Lean Startups
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The document discusses the lean startup methodology, emphasizing its departure from traditional product development strategies. It highlights the importance of experimentation in startup success, noting that most startups need to pivot from their original plans. Key principles include validated learning, entrepreneurship as management, and the iterative build-measure-learn cycle.
![Lean Startups
Tathagat Varma
VP, Strategic Process Innovation
[24]7 Innovation Labs](https://image.slidesharecdn.com/yuqbidalsiwaocpuuf1g-signature-9fe3b492a016cf984b03945f9e5a7e4e82722dbad410244c1c1e9bb3226ef651-poli-140919205113-phpapp01/85/Lean-Startups-1-320.jpg)
Lean Startups
- 1. Lean Startups Tathagat Varma VP, Strategic Process Innovation [24]7 Innovation Labs
- 2. What is wrong here? Picture: hCp://www.news.com.au/travel/holiday-‐‑ideas/inside-‐‑china8217s-‐‑ghost-‐‑cities/story-‐‑e6frfqd9-‐‑1226716277487
- 3. “Build and they will come” is not a strategy, it’s a prayer. – Steve Blank
- 4. 90% Tech Startups FAIL…!!!
- 5. 2/3rd who succeed, drastically change their plans along the way!
- 7. Remember…
- 10. Problem with traditional product development model “In large companies, the mistakes just have additional zeroes in them” – Steve Blank From: Running Lean – Ash Maurya, The Startup Owners Manual – Steve Blank
- 11. A human institution designed to create a new product or service under conditions of extreme uncertainty. – Eric Ries
- 13. What’s Lean Startup? • Scientific approach to o build new product development o create and manage startups o get products to customers faster • The Lean Startup methodology has as a premise that every startup is a grand experiment that aCempts to answer a question. The question is not "ʺCan this product be built?"ʺ Instead, the questions are "ʺShould this product be built?"ʺ and "ʺCan we build a sustainable business around this set of products and services?"ʺ
- 14. Principles of Lean Startup 1. Entrepreneurs are everywhere 2. Entrepreneurship is management 3. Validated Learning 4. Innovation Accounting 5. Build-‐‑Measure-‐‑Learn
- 19. GET OUT OF THE BUILDING…
- 20. So, what is your product? From: Running Lean – Ash Maurya
- 21. Running Lean
- 22. What’s wrong?
- 29. Pivot Pivot: A change in STRATEGY without a change in VISION.
- 30. Isn’t that good old agile?
- 33. Hmm…but, it might not work at <my large company>!
- 34. Companies following Lean Startup… …
- 36. References • www.steveblank.com • hCp://theleanstartup.com/principles • hCp://blog.startupcompass.co/ • hCp://blogs.wsj.com/accelerators/2013/06/24/steve-‐‑blank-‐‑ the-‐‑6-‐‑types-‐‑of-‐‑startups-‐‑2/ • Running Lean – Ash Maurya • The Startup Owners Manual – Steve Blank • Four Steps to Ephphany – Steve Blank • The Lean Startup – Eric Ries • hCp://www.nextbigwhat.com/groupon-‐‑story-‐‑297/ • hCp://blogs.hbr.org/2014/04/how-‐‑ge-‐‑applies-‐‑lean-‐‑startup-‐‑ practices/ • hCp://www.businessweek.com/articles/2014-‐‑08-‐‑07/ge-‐‑taps-‐‑ lean-‐‑startup-‐‑ideas-‐‑for-‐‑faster-‐‑cheaper-‐‑product-‐‑rollout