magazine poster analysis

magazine poster analysis

• 1.
  Promotion Research ALBUM MAGAZINE POSTER
• 2.
  Her outfit attractsmale audiences, in addition makes the advert stand out. She merely looks like the sexy version of the ‘girl next door’. The setting of the garden in addition to the outfit Katy is wearing suggests the target audience is girly girls. Colours such as pink and purple support this idea. The artist name is written in the biggest font. The font used is the font used for all Katy Perry products. This makes it recognisable for the audience. The bright pink colour stands out from the rest of the writing and images on the poster. A small image of the album cover is shown on the poster so it can be recognisable to the audience. The name of her hit single is written on the advert to attract viewers. The colour white allows the font to stand out from the rest of the poster. The release date informs the audience on when they can purchase the album. The font being bold and in white makes it stand out. The artist’s website is written in small font so allow viewers to have another source of buying the source and to find out more about the artist. The image of the artist is very large and takes over a large proportion of the advert. The setting of the image is the same setting as the one on the album cover which makes the album recognisable to people who’ve seen the poster.
• 3.
  The grey writingstands out from the black background. The name of the album being written at the top in capital letters stands out from the rest of the advert. In the images each individual band member has an acoustic instrument, this allows people that may not know the band to know what kind of music they may play. Layered on top of the images are more images od the band with their instruments. Very little information is presented at the bottom, making the viewers want to listen to the album more. The names of their best known singles are written in a box to attract viewers that may know of the band. In addition the names give a taste of what the album will be like. The band name is written in the biggest font and in capital letters to draw the reader’s attention. Each of the band members have their own square in the centre of the advert. This allows for the identity of each member to be shown individually. The images look as though they have been taken on a polaroid camera. This effect could have been used to show the audience the band being in the folk genre. A review from one of the biggest music magazines is written in capital letters to attract the audience. The band’s two record labels are presented at the bottom of the advert in the smallest writing to advertise the record labels.
• 4.
  The image ofthe artist produces iconography for the artist to the target audience. The image portrays a quirky side to the artist as his mouth is slightly turned up into a smile. The image is the same as the one used on the CD cover. This makes it recognisable for the audience when going to purchase the CD. The signature makes the readers more willing to put the poster on their wall as they might feel it’s something personal or something to cherish because it’s Ed’s signature. The artist’s name is the largest font connotating it’s a key feature and reinforces artist recognition. The album name is a collective name given to the various songs on the CD. This is also featured on the CD cover, in the same font, colour and size. This in turn creates synergy between the CD cover and the magazine poster. The release date notifies the audience of when the album will be available in stores and to download, making it an essential feature. The list of featured songs encourages reader to buy the album in they liked they liked the hits. The paw print is a significant aspect as it’s something people recognise him by.