Smb hiring playbook

Smb hiring playbook

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  Small Business HiringPlaybook
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  linkedin.com | 2 Findingtalent on LinkedIn Grow your company and hire more effectively with the world’s most advanced professional network. In this guide, you will learn the ways that LinkedIn can supportandacceleratehiringforyourcompany. Evenif you’renotanexperiencedrecruitingprofessional,these tips will help you effectively hire on LInkedIn. Find candidates Polish your LinkedIn presence 03 07 Screen, interview, hire 11 3 Steps to Hiring
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  Polish your LinkedInpresence Establish your presence on LinkedIn and prepare to search for candidates.
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  Get ready The firststep is to paint a clear picture of your ideal candidate. Define the specific skills, experience, and attributes that would make a candidate successful in a particular role. linkedin.com | 4 Tips for defining your ideal candidate Agree with the hiring manager, hiring committee, and the HR team what traits are “must have” and “nice to have” for the role. Have a plan Look to successful employees within your company for clues on what traits you desire in your next hire. Look within Look at job postings for similar roles to spark ideas on what to look for in a candidate and how roles are described. Put this down on paper to share with candidates and employees alike. Keep it short and write it with your audience - your candidates - in mind. Find inspiration Write the job description
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  Get connected Find andconnect with colleagues on LinkedIn to maximize your network and increase the chances of finding a candidate through people you know. linkedin.com | 5 Connect to coworkers, classmates, and all of your professional contacts on LinkedIn to extend your reach. You never know who may connect you to a great hire. LinkedIn Groups can help you reach specialized talent pools on LinkedIn. Look for groups relevant to the role to learn more about the people you’re trying to recruit. Your network: Co-workers (present) Co-workers (past) Groups Fellow Alumni Clients Friends
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  linkedin.com | 6 Createyour Company Page Establish your company’s presence on LinkedIn with a free Company Page, which gives potential hires an easy way to learn more about the company. Home Careers Products Insights xyzCO Careers Follow36,894 followers JOBSUPDATES PEOPLE Where will you go with xyzCo? Connect with us to start today. View all updates » To get started, simply upload a logo, banner image, and a short company description. Get fellow employees connected! Be sure they add their current position at your company. All employees and job postings will automatically appear on the Company Page. “I love being able to see who has posted a role and research the company and its employees all via LinkedIn” -Moray, Business Development Manager What members think of Company Pages. Find inspiration from LinkedIn’s top pages of 2012 http://lnkd.in/companypages xyzCo
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  Find candidates Use LinkedInto identify and contact quality candidates who match your needs.
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  talent.linkedin.com | 8 JobPosts that leverage your network Post a job, and let the network find candidates for you. You don’t need to be a pro. LinkedIn is great for small business. Dozens of top candidates. Reach passive candidates. 1 2 4 75% 50+ 50% 50% of job posters are managers, not professional recruiters average applicants for each job post of jobs posters are at companies with 50 employees or less of applicants discover the opportunity through LinkedIn recommendations. “Simply way more effective than any other recruiting tool we have ever used.” -Small business CEO 3 For more info on LinkedIn Jobs visit http://lnkd.in/aboutjobs
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  Search Easily identify theperfect candidates by searching on LinkedIn. Join the many people who search LinkedIn to find great talent. In 2012, over 5.7 billion professionally oriented searches were conducted on LinkedIn. linkedin.com | 9 Use search filters to zero in on the right people with a few clicks.    See common connections, background and education. Reach out when you find the right match. Simple tips to get started Find members on LinkedIn who meet your criteria with basic keyword searches.
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  linkedin.com | 10 PremiumSourcing on LinkedIn Search like a pro When does it make sense to use LinkedIn’s Premium search, instead of a job post, to find candidates? You have a few hours to dedicate to finding and reaching out to talent. You want to reach passive candidates beyond your network. You have hard-to-fill roles that require unique skill sets or experience.     Get richer results with premium visibility See profiles of your full network See full profiles for all 200M members Contact top talent with InMail 25 per month 50 per month Be more efficient with time saving tools 10 alerts Profile Notes One to many messages 50 alerts Profile Notes Option for multi-user collaboration Share activity with colleagues  Run more precise searches Premium facets Talent Finder Recruiter Premium facets Learn more about LinkedIn Talent Solutions http://lnkd.in/sourcingtalent
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  Contact Once you’ve identifiedcandidates, reach out to them to discuss the opportunity and gauge interest. If you know someone directly or through a group, you can message them on LinkedIn. LinkedIn Premium accounts let you reach great candidates outside of your network. talent.linkedin.com | 11 InMail InMail lets you contact anyone on LinkedIn, even if you’re not connected. It’s a great way to start to engage potential candidates. ✓ Improve response rates A great way to improve your InMail response rate is to mention people you know in common. Learn how to craft great InMail messages at http://lnkd.in/inmail_message_tips ✓ Response Guaranteed If you don’t get a response to your InMail message in 7 days, we’ll give you another InMail to send. ✓
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  Screen, Interview, Hire Quicklybuild a shortlist and screen top candidates as you take the final steps in making a hire.
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  linkedin.com | 13 Createyour shortlist Easily create a shortlist, screen candidates, and prepare for your final steps in making a hire. Quickly review candidates When you accept applications on LinkedIn, it’s easier than ever to sort through candidates. Filter applicants by company, school, experience, industry, and function to get a shortlist quickly. ✓ Check references LinkedIn highlights candidates that are connected to people in your network. You can contact mutual connections as a quick reference check. ✓ Organize candidate profiles Keep track of quality candidates during the interview process. Use profile organizer to manage relationships with existing and potential candidates on LinkedIn. ✓
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  Want someone to helpyou hire? For additional help fulfilling your hiring needs, you can use LinkedIn to find a recruiting agency that will get the job done for you. Agencies typically charge a fee as a percentage of the annual salary of the role they fill, though some bill on an hourly basis. Discuss and agree terms of engagement and cost with an agency before starting to work with them. linkedin.com | 14 There are over 300,000 agency recruiters on LinkedIn, so try searching to find one that’s right for you. You may even have connections to recruiting agencies in your own network. If so, check your references and determine if they’re the best fit. Leverage the LinkedIn network Review an agency’s Company Page and website to discover past and existing clients, and to determine if they can fulfill your hiring needs. Do your research
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  So, that’s it!Ready to get started? Great! Remember – we’re always here to help! Just contact us at [email protected] if you have any questions.