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Multimedia Production
Multimedia Production



                        AGENDA
                        1. Multimedia Background
                        2. Multimedia History
                        3. Application Areas
                           • At home
                           • In business
                           • In education
                           • In Entertainment
1. Presentation
Multimedia Production




                        Summary

                        Acquire theoretical and practical key elements to the
                        development of communication skills to integrate text,
                        image, audio, video and animation in multimedia products
                        for converged and interactive platforms.
2. Multimedia Background
Multimedia Production




                        Multimedia involves the use of different channels of
                        communication, enhancing the interaction between people,
                        content and readers, presentations and observers, programs
                        and users, messages and recipients.
2. Multimedia Background
Multimedia Production




                        Multimedia has its roots in the history of elements such as
                        speech, the written word, theater, music, dance, painting,
                        photography, image, graphic design, film, television and
                        computers.
2. Multimedia Background

                        The visual language as part of human
                        communication, consists of written communication
Multimedia Production



                        that arises when using trade marks or designs.

                        Through the use of instruments such as stones,
                        animal fats, plant oils and minerals, the man was
                        able to expand its range of communication.

                                 Lascaux, a visit to the cave
2. Multimedia Background - Writting


                                                                                             Ideograms :
                                 Petroglyphs:




                                                                                                                                Egypt
                                                                                       representations of ideas
                                                                                             or concepts
                               recorded on hard                                                                                                            44.000
                           surfaces. Generally stone.

       Pictograms:
    representations of




                                                                                                                                        China
    animals or things.                                         Phonograms:                                                                                           Invention of Paper
                                                                                                                                                                          105 AC
    Represented the                                       developed to represent
   beginning of art and                                  sounds or sounds made by




                                                                                                                  Development
     communication.                                      objects that were not easy
                                                                                                                                                         Invention of Manual
                                                                to represent.
   Eg, the Uruk tablets.                                                                                                                                   Printing (Stamps)
                                                                                                                                                                  III BC



                                                                                                                                                                                 Animal Skins




                                                                                                                                                Greece
                                      7.000 - 9.000 BC




                                                                                                 XVIII BC
          25.000 BC




                                                                    3.200 - 3.000 BC




                                                                                                                                                                                    Parchment
                                                                                                                                                                                       III AC
Origins




                                                                                                                                                                     Gutenberg
3. Multimedia History
Multimedia Production



                        Multimedia ...

                        •   is the integration of arts, media and technology
                        •   requires a narrative sequence: linear or nonlinear
                        •   allows the interaction between content according to personal
                            needs
                        •   may involve the concept of immersion - virtual reality
3. Multimedia History


                                                   F. T. Marinetti
Multimedia Production


                                                  Filippo Tommaso Marinetti

                                                  Futurist Cinema Manifesto




                        Richard Wagner
                         He viewed the opera as
                         an artistic expression
                         that grouped the arts:
                         singing, drama, music,
                         characterization,
                         among others.

                                                                              Total Theatre
                                                                              Linking the components
                                                                              space,     composition,
                                                                              movement, sound and
                                                                              lights.




                                                                                                        Arts Integration
3. Multimedia History
                                                                           GIL, Virna - ROSAS, Xantipa. ¡Comunícate con Multimedia! Pag. 34.
Multimedia Production


                                characterization
                                                                  technology
                            dramatization
                                                                      freedom
                                 music      Opera              Film
                        interpretation                                  dynamism

                                                   Multimedia

                                                                        space
                                lights

                                                    Theatre           composition
                                   sound

                                                    movement
                                                                       elements of dissimilar nature
3. Multimedia History – Fragmented Narrative
                                            GIL, Virna - ROSAS, Xantipa. ¡Comunícate con Multimedia! Pag. 34.
Multimedia Production




                        Hypertext
                                    Narrative as a Concept
4. Application Areas
Multimedia Production




                         Multimedia

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Multimedia introduction

  • 2. Multimedia Production AGENDA 1. Multimedia Background 2. Multimedia History 3. Application Areas • At home • In business • In education • In Entertainment
  • 3. 1. Presentation Multimedia Production Summary Acquire theoretical and practical key elements to the development of communication skills to integrate text, image, audio, video and animation in multimedia products for converged and interactive platforms.
  • 4. 2. Multimedia Background Multimedia Production Multimedia involves the use of different channels of communication, enhancing the interaction between people, content and readers, presentations and observers, programs and users, messages and recipients.
  • 5. 2. Multimedia Background Multimedia Production Multimedia has its roots in the history of elements such as speech, the written word, theater, music, dance, painting, photography, image, graphic design, film, television and computers.
  • 6. 2. Multimedia Background The visual language as part of human communication, consists of written communication Multimedia Production that arises when using trade marks or designs. Through the use of instruments such as stones, animal fats, plant oils and minerals, the man was able to expand its range of communication. Lascaux, a visit to the cave
  • 7. 2. Multimedia Background - Writting Ideograms : Petroglyphs: Egypt representations of ideas or concepts recorded on hard 44.000 surfaces. Generally stone. Pictograms: representations of China animals or things. Phonograms: Invention of Paper 105 AC Represented the developed to represent beginning of art and sounds or sounds made by Development communication. objects that were not easy Invention of Manual to represent. Eg, the Uruk tablets. Printing (Stamps) III BC Animal Skins Greece 7.000 - 9.000 BC XVIII BC 25.000 BC 3.200 - 3.000 BC Parchment III AC Origins Gutenberg
  • 8. 3. Multimedia History Multimedia Production Multimedia ... • is the integration of arts, media and technology • requires a narrative sequence: linear or nonlinear • allows the interaction between content according to personal needs • may involve the concept of immersion - virtual reality
  • 9. 3. Multimedia History F. T. Marinetti Multimedia Production Filippo Tommaso Marinetti Futurist Cinema Manifesto Richard Wagner He viewed the opera as an artistic expression that grouped the arts: singing, drama, music, characterization, among others. Total Theatre Linking the components space, composition, movement, sound and lights. Arts Integration
  • 10. 3. Multimedia History GIL, Virna - ROSAS, Xantipa. ¡Comunícate con Multimedia! Pag. 34. Multimedia Production characterization technology dramatization freedom music Opera Film interpretation dynamism Multimedia space lights Theatre composition sound movement elements of dissimilar nature
  • 11. 3. Multimedia History – Fragmented Narrative GIL, Virna - ROSAS, Xantipa. ¡Comunícate con Multimedia! Pag. 34. Multimedia Production Hypertext Narrative as a Concept
  • 12. 4. Application Areas Multimedia Production Multimedia