This document presents a proposal for a smart umbrella called Smartella. It summarizes the company's background and awards, then outlines the general structure of the presentation which will cover features, functions, benefits, market analyses, cost analyses, financial analysis, and a conclusion. The document provides details on Smartella's canopy, shaft, handle, and internal components. It lists the umbrella's main functions like horizontal and vertical movement, wind blocking, Bluetooth, lighting, and speakers. Market research shows high demand and projected sales increases over four years. Cost analyses estimate materials and production costs, resulting in a market value of $142.70. A financial analysis projects sales and profit increases over four years.