Multivo™ – The all-in-one revolution in shelf management

Multivo™ – The all-in-one
revolution in shelf
management
Change to tagline

© HL Display
Background
Reducing labour costs and increasing
sales are key challenges for retailers
today.
Labour productivity has fallen in several
countries while minimum wages have
increased steadily.
Volumes are flat and margins are tight.
E-commerce is increasing.
Efficient shelf merchandising is
essential to solve these issues.
Multivo™ -Theall-in-one revolution inshelfmanagement

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The shopper behaviour
76% of buying decision are made in store
90% of buying decision happen on sight
9% of shopper will make no purchase at all
if they don’t see the product they look for
Source: Gruen, Corsten, Bharadwaj. 2002
Source: 2012 Popai – shopper engagement study
Source: Price search in the Retail Grocery market – Urbany, Dickson and Kalapurakal.

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Visibility is critical
Fronting is critical

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Efficient shelf merchandising is essential
to solve these issues
Multivo™ is our new shelf
merchandising system making
the daily work of refills, front
facing and planogram changes
easier and faster than ever.
Visibility is critical
Fronting is critical

© HL Display6
Multivo™ - The all-in-one revolution
in shelf management

© HL Display7
in shelf management
The essence of Multivo™
1. Faster, easier fixture changes
2. Better visibility drives sales
3. One system with all the benefits

© HL Display
in shelf management
Faster, easier fixture changes
-80%
Easier than ever to install
Faster planogram changes: push & slide dividers
without removing the products
Faster fronting with push and pull feeding
Easy identification of our of stock thanks to LSI
Easy refill with flip-down fronts
⃰ Source: HL store tests and depending on existing system used
1
⃰

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+15%Increase impulse sales by 15-20% as the
products are always fronted and visible.
No more missed sales due to Out Of Stock.
9% will walk away. +9%
in shelf management
Better visibility drives sales
⃰⃰⃰ Source: Joint Optimization of Product Price, Display Orientation and Shelf-Space Allocation in Retail Category Management
⃰⃰ ⃰ Source: Gruen, Corsten, Bharadwaj. 2002
2
⃰
⃰

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One concept for the whole category – whatever
the packaging type, multiple functions:
push or pull fronting
Simple, easy to use
Save staff training
Multifunctional
in shelf management
One system with all the benefits3

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Demonstration
Easier than ever to install
Push and pull fronting
Push and slide dividers

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Benefits
One system throughout the
category
Unique product compatibility
Super easy installation
Save up to 80% time spent on
installation and planogram changes
(HLstoretests and depending on existing system used).
Easy to clean

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Benefits
Maximize merchandising space
Make adjustments
Push and slide dividers
Improve product visibility in difficult
categories
Pull strip
+15%

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Benefits
Easy installation and planogram
changes
Save up to 80% time spent on installation and
planogram changes (HL store tests and depending
on existing system used).
Faster fronting and replenishement
6 x faster replenishment ⃰
⃰ 500 mm shelf, 10 x 48 mm x 280 mm metal cans,
secondary packaging as tray. (HL store tests and
depending on existing system used).
-80%

© HL Display
Benefits for shopper
Easier to find products
Easier to put back an
item in the right place
Flip down front
Price and product match
Shelves always filled up
Out of stock situations avoided (LSI)

Multivo™ – The all-in-one revolution in shelf management

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Multivo™ – The all-in-one revolution in shelf management