Roddy MacLeod is an award-winning information professional at the cutting edge of the industry. He has been blogging since 2005 and runs multiple blogs, including the Heriot-Watt Library blog Spineless and the JISC-funded TicTocs project blog. Blogging helps Roddy market the library, build interest in projects, and stay on top of trends in the field. It also expands his network and improves his writing skills.