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Sales Trigger Spectrum with Cloud Adoption Curve
Cloud adoption has evolved since 2008, moving from a focus on cost reduction (Cloud 1.0) to agility and scale (Cloud 2.0) to resilience and customer experience (Cloud 3.0). The key sales triggers for cloud providers have shifted over this time from OPEX reduction to revenue generation and establishing the cloud platform as the preferred choice. This document outlines the evolution of cloud adoption and sales strategies over the past decade and a half.
Sales Trigger Spectrum with Cloud Adoption Curve
- 1. Cloud Evolution Sales TriggerSpectrum 2008 - 2013 2020 - To date Cloud 1.0 Cloud 2.0 Cloud 3.0 2014 - 2019 OPEX Reduction Fulfilment Centric Scale and Agility Revenue Protection Fulfilment and Demand Centric Resiliency and CX Revenue Generation Demand Centric Platform of Choice Key Message • Sales Trigger has evolved with the Evolution of Cloud Adoption Curve from late 2000 to Post Covid. • Spectrum of Primary Sales Trigger are highlighted below.
- 2. 2 Disclaimer: This presentationacknowledges and gives credit to the work of others. Necessary validation have been taken to avoid copyright infringement. Any instances that violate terms can be removed when notified. All discussed thoughts & opinions are my own & not that of my employer or other parties. For further information, please contact: Name: Vishal Address: Melbourne, VIC 3000 Australia Mobile: 0468 675 566 Blog: http://blog.sharmavishal.com/