Enterprise risk management (ERM) takes a comprehensive, top-down approach to identifying and managing an organization's risks. It considers strategic, operational, pure and speculative risks across the entire organization rather than managing risks in silos. A typical ERM process involves identifying benefits, acquiring board support, developing risk procedures, determining risk appetite, and fostering a risk-aware culture. Barriers to effective ERM include difficulties defining risk appetite and a lack of requests to change risk management approaches. The 2012 Super Bowl in Indianapolis demonstrated how ERM can be applied to large-scale event planning and produce positive results. Future adoption of ERM may be slow as it is considered a "soft" aspect, but its principles are becoming