Making Open Innovation Work - presentation by Stefan Lindegaard
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The document discusses how to make open innovation work effectively within organizations. It emphasizes that open innovation requires developing the right mindset and framework to naturally incorporate external ideas and partnerships into the innovation process. It provides examples of different partnership models and highlights common challenges such as cultural issues, lack of resources and clear direction, and failure to establish trust with external partners. The document offers recommendations for overcoming these challenges, including getting executive support, facilitating collaboration across departments, and focusing on stakeholder management and communication.
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Making Open Innovation Work - presentation by Stefan Lindegaard
- 1. MakingOpen Innovation Work - Going from the Why to the How www.15inno.com 15inno by Stefan Lindegaard at LinkedIn Groups [email protected] Twitter: @lindegaard Hey! Freebookson 15inno.com!
- 2. We have no choice! Innovation is about connecting the dots Social media is about connecting the dots
- 3. Change how we innovate Be competitively unpredictable Develop the right conditions and framework
- 4. “…a philosophy or a mindset that they should embrace within their organization. This mindset should enable their organization to work with external input to the innovation process just as naturally as it does with internal input” - Making Open Innovation Work, 2011
- 5. Partnerships, alliances, consortia, networks Directed Supplier Summits, Entrepreneur Days Instructions Directive, invitational Directive, participative None Suggestive, invitational Suggestive, participative Relatively few Invitations “Everyone” Credit: OVO Innovation
- 7. ARLA COLOPLAST GRUNDFOS LUNDBECK LEGO VESTAS NOVOZYMES DONG Cycle time, money, IPR and conservatism
- 8. media are key drivers forterm is gone in 5-7 years! Open innovation as a o
- 9. Hit the window - organize for fast pace, fast change Crack the X – middle managers / leaders are key! Build sandboxes – and learn from failure Become better communicators (all stakeholders)
- 10. Support and facilitate business units Expect pushback – Skeptics, legal, communication Learn from others – not just at the start! Make communities work!
- 11. Mindset: We are bigger than you vs fair deals No networking culture; no innovation culture No direction, no resources (training and time) Don’t turn me off! (portals, legal docs, handlers)
- 12. T (Top Down): Get the executives onboard B (Bottom Up): Get employees engaged, involved X (Across): Middle managers is biggest challenge O (Outside): Bring in external input, resources
- 14. No universal package – fit to your organization
- 15. Why big companies need small companies
- 16. #1 They live on the cutting edge! #2 They break the rules and take more risks! #3 They are closer to markets! Big companies bring scale and access to markets!
- 17. Innovation strategy vs entrepreneurship (do or die!) Speed – who understands / manages the business? Following vs breaking rules, attitude towards risks Driver’s seat vs back seat
- 18. Why things go wrong
- 19. #1 Trust is not established! #2 They don’t do the homework! #3 More focus on own gains rather than win-win!
- 20. Create simple letter of understanding that outlines working principles for partnership
- 21. Set expectations upfront to avoid the “false positives” mode
- 22. Don’t end up negotiating with a closed innovation mindset
- 23. Individuals really make the difference Stakeholder management and early wins are key Where are the personal goals, the BHAGs? People, first, processes next, then ideas
- 25. Holistic view: Go beyond products Networking, communication skills Key role is to facilitate, integrate
- 26. Direction, training, time – and courage to leave comfort zone, experiment, be visionary!
- 27. Get in touch! www.15inno.com 15inno by Stefan Lindegaard at LinkedIn Groups [email protected] Twitter: @lindegaard Hey! Freebookson 15inno.com!