SMAC
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The document introduces the SMAC initiative, which encompasses Social, Mobile, Analytics, and Cloud technologies that are reshaping IT architecture. It highlights real-world applications such as remote patient monitoring in healthcare and enhanced retail experiences, emphasizing the impact of these technologies on efficiency and consumer engagement. Future possibilities discussed include leveraging social media in the hospitality industry and using advanced analytics in drug marketing strategies.
SMAC
- 1. S.M.A.C A new initiative…to blast away the past…! PPT made by: Name: SUBHAM BISWAS Course: B. Tech CSE Semester: 4 College: SRM University
- 2. What is S.M.A.C? Everyone knows the full form. It is at the top in today’s technology stack and improving ever since. SMAC stands for Social, Mobile, Analytics & Cloud. ‘The fifth wave’ of IT architecture is happening faster than anything that’s come before.
- 3. Understanding of SMAC…! 1. Social refers to Social Media i.e. Facebook, Apps, etc. 2. Mobile refers to the Smartphones and Tabs and other smart devices which we use to retrieve information. 3. Analytics refers to the analysis of the data that is to be seen by the user. It requires complex analysis as there is more of unwanted data and less of required data. 4. Cloud refers to the internet location where the data is stored for the user to later access it.
- 4. Real World Examples: Medical Device Manufacturers are modernizing the remote monitoring process and minimizing office visits for both patients and clinicians. By deploying cloud-based mobility services that deliver full PDF reports via their iPad or iPhone, clinicians can provide instant remote care. The network also has the potential to use analytics to push out personalized insights, based on the patient’s response to treatment. Corporate auditors can collect, process and share critical product insights from a single device. With intelligent, powerful iPad applications, store visits become a lot more productive. Information about promotions, inventory, pricing, product placement and competitors is transferred digitally and stored in the Cloud for further analytics and processing. All of which drives smarter marketing strategies to increase sales.
- 5. Retailers are strategically deploying the SMAC Stack across key business processes to combine the best of virtual and physical retail shopping experiences. Now a customer’s mobile device can signal store management while they’re shopping. Advanced analytics arm associates with the right knowledge about that shopper so they can provide more valuable assistance. And customers can compare products, get information and redeem targeted offers from the Cloud while in store. I think the medical officers will have a really comfortable time sitting in their homes and getting the results without actually going to their labs. This is sure to make a big impact in the upcoming lifetime. Real World Examples:
- 7. The Future!!! Let’s Discuss the Possibilities: 1. The Social Media Mandate for the Hotel Industry 2. Using Advanced Analytics, Drug Makers Reach Decision- Makers More Effectively 3. Putting the Experience in Digital Customer Experience 4. Effectiveness in field of medicine 5. Efficient business strategies and analysis
- 8. The Social Media Mandate for the Hotel Industry! Today, with more than a billion active users on Facebook, and nearly a quarter of the world’s population socially networked. With SMAC, hospitality companies harness the power of social media by accessing the suitable channels for their ability to increase customer engagement, enhance customer satisfaction and improve retention rates.
- 9. Using Advanced Analytics, Drug Makers Reach Decision-Makers More Effectively…! Integrated delivery networks (IDN) are meant to reduce the cost of healthcare while improving the quality of care. Using these maps, they can execute more efficient sales campaigns and conduct a strategic analysis of how their brands are performing in regional or national markets.
- 10. Thank You