[RPL2] Growth Hacking
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The document outlines key concepts related to growth hacking, including assumptions and validation processes. It details three main engines of growth: stickiness/retention, virality, and paid acquisition. Each engine is crucial for driving the success of growth strategies.
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[RPL2] Growth Hacking
- 3. 1. Asumsi & Validasi 2. Lingkup Growth Hacking 3. Engine of Growth #1: Stickiness / Retention 4. Engine of Growth #2: Viralty 5. Engine of Growth #3: Paid Acquisition