Smart Telematics, Innovation & New
Business Models
Jose Manuel Caramés – Director of IoT Go-to-Market at Telefónica
Telefonica S.A.
May 11, 2017
2
GPS
POSITION
GPS
ROUTING
FUEL
CONSUMPTION
DRIVING
BEHAVIOUR
INTEGRATION
/ANALYTICS
2010 -
2015
2015 -
2020
2005 -
2010
19XX -
2000
2000 -
2005
Telematics Evolution
PROFESSIONAL
PROFESSIONAL &
CONSUMER
3
Connected car will create a huge market in few years
Technology Industry Regulation Consumer trends
250M
connected cars in 2020
>75% of new cars
will be connected in 2020
317bn
revenue in 2020
 Connectivity
 Fleet Management
 Lease, rental & car-sharing
 Stolen vehicle recovery
 Insurance Telematics
 In-vehicle emergency call
 In-vehicle entertainment
 In-vehicle concierge
 Vehicle platform
 Vehicle diagnostics
 Vehicle navigation
Connectivity&Services
Smart telematics, innovation and new business models

Smart telematics, innovation and new business models

  • 1.
    Smart Telematics, Innovation& New Business Models Jose Manuel Caramés – Director of IoT Go-to-Market at Telefónica Telefonica S.A. May 11, 2017
  • 2.
    2 GPS POSITION GPS ROUTING FUEL CONSUMPTION DRIVING BEHAVIOUR INTEGRATION /ANALYTICS 2010 - 2015 2015 - 2020 2005- 2010 19XX - 2000 2000 - 2005 Telematics Evolution PROFESSIONAL PROFESSIONAL & CONSUMER
  • 3.
    3 Connected car willcreate a huge market in few years Technology Industry Regulation Consumer trends 250M connected cars in 2020 >75% of new cars will be connected in 2020 317bn revenue in 2020  Connectivity  Fleet Management  Lease, rental & car-sharing  Stolen vehicle recovery  Insurance Telematics  In-vehicle emergency call  In-vehicle entertainment  In-vehicle concierge  Vehicle platform  Vehicle diagnostics  Vehicle navigation Connectivity&Services

Editor's Notes

  • #4 Hoy el 6% de los coches en el mundo están conectados (72 vs 1200), en 2020 será el 12% (250 vs 2000) y en 2025 el 25% (566 vs 2260) En 2020 el 75% de los coches nuevos estarán conectados y se multiplicará por 10 el consumo de datos por vehículo. Habrá 10M coches autónomos. Technology -> Avanza rápidamente la tecnología de los vehículos (camaras, sensores, mapas). Ej. UBER y Ford. como en la conectividad (5G, V2V) Industry -> CAMBIO REGLAS DEL JUEGO HW vs SW. Otros players entrando apple, google,… Regulación -> Clave en el proceso y que impulsa a los OEMs. Ejemplo GM 900M en multas. Necesitan coches conectados. Consumer trends -> Experiencia digital llevada al coche y nuevos modelos de movilidad más flexibles como car sharing o car pooling