This document discusses qualitative key performance indicators (KPIs) such as lists of KPIs, performance appraisal metrics, job skills, and balanced scorecard elements. It provides links to download additional qualitative KPI materials like ebooks on KPIs, performance appraisal forms, and review phrases. The document also outlines steps for creating KPIs for specific job roles and common mistakes to avoid, such as having too many KPIs or ones that do not change based on goals. Finally, it describes different types of KPIs including process, input, output, leading, lagging, outcome, qualitative, and quantitative.