Mobility and Business Intelligence : A marriage made in heaven
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The document outlines a presentation by Jean-Michel Franco on the integration of mobility and business intelligence (BI), highlighting its importance for various business processes and applications. It discusses the current state of mobile BI, key success factors, market players, and provides insights into implementing mobile BI effectively. The agenda includes a welcome, discussions on mobility stakes, a demonstration of Roambi, and an interactive Q&A session.
Mobility and Business Intelligence : A marriage made in heaven
- 1. Jean-Michel Franco Innovation and solutions Director [email protected] Telephone, : +33 6 67 70 01 32 Twitter : @jmichel_franco Mobility and Business Intelligence : A marriage made in heaven 08h30 - 09h00 Welcome 09h00 - 09h20 Mobility stakes 09h20 - 10h00 Roambi Presentation, and demo 10h00 - 10h15 Mobile BI success factors where to start ? 10h15 - 10h30 Q&As
- 2. Business & Decision is a global Consulting & Systems Integrator 2012 : 221,9 M€ 2 2 500 Employees 16 Countries Multi-Specialist BI PM CRMEIM E-bus Unique expertise recognized by leading independent industry analysts • Business Intelligence & EPM “European Marketscope for BI Services”. Gartner • Customer Relationship Mgt & MDM “CRM Wordwide Magic Quadrant”. Gartner • E-Business “Interactive Design Agency Overview, Europe, 2013 ”. Forrester
- 3. Business & Decision solutions : mobilizing your employees, customers and business processes 3 Mobile customer/ consumer E- business Social networks & intranets Mobile Enterprise CRM Business Intelli- gence Enter- prise apps (life sciences, ERP…) Device Selection Mobile Device Management Change Management Prepare Improve Innovate … Dedicated expertise with close links with leading market vendors
- 4. Mobility’s revolution is well under way…and enterprise isn’t a forerunner 4 http://fr.slideshare.net/kleinerperkins/kpcb-internet-trends-2013
- 5. Mobility : for who? -> Customer facing activities first… but not only 5 0 10 20 30 40 50 60 Don't know Other Manufacturing Purchasing Supply chain Office of the CxO Corporate services R&D Marketing Customer Service Field Services Sales What are the key activities targeted for your mobility ? Sources : Forrester
- 6. Sources: • Dresdner Mobile Business Intelligence Market Study (11/2012 via RoamBI) Mobility: why? -> For which applications ? 0 0,5 1 1,5 2 2,5 3 3,5 4 Video conference,chat Social Networks ERP Geo-localisation Collaborative CRM Business Intelligence Contacts, agenda… E-mail 61% Consider Mobile BI Mobile as “critical” or “very important” (vs. 52% in 2010). 6
- 7. New challenges brought by mobility: multi channel 7
- 8. Mobile computing provides unique experience and features Intimacy Immediacy Context aware 8 screen size user experience (e.g.: multi touch, swipe…) security features limitations of hardware resources
- 9. The last mile of Business Intelligence 9 BI as we want it BI as we know it
- 10. Mobile meets new use cases for Business Intelligence 10 • Same contents, but new devices and new places of consumption Right information to the right one, right time, right place • A tool to exchange with peers, colleagues, management Executive dash-boards • At the store, shop floor, agency, warehouse… Actionable information, for the field • For customers, partners…Information as a value add service
- 11. Mobile BI : a giant step forward to reach information management grail 11
- 12. Information as a value added service: the Fi’Com case to deliver right financial information to stakeholders 12 Com’Fi
- 13. 13 BI as a competitive advantage (or your competitor’s) : the Mint example ? http://www.youtube.com/watch?v=rK6WLHNYjwM&feature=player_embedded
- 14. What should you expect from a mobile BI platform ? 14 Functional coverage Specialization on mobility unique features Adaptive with legacy/future devices Adaptive vs. legacy and future applications Ready for mass deployment All in one • Consumers first • Packaged information • Apps, rather than reports • Rich & interactive user experience • Experience fits to device • On the fly integration of new releases, features (e.g.: Siri on iOS) and new devices • Pace of new versions • Improves rather that replace legacy BI • But without scarifying mobility unique attributes • Back end performance • Push mode • Security • An application, rather that a tool suite
- 15. Which players on the market? 15 Mega vendors • IBM • Oracle • SAP • (Microsoft ? Sas ?) « aggregators» • Roambi (Mellmo) • myBI (Exxova ) • CXO Cockpit • Zoom data… Enterprise BI pure players • Microstrategy • Information Builders • Yellowfin • Actuate… Data discovery pure players • Qlikview • Tableau • Tibco/Spotfire • …
- 16. What makes the difference between Mobile BI Solutions 16 Web app or native app ? BI platform or add-on ? User experience Speed of development Frequency of releases Security management, admins workbench Advanced features - Offline mode - Navigation - Authoring - Write mode - Alerts
- 17. Success factors for Mobile BI 17 Executive sponsoring Clear business stakes Business case Available Data Integration to the legacy system Infor- mation back- bone Device Management Security Infras- tructure Dashboards et rendering Navigation layer Design Exploitation et support Change Management Roll-out
- 18. 18 Information centric back office (corporate information hub) Analytics centric front office (reporting factory and self service access) BI apps (dash- boards, analytical apps) A front desk is needed to deliver the last mile of BI Consumerization of BI ready to go? need new organizations
- 19. Use cases across industries 19 •Daily monitoring of stores performance : reporting and analytics (sales, logistics, staffing…) Specialized retailing • Extend the Sales force workplace with insights Life sciences •Promote the new collection and plan its roll-out with the shops manager and resellers Luxury/ Fashion •Performance/ profitability/status of real estate assets; locations analytics for employees and customers Real Estate
- 20. Use case in Luxury 20
- 21. 7/7 : jump start your Mobile BI initiative in 7 days 21 Applications design & legacy system analysis Design and choice of rendering templates Intégration of analytics on top of the existing BI Platform Implementation Feedbacks/ adjustments Documentation, project outcome Presentation
- 22. Jean-Michel Franco Innovation and solutions Director [email protected] Telephone, : +33 6 67 70 01 32 Twitter : @jmichel_franco Mobile and BI : The wining combination 08h30 - 09h00 Welcome 09h00 - 09h20 Mobility stakes 09h20 - 10h00 Roambi Presentation, and demo 10h00 - 10h15 Mobile BI success factors where to start ? 10h15 - 10h30 Q&As