7/12
Trends Shaping Our Future
Poll	
  	
  
 What	
  percentage	
  of	
  the	
  MPI	
  
Founda5on	
  research	
  have	
  you	
  
   downloaded	
  and	
  read?	
  	
  
                    	
  
The	
  Future	
  	
  
       of	
  
 Mee5ngs	
  
Poll	
  
Which	
  Trend	
  Topic	
  is	
  most	
  relevant	
  to	
  
you?	
  	
  
A. Content	
  
B. Strategy	
  	
  
C. Technology	
  
D. Genera5on	
  Gap	
  
E.  Cash	
  &	
  Climate	
  	
  
Content	
  Will	
  	
  
  Be	
  Free	
  
Research	
  Takeaways	
  	
  
•  Customized	
  pricing	
  =	
  smaller	
  mee5ngs	
  
•  Find	
  the	
  value	
  	
  
•  Freemium…	
  the	
  Angry	
  Birds	
  model	
  
•  Interac5on	
  
•  Contextualiza5on	
  	
  
•  Beyond	
  great	
  speakers	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  is	
  a	
  bunch	
  of	
  hooey.	
  	
  
Ideas	
  
•  Content	
  offerings	
  
•  AQendee	
  driven	
  
•  Content	
  crea5on	
  
•  Live	
  Q	
  &	
  A	
  online	
  
•  What’s	
  your	
  story?	
  
Know	
  How	
  Will	
  be	
  	
  
the	
  new	
  knowledge	
  	
  
Research	
  Takeaways	
  	
  
•  New	
  Specializa5ons	
  
    – Knowledge	
  structuring	
  	
  
•  New	
  Learning	
  Environments	
  	
  
•  New	
  sectors	
  
•  Experien5al	
  learning	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  “what”	
  vs.	
  “why”	
  	
  
•  Reading	
  instruc5ons	
  vs.	
  building	
  the	
  bike	
  
•  Passive	
  vs.	
  ac5ve	
  
•  Exclusive	
  vs.	
  inclusive	
  	
  
•  What’s	
  your	
  story?	
  	
  
 Professionals	
  
 Will	
  Delve	
  Into	
  
The	
  Heads	
  Minds	
  
  and	
  Brains	
  Of	
  
        Clients	
  	
  
Research	
  Takeaways	
  	
  
•  Let	
  data	
  drive	
  
•  Fierce	
  filters	
  	
  
•  Experience	
  and	
  outcomes	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  Resources	
  	
  
   – Google	
  analy5cs	
  	
  
   – Bid	
  Pal	
  	
  
   – SlideKlowd	
  
•  Real	
  5me	
  
•  What’s	
  your	
  story?	
  
You	
  Will	
  
Think	
  Instant,	
  
 Short	
  Term	
  
and	
  Quick	
  Fix	
  	
  
Research	
  Takeaways	
  	
  
•  Define	
  your	
  USP	
  	
  
•  Visualize	
  	
  
•  Quick	
  fixes	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  The	
  TED	
  effect	
  
•  Story	
  telling	
  	
  
•  ADD	
  	
  
•  What’s	
  your	
  story?	
  
Online	
  Events	
  
  Will	
  Feed	
  
   Offline	
  
 Experiences	
  	
  
Research	
  Takeaways	
  	
  
•  On	
  and	
  off	
  (Hybrid)	
  
•  New	
  demand	
  
•  Being	
  there	
  
•  BriQany	
  vs.	
  Jus5n	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  Analog	
  –>	
  Digital	
  	
  
•  Off	
  –>	
  On	
  	
  
•  Networking	
  Event	
  –>	
  LinkedIn	
  	
  
•  Yes	
  –>	
  And	
  
•  What’s	
  your	
  story?	
  
“It	
  Will	
  Be	
  
 Old	
  Age	
  
 Jim,	
  But	
  
Not	
  As	
  We	
  
 Know	
  It”	
  	
  
Research	
  Takeaways	
  	
  
•  Stereotypes	
  	
  
•  Avoid	
  ageism	
  
•  Genera5onal	
  catering	
  	
  
	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  4	
  Genera5ons	
  	
  
•  Old	
  ≠	
  Apathy	
  	
  
•  What’s	
  your	
  story?	
  	
  
You	
  Will	
  Need	
  
 To	
  Consider	
  
Cash,	
  Carbon,	
  
 Climate,	
  and	
  
  Crisis	
  Costs	
  	
  
Research	
  Takeaways	
  	
  
•  ROI,	
  tools,	
  value	
  	
  	
  
•  Travel	
  	
  	
  
•  Crisis	
  &	
  Con5ngency	
  	
  
Poll	
  
Based	
  on	
  your	
  experience	
  how	
  would	
  you	
  
finish	
  this	
  sentence:	
  	
  This	
  trend…	
  
a.  is	
  old	
  news.	
  
b.  is	
  here.	
  
c.  is	
  coming	
  soon.	
  
d.  is	
  somewhere	
  down	
  the	
  road.	
  
e.  Way	
  off	
  in	
  this	
  distance	
  	
  
Ideas	
  
•  Resources	
  	
  
       – Carbonneutral.com	
  
       – Webcasts	
  
       – Online	
  Environments	
  	
  
       – MPIF	
  Research	
  	
  
•  	
  Security	
  consultants	
  
•  What’s	
  your	
  story?	
  
Poll	
  
       I	
  am	
  now	
  more	
  interested	
  in	
  
             other	
  MPI	
  Founda5on	
  
                    whitepapers?	
  
	
  
	
  
7/12
Trends Shaping Our Future

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MPITechCon Presentation on Future Trends of Meetings

  • 2. Poll     What  percentage  of  the  MPI   Founda5on  research  have  you   downloaded  and  read?      
  • 3. The  Future     of   Mee5ngs  
  • 4. Poll   Which  Trend  Topic  is  most  relevant  to   you?     A. Content   B. Strategy     C. Technology   D. Genera5on  Gap   E.  Cash  &  Climate    
  • 5. Content  Will     Be  Free  
  • 6. Research  Takeaways     •  Customized  pricing  =  smaller  mee5ngs   •  Find  the  value     •  Freemium…  the  Angry  Birds  model   •  Interac5on   •  Contextualiza5on     •  Beyond  great  speakers    
  • 7. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  is  a  bunch  of  hooey.    
  • 8. Ideas   •  Content  offerings   •  AQendee  driven   •  Content  crea5on   •  Live  Q  &  A  online   •  What’s  your  story?  
  • 9. Know  How  Will  be     the  new  knowledge    
  • 10. Research  Takeaways     •  New  Specializa5ons   – Knowledge  structuring     •  New  Learning  Environments     •  New  sectors   •  Experien5al  learning    
  • 11. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 12. Ideas   •  “what”  vs.  “why”     •  Reading  instruc5ons  vs.  building  the  bike   •  Passive  vs.  ac5ve   •  Exclusive  vs.  inclusive     •  What’s  your  story?    
  • 13.  Professionals   Will  Delve  Into   The  Heads  Minds   and  Brains  Of   Clients    
  • 14. Research  Takeaways     •  Let  data  drive   •  Fierce  filters     •  Experience  and  outcomes    
  • 15. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 16. Ideas   •  Resources     – Google  analy5cs     – Bid  Pal     – SlideKlowd   •  Real  5me   •  What’s  your  story?  
  • 17. You  Will   Think  Instant,   Short  Term   and  Quick  Fix    
  • 18. Research  Takeaways     •  Define  your  USP     •  Visualize     •  Quick  fixes    
  • 19. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 20. Ideas   •  The  TED  effect   •  Story  telling     •  ADD     •  What’s  your  story?  
  • 21. Online  Events   Will  Feed   Offline   Experiences    
  • 22. Research  Takeaways     •  On  and  off  (Hybrid)   •  New  demand   •  Being  there   •  BriQany  vs.  Jus5n    
  • 23. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 24. Ideas   •  Analog  –>  Digital     •  Off  –>  On     •  Networking  Event  –>  LinkedIn     •  Yes  –>  And   •  What’s  your  story?  
  • 25. “It  Will  Be   Old  Age   Jim,  But   Not  As  We   Know  It”    
  • 26. Research  Takeaways     •  Stereotypes     •  Avoid  ageism   •  Genera5onal  catering        
  • 27. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 28. Ideas   •  4  Genera5ons     •  Old  ≠  Apathy     •  What’s  your  story?    
  • 29. You  Will  Need   To  Consider   Cash,  Carbon,   Climate,  and   Crisis  Costs    
  • 30. Research  Takeaways     •  ROI,  tools,  value       •  Travel       •  Crisis  &  Con5ngency    
  • 31. Poll   Based  on  your  experience  how  would  you   finish  this  sentence:    This  trend…   a.  is  old  news.   b.  is  here.   c.  is  coming  soon.   d.  is  somewhere  down  the  road.   e.  Way  off  in  this  distance    
  • 32. Ideas   •  Resources     – Carbonneutral.com   – Webcasts   – Online  Environments     – MPIF  Research     •   Security  consultants   •  What’s  your  story?  
  • 33. Poll   I  am  now  more  interested  in   other  MPI  Founda5on   whitepapers?