mHealth Summit EU 2015

mHealth Summit EU 2015

• 1.
  A NEW EUROPEANAPPROACH TO M-HEALTH THE PERSPECTIVE OF APP DEVELOPERS
• 2.
  Martin Wrigley, GeneralManager, Europe
• 3.
  The Apps Alliance:Mission, Vision, Commitments Mission • To be a valued resource for developers and promote an industry that rewards entrepreneurial innovation. Commitments • Promote developers’ contribution to the economy and society: analyse and report on the industry's growth, strength and vitality. • Advocate for entrepreneurs and innovators: represent developers and fight on their behalf on public policy and industry issues.
• 4.
  The Apps ecosystem:multiple solutions, multiple benefits • Apps for Doctors to use directly • Apps for Doctors to proscribe for patients • Apps to extend the medical reach – Preventive care – Telemedicine and remote monitoring – Lifestyle and well-beings apps • Huge potential economic benefit: 99 Billion Euro saved by 2017, 93 Billion Euro added to the EU’s GDP by 2017
• 5.
  A developer-friendly mHealthstrategy Developers need a new and improved environment to innovate and scale-up, based on • Harmonisation of rules, as a long-term objective • Clarification of obligations and definitions, as a short-term objective • Wider availability of funds, grants and reimbursement models • A different mind-set thanks to savvy and empowered users
• 6.
  Supporting App Developers,our role and views • We commit to socialise existing applicable regulations and representing developers in the EU decision-making process • We support innovation that allows patients to monitor their own health, and health care industry to work more efficiently • We support wise regulation and standards that improve user’s trust and boost competitiveness
• 7.
  THANK YOU Martin Wrigley ApplicationDevelopers Alliance [email protected] @AppsAlliance