This document discusses using a balanced scorecard (BSC) approach combined with system dynamics to improve project management and organizational performance. It identifies key factors that impact outcomes like margins, such as costs, customer satisfaction, efficiency, and innovation. These factors are interrelated and must be balanced. The document recommends identifying metrics related to projects, the organization, performance, finance, and quality to measure these factors. Setting targets and tracking performance indicators and key goals will provide knowledge to learn and improve over time.