The Indian IT-BPO industry grew 5.5% in FY2010 despite a global economic slowdown. It accounts for 25% of India's exports and 10.5% of services revenues. The industry employs nearly 2.3 million professionals and added 90,000 jobs in FY2010. North America remains the dominant market, accounting for 61% of exports. The banking, financial services, and insurance sector saw significant growth in demand. India continues to be the most cost-effective location for IT-BPO services compared to other global destinations.