonaria Biancu a.k.a. The Geek Librarian Library of the University of Milano-Bicocca Blog: http://bonariabiancu.wordpress.com/ E-mail: bonariabiancu@gmail.com Thank you! Websites were accessed last time on February 20th, 2009 This presentation is proudly made with  Open Office Impress  and it is released under a  Creative Commons License
Credits Thanks to All librarians that answered the survey and supported me on Facebook and via e-mail All those who allowed me to showcase their 2.0 experiences Francesco Mazzetta for ideas about videogames and Facebook for libraries Virginia Gentilini for sharing thoughts and feedback on survey Dario Rigolin (Comperio) for info and previews on DiscoveryNG Anna Busa (Data Management) for info and snapshots on Sebina YOU Paola & Ingo for all!

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Italian Library 2.0? One question, many answers

  • 1. ITALIAN LIBRARY 2.0? One Question, Many Answers Web 2.0 and Libraries Rome, March 6th, 2009 University “Roma Tre”
  • 2. Italian Library 2.0 beginnings Mailing list Aib-Cur See next slide Meetings Florence 2007 , Rome 2007 , Venice 2008 ... Journals and Books Biblioteche oggi , Proceedings CNBA , Bibliotime ... Individual blogs Competition for job Degree / Master Thesis Stelline !
  • 3. Library 2.0 in Italy Mailing list Aib-Cur March, 2006: first message about “Library 2.0” meme and the anglophone debate 2007/2008: discussions about “Web 2.0” - the meaning and the relevance with respect to libraries Skepticists VS enthusiasts? The Old Good Librarians VS new know-it-all LIS gen?
  • 4. Library 2.0 Meme Map (eng vers)
  • 5. Library 2.0 Meme Map (ita vers)
  • 9. Blog (3) Chapter on LibWorld book!
  • 19. SOPAC / OPAC (1): Sebina YOU
  • 20. SOPAC / OPAC (1): Sebina YOU Widget : customisation for final user (layout, positions) Search : multi-target, meta-search, federated search Search results : relevance ranking, facets, services on the item (link-resolver), book covers Collaborative Web : RSS, comments, rating, reviews, tagging, recommendations “ Showcase” services : top ten, news Modularity and interoperability : on top of other ILS, central authentication system, external services Technologies : Java, Ajax, JDOM, DMBS/IR open source (PostgresSql/Lucene), Tomcat, Jboss Standards : Web Services Architecture (XML, SOAP, WSDL), UNICODE-UTF8, RSS, Unimarc, Marc21, OpenURL, Z39.50, OAI-PMH, MAG, SBNMarc, DublinCore, Sici, Edifact, ISO-ILL, SIP2, RFID
  • 21. SOPAC / OPAC (2): DiscoveryNG
  • 22. SOPAC / OPAC (2): DiscoveryNG User Experience 2.0 Enrichment of the "Community" features (users can create groups on books, authors, subjects) Users' "personal library" and blogs Photo and video upload via webcam; blog via SMS Integration with Facebook Federated search on OPACs and databases (Wikipedia, Google, IBS, repositories OAI etc.) Integration with other networks of libraries and museums to create cultural portals Technologies : PHP, Linux, open source software
  • 28. Italian libraries on Facebook Tens of italian libraries pages Categories: Literature Leisure Science Common interests ... Many (little countries) public libraries Other groups/events: Open Access to italian research, Generazione LIS, E-LIS, Ciber newsletter etc.
  • 29. "Piergiorgio Negro" Reference & Web Office – “Library of Foreign Literature and Languages” – University of Parma Rich Website (feed & widget – OPAC, Slideshare etc.) 35 fans “ Lo scopo non è quello di sostituire le funzioni informative della pagina web READ-ONLY del nostro ufficio sul sito della biblioteca ma di creare un nuovo spazio READ-WRITE da condividere con gli utilizzatori reali e potenziali del servizio creando nel tempo un archivio 'vivo' di informazioni accessibili a tutti che possano essere d'aiuto per i problemi che possono sorgere mentre si affronta la tesi di laurea o semplicemente quando si utilizza la rete per la ricerca di informazioni inerenti i propri studi.” *************** “ Our aim is to create a READ-WRITE space...”
  • 30. DAMS Library @ UNITO Library website: from CMS to Facebook High degree of interactivity with (young) users Students, PhDs, reserchers as friends Suggestions of resources for library VRD “ Discussion Group” page for news (Cultural) initiatives for widening the number of (Facebook) library users
  • 31. Italian librarians on Facebook (1) Group “Facebook in biblioteca” 225 Members Creator: Rossana Morriello Ways to use Facebook Italian libraries on Facebook Libraries users' groups on Facebook “ Il gruppo intende essere uno spazio di discussione e di confronto tra bibliotecari, e non solo bibliotecari, sull'uso di Facebook e di altri strumenti Web 2.0 in biblioteca” “ The group aims at creating a space of debate among librarians...”
  • 32. Italian librarians in Facebook (2) Biblioprecari sardi 300 members Creator: Marilena Puggioni “ Gruppo a cui possono aderire tutti quelli che ritengono che debba essere riconosciuta la dovuta centralità a uomini e donne che lavorano in una struttura culturale pubblica di prima utilità: le biblioteche. [...] Chi ritiene che esse sono servizi pubblici essenziali di un territorio, e chi ci lavora non può essere precario, perché è la struttura stessa a non esserlo, può diventarne sostenitore” “ A group for recognition of the dignity and professional value of libraries workers”
  • 33. Libraries users groups on Facebook More and more (most?) public groups labeled with “Library” created by students/users rather than the libraries theirself! Most libraries pages created by users in the Facebook category “Leisure”: “ The best place in Milan where to have a break” “ Members of the coolest library in Italy – and you know that libraries are not for studying but for having fun together” “ Place of the wasted time” “ Good old no-studying times” (italian version worth reading: “Mitici anni di studio fancazzista”)
  • 39. Respondents Users that completed the survey: 148 Users that started but didn't complete: 349 Users that only read the survey without sending back replies: 655 Answers share: 42,41% Time frame for responding was quite short: 23-28.02.2009 The survey news was pushed only in two mailing lists, my own blog and Facebook profile
  • 40. Do you think the following tools could be useful in a library? Blog Wiki Feed RSS Social tagging Media sharing Podcast/screencast Virtual realities/Metaverses Publishing IM/Chat Google Social network Gaming Absolutely yes On average Only in technologically advanced contexts Absolutely no
  • 41. What of the following tools/services does your library use? Blog: 11,52 Wiki: 10,96 Feed RSS: 14,33 Social tagging: 5,06 Media sharing: 3,37 Podcast/screencast: 2,81 Virtual Realities/Metaverses: 0,28 Publishing: 2,53 IM/Chat: 5,62 OPAC 2.0: 5,90 (not included within the first question options) Google: 23,88 Social network: 6,18 Gaming: 0,56 Other: 7,02 (not included within the first question options) Numbers are expressed in percentage
  • 42. Being able to use the following tools is important for librarians profession? Blog Wiki Feed RSS Social tagging Media sharing Podcast/screencast Virtual realities/Metaverses Publishing IM/Chat Google Social network Gaming Yes, it is essential On average Just a bit No
  • 43. What of the following applications do you make use of in your private life? Blog: 13,36 Wiki: 10,14 Feed RSS: 10,91 Social tagging: 9,37 Media sharing: 8,91 Podcast/screencast: 5,53 Virtual realities/Metaverses: 3,07 Publishing: 4,30 IM/Chat: 9,37 Google: 18,13 Gaming: 3,38 Other: 3,53 Numbers are expressed in percentage
  • 44. If your library adopted 2.0 tools, did she study and analyze the context before adoption? Yes, we studied and analyzed our library context before adoption: 16,85% No, the adoption was very spontaneous: 83,15
  • 45. If your library adopted 2.0 tools, does she monitor their impact? Yes, we gather and analyze data and statistics for the services: 25,30% No, we only rest upon our impressions: 74,70%
  • 46. If your library adopted 2.0 tools, she experimented improvements of the kind... Technological (e.g. OPAC is more accessibile and usable): 37,18% Social / participatory (e. g. users post images or videos on library blog): 12,82% Both: 16,67% None: 14,10% Other: 19,23%
  • 47. Your library didn't adopt any Web 2.0 tool because... Other librarians don't care: 4,84% Our boss doesn't care: 20,97% Our users don't care: 3,23% No money to spend on this stuff: 11,29% No time to make experiments: 22,58% No technical skills: 4,84% Other: 32,26%
  • 48. (Technology-oriented) Italian Library 2.0 Many tech apps Blog, RSS, wiki, social tagging (Delicious, SlideShare), media sharing (Flickr, YouTube) Lack of OPAC 2.0 / SOPAC Open / Semantic Data [also microformats (CoinS, iCal etc.)] Metaverse / 3D Podcast / Screencast Search APIs Mobile (advanced) RSS (advanced - e.g. alerting) Mashup Gaming
  • 49. (Participation-oriented) Italian Library 2.0 Sense of community among librarians Social networks! Knowlege Management Lack of Cooperation Interaction Patron 2.0 Marketing The Long Tail More academic libraries involved in 2.0 implementations rather than public libraries?
  • 50. A polarized landscape? Lack of Surveys Feedback Evaluation / ROI Almost no big institutions official input / backing (i.e. no Flickr Commons-like projects) Lack of commitments of libraries' directors Time and money
  • 51. What are our aims? So... and the (other) users? (Not only Librarians' Library 2.0) Making Library 2.0 an agent of (social and cultural) change? Innovation / Evolution / Revolution? Waiting for The New Pattern? Continuing to experiment as the right way for now?
  • 52. What can I do? (may be the same you did till now) Encourage users participation Expand library's uses Start from real needings Few (/ not so many) users Little social visibility and awareness of library's services Widen library's services Gaming, Music etc. Exploit Web 2.0 tools and services!
  • 53. What can I do? (may be the same you did till now) Work (hard) on the library image Focus on the right tools (take care of your time while on Facebook! ;-) Go beta for some time and then measure the outcomes Remix library data and services with external / commercial suppliers' ones (e.g. covers or reviews from Amazon) Go where the users are (but really !)
  • 54. Failure IS an option! (for Web 2.0, too)
  • 55. We always are in the middle of a change “ Truth in science can be defined as the working hypothesis best suited to open the way to the next better one” K. Lorenz “ Good tests kill flawed theories; we remain alive to guess again. ” K. Popper
  • 56. Bonaria Biancu a.k.a. The Geek Librarian Library of the University of Milano-Bicocca Blog: http://bonariabiancu.wordpress.com/ E-mail: [email protected] Thank you! Websites were accessed last time on February 20th, 2009 This presentation is proudly made with Open Office Impress and it is released under a Creative Commons License
  • 57. Credits Thanks to All librarians that answered the survey and supported me on Facebook and via e-mail All those who allowed me to showcase their 2.0 experiences Francesco Mazzetta for ideas about videogames and Facebook for libraries Virginia Gentilini for sharing thoughts and feedback on survey Dario Rigolin (Comperio) for info and previews on DiscoveryNG Anna Busa (Data Management) for info and snapshots on Sebina YOU Paola & Ingo for all!