Download to read offline
Uploaded byNiraj Thakur
Presentation for SIP Final report by Niraj
Niraj Thakur completed an internship at a mall to gain practical work experience and managerial skills. Some objectives of the internship were to learn operational activities, management of daily tasks and unforeseen situations, and team coordination. Key tasks included maximizing registrations for contests, operations management, and customer surveys. Strategies to increase registrations included instructing security to promote it, working with cashiers, and offering incentives. Achievements included meeting daily sales targets, learning various operations, analyzing customer behavior, and improving communication skills. Limitations in meeting targets included some customers not believing in contests or having time. Overall, the internship provided valuable experience in customer service, operations management, event planning, and
Presentation for SIP Final report by Niraj
- 1. Final Report Presentation NirajThakur 152510139 MBA
- 2. Objectives • To gainpractical knowledge and experience of work culture. • To learn how the operational activities are performed in Mall. • To Know the management of daily activities & Unforeseen Situations. • To coordinate with the sense of team play for optimal result. • To understand and develop myself with the managerial skills and tactics. • To be proactive ,dynamic & confident in managerial approach . etc.
- 3. Target/Tasks • Achieved Maximumregistrations for shop & Fly contest. • Operations management(Hygiene, Mall standards, Security, Parking, Miscellaneous). • 30 forms about Mall services and Food court (Feedback and Survey) on weekends. • Review from customers and outlets about grievances. etc.
- 4. Strategies adopted •Instructed theSecurity personnel's at exits to inform and revert the shoppers for registration. • Communicated and Suggested the outlet cashiers to aid in the Registration process. • Near eligibility shoppers assisted to reach the registration Criteria by endorsing Cookie Man and Creamstone sale. • Introduction of lucky-draw contest to customers with baggage. •Description about the standard they maintain by do’s & don’ts to remember.
- 5. Achievements • Completed dailytargets(Daily of Rs.500000 transaction value recorded) • Learned about operations of mall(standard check, security, help desk, Grievances handling for outlets and customers, Lost and Found,) • Consumers Behavior Analysis (Purchasing decision and Spending pattern) • Enriching the communication and coordination skills. • Enhanced ability to solve problem & proactivity. • Learned how to approach customers and understand their state of mind & circumstances, etc.
- 6. Limitations to TargetAchievement •Customers unwilling to register as no belief on luck. •Lack of time, awareness and interest in such events. •Many Exit points in mall for the customers. •Outlets not informing the customers about the lucky draw contest. •Many shopped and spent for less than Rs.1000 being out of the criteria. etc.
- 7. Conclusion • The helpdesk was one of the most exciting and customer focused task to enhance our analytical thinking to seek initiative to approach and communicate to people of different Psychological attributes. • This lasted for a month and during that period I was also rotated to some other departmental tasks of Operations management like- Mall standards check-up, Events management, Safety and Security Assurance, Do’s and don’ts for the Outlets at the Mall. • The social media marketing using Facebook was interesting since I used my creativity in posting the updates about the activities of mall. • Event management at weekends like- family evenings involved musical and magical performances was great learning. • Branding and retailing were the Honeywell to dive and understand the systematic hype creation for profitable return on the market front , etc.