Make Your European Hotel Millennial-Centric – 16 Visual Marketing Techniques
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The document outlines 16 visual marketing techniques aimed at engaging millennials in the travel industry. Strategies include utilizing social media platforms like Instagram, Snapchat, and Facebook, offering innovative services like emoji-based room service, and incorporating eco-friendly designs. The emphasis is on creating unique and memorable experiences that resonate with the preferences of millennial travelers.
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Make Your European Hotel Millennial-Centric – 16 Visual Marketing Techniques
- 2. Millennials are empowering the global travel industry!
- 3. Are you catering your services to them?
- 4. For business or leisure travel, people stay in hotels.
- 5. But millennials want an out- of-the-ordinary travel experience.
- 6. Let the Gen-Y crowd know that you’re their best option.
- 7. How?
- 8. USE VISUAL MARKETING TECHNIQUES TO ATTRACT AND ENGAGE GEN Y.
- 9. Humanize Your Brand With Instagram1
- 10. Share images with people in it
- 12. Evoke positive emotions in viewers
- 13. Localize Your Business Using YouTube2
- 14. Post videos of local places, food and people
- 16. Compile user-generated content to relive moments
- 17. Just like Hilton Hotels & Resorts did. #HiltonStory
- 18. Use Snapchat To Attract Millennials3
- 19. Collaborate with influencers to curate content
- 20. Run unique and exciting social media campaigns
- 21. Marriott will use this trick to tell visual stories Who are the storytellers?
- 22. Louis Cole
- 23. Present Your X Factor On Pinterest4
- 24. Share facts via infographics or presentations GET YOUR VISUALS
- 25. Show your millennial- centric side with images
- 26. Say Your Story With Facebook5
- 27. Use Facebook Canvas for immersive mobile ads
- 28. Put images and videos for maximum reach
- 29. Build Your Portfolio On Google Plus6
- 30. Make collections with specific content
- 31. Avail benefits of large image posting
- 34. Optimize design for mobile version
- 35. Modernize your website design GET A WEB DESIGN
- 37. Offer virtual tours of your hotel
- 38. Go In A Visual Mode With Twitter8
- 39. Create a visual viral buzz (use cinemagraphs and gifs)
- 40. Ask customers to share experiences with hashtags
- 42. Personalize Your Marketing With Vine9
- 45. Record quick guest testimonials LET’S STEER AWAY FROM THE INTERNET.
- 46. visual marketing tricks to amaze millennials. Check out
- 48. Get Innovative And Creative With Emojis10
- 49. Aloft Hotels introduces TiGi (Text it. Get it.)
- 51. Guests type emojis on their phones for room service.
- 53. Equip rooms with Chromecast connection, Netflix, Hulu
- 55. Moxy Hotels is doing it, are you?
- 57. Let guests experience a 360 degrees virtual view 360
- 58. Marriott offers: 4D experience via Oculus Rift a Teleporter station 4D
- 60. Modify the Design of Your Hotel13
- 61. Adjust to millennial lifestyle
- 62. Digital Inspired Upholstery Pod Sharing Cell Phone Room Key Cozy Sitting Areas
- 64. Be unique. Feature Graffiti art.
- 66. Hang Creative ‘Do Not Disturb’ Signs14
- 67. Use cheeky words to infuse fun Hard Rock Hotel San Diego: “Not Now. My Ego Needs a Rest.”
- 68. Add personal messages on door hangers Library Hotel in New York: “Shhh .. Please let me read.”
- 71. Use recycled material for decoration sculptures
- 73. Promote brand image using shades of green
- 74. Use icon design in hotel to endorse recycling
- 75. Last but not the least.
- 77. Design a flat, modern and minimal logo GET A LOGO
- 78. Alter brand stationery with millennial in mind
- 79. Good Luck!