![Leverage Circular Economy Approach
Remanufacturing
Refurbish
Zero waste emission
Recycling
Reduction of resources used
Utilization of sustainable materials
Sharing platform
Product as a service
Repair/Maintenance
Maximize customer value for resources by expanding three cycles
[2] Development and practical
application of new sustainable materials
Cycle of "Materials"
・Creating customer value
for recycled materials
・Strengthen QMS of recycled
materials SCM
[1] Visualization of life cycle cost and value
Cycle of "Products"
・
Establishment of a fusion model with UX x DX
[3] Promotion of Revalue project
Cycle of "Parts"
・Product design suitable
for dismantling
・
Development of dismantling and
reuse production technology
・
Promotion of renovation business](https://image.slidesharecdn.com/ppt1-230710051928-37ca763b/85/PPT-1-pptx-12-320.jpg)
![[1] Visualization of Life Cycle Cost and Value
Approach of cost reduction for the customer
Operation
3 years
Operation
3 years
Heavy
Maintenance
Operation
4 years
Light
Maintenance
Operation
cost
Price down
Improving
Operability
with ICT
Equipment
fee
Life cycle cost effect = Initial x 7
Cost statement of 10 years
■ Sellout model :
■ Circular model :
~ 15%
Maximization by increasing direct contacts with customers
10
years
of
use
Total
cost
[10
years]
15%
Electric
bill
Maintenance
/service fee
Disposal fee
42%
20%
Others 10%
13%
Initial
cost
Running
cost
Energy
saving effect
Service fee
down
better security
Contribute
customers
“Life
Cycle
Approach”
Key Approach for Circular Business Model
Contribution to Customer’s Life Cycle Cost of an electrical equipment (B2B)](https://image.slidesharecdn.com/ppt1-230710051928-37ca763b/85/PPT-1-pptx-13-320.jpg)
![[2] Development and Practical Application of New Sustainable Materials
- Application to products
Cordless stick cleaner power cordless
(Available August 2018)
Cellulose fiber
utilizing composite plastic
With both lightness and strength,
Reduction in plastic consumption
- Technology development and practical use
High concentration cellulose fiber molding material
(Announced July 2019)
In collaboration with Asahi Breweries, Ltd.
Began development of environmentally friendly reuse cups
Cellulose is blended at a high concentration of 55% or more.
Reduction of plastic use with composite plastic containing plant-derived cellulose fiber](https://image.slidesharecdn.com/ppt1-230710051928-37ca763b/85/PPT-1-pptx-19-320.jpg)
![15
14 th Dec , 2020
10 th Regional 3R and CE Forum
In Asia and the Pacific
◆ Creating Value with Ideas and Design (Revalue)
Creating new value through creative design, as a completely different product
We are working on “Revalue Project" to create new value.
◆ A Product Born from Co-Creation (up-cycle product)
Co-created with Open A*1 to produce bookends, lighting and tables based on factory
wastes the manufacturing process of irons, rice cookers and system kitchens.
These are used at Circle Lounge in the TENNOZ Rim*2.
*1: Open A= Developing activities across media and real estate based on architectural design
*2: TENNOZ Rim= A regional revitalization project utilizing idle assets owned by Panasonic
https://www.tennoz-rim.tokyo/
[3] Promotion of Revalue project](https://image.slidesharecdn.com/ppt1-230710051928-37ca763b/85/PPT-1-pptx-20-320.jpg)
PPT 1.pptx
- 1. An example of policy and activity circular economy i n J a p a n
- 3. Waste Management and Public Cleansing Law Law for Promotion of Effective Utilization of Resources Container and Packaging Recycling Law Home Appliances Recycling Law Food Wastes Recycling Law Construction Materials Recycling Law End-of-life Vehicles Recycling Law Act on Promoting Green Procurement The Basic Environmental Law The Basic Act for Establishing a Sound Material-Cycle Society Individual Recycling Laws 1994． 8 2001． 1 2000． 4 2001． 4 2001． 5 2002． 5 2005． 1 Small Home Appliance Recycling Law 2012． 8 Legislative Framework From 1970 9 Plastic Resource Circulation Act The First legal system focused on ‘Materials’ 2001． 4 2022． 4
- 7. Case of triangular cooperation activities towards circular economy – Case of Japan Kensaku Ishibashi Circular Economy Unit, Quality & Environment Division, Panasonic Corporation
- 10. Key Environmental Challenges + Climate Change Challenge to solve it through our businesses Energy The Biggest Environmental, Social and Economy Issue in the World Resource Panasonic Environment Vision 2050 Energy used < Energy created To achieve “ abetter life” and “ asustainable global environment,” Panasonic will work towards creation and more efficient utilization of energy which exceeds the amount of energy used, aiming for a society with clean energy and a more comfortable lifestyle. Actions for Improving Resource Efficiency
- 11. 6 Concept for the Actions toward Circular Economy, Panasonic 14th Dec, 2020 10th Regional 3R and CE Forum In Asia and the Pacific Remanufacturing Refurbish Zero waste emission Recycling Reduction of resources used Utilization of sustainable materials Sharing platform Product as a service Repair/Maintenance Will promote effective utilization of resources and maximization of customer value by creating circular economy business and evolving recycling-oriented manufacturing
- 12. Leverage Circular Economy Approach Remanufacturing Refurbish Zero waste emission Recycling Reduction of resources used Utilization of sustainable materials Sharing platform Product as a service Repair/Maintenance Maximize customer value for resources by expanding three cycles [2] Development and practical application of new sustainable materials Cycle of "Materials" ・Creating customer value for recycled materials ・Strengthen QMS of recycled materials SCM [1] Visualization of life cycle cost and value Cycle of "Products" ・ Establishment of a fusion model with UX x DX [3] Promotion of Revalue project Cycle of "Parts" ・Product design suitable for dismantling ・ Development of dismantling and reuse production technology ・ Promotion of renovation business
- 13. [1] Visualization of Life Cycle Cost and Value Approach of cost reduction for the customer Operation 3 years Operation 3 years Heavy Maintenance Operation 4 years Light Maintenance Operation cost Price down Improving Operability with ICT Equipment fee Life cycle cost effect = Initial x 7 Cost statement of 10 years ■ Sellout model : ■ Circular model : ~ 15% Maximization by increasing direct contacts with customers 10 years of use Total cost [10 years] 15% Electric bill Maintenance /service fee Disposal fee 42% 20% Others 10% 13% Initial cost Running cost Energy saving effect Service fee down better security Contribute customers “Life Cycle Approach” Key Approach for Circular Business Model Contribution to Customer’s Life Cycle Cost of an electrical equipment (B2B)
- 14. New Challenge : Panasonic Commercial Equipment Systems Co., Ltd We implemented pilot refurbish projects in cooperation with local governments, with support from the MoE-J, In 2018 and 2019. Support businesses ofcustomers; administratorsof buildings, offices, schools,institutions, restaurants and grocery stores, based on core business = “Service& System Solution of Refrigeration andAir-Conditioning” Contribute “Safety of food”& “Deliciousness” from food production to table Business Lineup Customer a B2B solutions company in Panasonic group Products Installation-Service Total solution Refrigeration & Air-Conditioning system IoT - Data service Grocery store Restaurant Supermarket Building /Office Service Maintenance for indirect /Service operation < New Challenge > Solve the issue of a food distributer ; as supermarket, convenience store; using “Circular Economy Business”
- 15. Issues : facing a Food Distributer in Store Renovation and Investment - Dispersion of aging facilities among stores due to investment in accordance with sales - Difficult to make balanced investments for all stores 0 5 10 15 20 0 10 20 30 40 50 60 70 80 90 100 110 120 Store A Store B Number of refrigerators in stores Group A: 10 years ~ ~ 1990 2015 ~ 2000 Aging Refrigerators without investment - Increase energy in cost - Increase maintenance in cost - Still use R22 (CFC refrigerant) Current situation Issues - Limited investment - Increased cost - Risk of compliance Needs of renovation for leading stores Competitor: a lot of numbers Obligation management of depreciation Accelerate early renovation Years of use : Refrigerators Group B: ~ 10 years Store F Store E Store C Store D released year an Asset Portfolio: a Major Chain with a lot of Stores Issues of Stores Current situation Issues Product type
- 16. < Benefits of performance-based flat-rate plans > Not "Equipment" but “Cooling value" No initials on flat-rate model (Introduced within the annual budget) • Panasonic owns the refrigerating equipment. Reduce lifecycle costs Improve operational efficiency • Remote monitoring prevents failures and reduces maintenance times • Reduces purchased power cost by energy saving equipment and control Solution < 1 > Providing Cooling Value Services 10 year I nvestment Zero yen 0 1 2 3 Including equipment, energy saving control and maintenance Flat service charge Constant ・ ・ ・ ・ ・ ・ Total cost (life cycle cost) current situation This Service
- 17. Efficient renovation investment at all stores Contributing to improved competitiveness 5 10 15 0 0 0 Measures based on stores situation Effect of optimization RF types in each stores Accelerate early renovation for all stores （keeping the status without aging） 20 12 Longer Sales & Profit Better Refurbish Product asS Years of use : RFs Group A: 10 years ~ Group B: ~ 10 years Group B: ~ 6 years Group A: ~ 12 years 6 years 6 years 6 years Store C Store B Store A New store Renovated Renovated Renovated Group B Group A Latest Product aaS Gain market dominance Cost reduction 5 of energy & maintenance Replace CFC < Concept of Business Model > Refurbish Refurbish Reuse products used at Store C after refurbishing them Solution < 2 > Use of Refurbish
- 18. Last Challenges Left for Operationalization Solutions to challenges = Proper operations and Business continuity Resolve them by the pilot projects and Start the actual business Investment effect New < Refurbish Customer # Major chain: supermarket - Difficult to sell products ?？ - New design for refurbish # Module design 3R design - Visualize and verify environmental advantage # Carbon footprint assessment CO2 emission= xx t-CO2 Procureme nt Manufacturi ng Logisti cs Use Recyclin g - Difficult to prepare storage # RF for commercial use: large size - Deterioration of products # quality preservation energy saving performance gas leakage Assets Equity Liabiliti es - OPEX accounting processing B/S - Change the current scheme # Buy new products and use them until breaking them - Visualize financial efficiency Producer ＃Panasonic Partner # for Refurbish
- 19. [2] Development and Practical Application of New Sustainable Materials - Application to products Cordless stick cleaner power cordless (Available August 2018) Cellulose fiber utilizing composite plastic With both lightness and strength, Reduction in plastic consumption - Technology development and practical use High concentration cellulose fiber molding material (Announced July 2019) In collaboration with Asahi Breweries, Ltd. Began development of environmentally friendly reuse cups Cellulose is blended at a high concentration of 55% or more. Reduction of plastic use with composite plastic containing plant-derived cellulose fiber
- 20. 15 14 th Dec , 2020 10 th Regional 3R and CE Forum In Asia and the Pacific ◆ Creating Value with Ideas and Design (Revalue) Creating new value through creative design, as a completely different product We are working on “Revalue Project" to create new value. ◆ A Product Born from Co-Creation (up-cycle product) Co-created with Open A*1 to produce bookends, lighting and tables based on factory wastes the manufacturing process of irons, rice cookers and system kitchens. These are used at Circle Lounge in the TENNOZ Rim*2. *1: Open A= Developing activities across media and real estate based on architectural design *2: TENNOZ Rim= A regional revitalization project utilizing idle assets owned by Panasonic https://www.tennoz-rim.tokyo/ [3] Promotion of Revalue project
- 21. 16 A Product Born from Co-Creation (up-cycle products) 14 th Dec , 2020 10 th Regional 3R and CE Forum In Asia and the Pacific Before Lamp of the rice cooker System kitchen tabletop table Iron bookends After @ TENNOZ Rim https://www.tennoz-rim.tokyo/
- 22. 18 14 th Dec , 2020 10 th Regional 3R and CE Forum In Asia and the Pacific Thank you very much for your attention ! Let’s Work Together toward a Sustainable Society!