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Rep management MBA Dec 2011

This document discusses reputation management and digital touchpoints. It recommends using Google Alerts, a free tool, to monitor where people discuss your business online in order to manage your reputation across various digital channels. Maintaining awareness of online conversations can help businesses understand customer sentiment and engage positively.

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Reputation Management – Digital Touchpoints MBA – CMH Paris E. Craig, Instructor Dec 2011
Where do people ‘talk’ about your business?
 
 
 
 
 
 
 
 
 
 
 
 
Google Alerts – simple, fast, free monitor
 
 
 

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Rep management MBA Dec 2011