Popescu cristian creativegames

Popescu cristian creativegames

• 1.
  Development of entrepreneurial skills through creative games Popescu Cristian George Lecturer, PhD. [email protected]
• 2.
  Why creative methodsof learning ? • students will understand the importance of the theory • are indispensable for the training and preparation of young specialists in business • students are motivated to come to courses
• 3.
  The purpose • toassess and to improve the economic knowledge of the students - in general • fixing theoretical knowledge of marketing specialists The components: - a quantitative part - a qualitative part
• 4.
  Presentation of theprogram • 5 stages • the students shall be divided into sub-groups • all the companies shall get the same data in the beginning
• 5.
  Attitude of thecoordinating teacher – shall provide the required information on the game; – shall explain the common elements to all the competitors; – shall offer incentives to the winners
• 6.
  Conclusions • During thefirst 6 periods, more than half of the students knew how to use the data in order to substantiate a strategy on marketing mix, which generated the best results especially in the presence of competition • increase of the number of students taking part in applied activities in average by rather 20% • to moderator’s questions, at the end of the teaching cycle, 80% of the students answered positive