SO WHAT DO YOU DO?
   Conducted by Gian Fiero




    THE WORKSHOP
SO…WHAT DO YOU DO?




In terms of your impact?


Contribution?


Influence?
WHY ME?



40 companies in multiple industries


Employee, contractor, and consultant


Keen Observations/Empirical Studies
YOUR ANSWERS?




In terms of your impact?


Contribution?


Influence?
CAREER PLANNING
OR DEVELOPMENT?
CAREER PLANNING
        OR DEVELOPMENT?

True career development requires vision, honesty,
creativity, and courage. It’s fueled by a sense of
self exploration, adventure, and a fascination with
the opportunities to discover something new;
something more appropriate for who you are, or
what you hope to become.
KNOW THYSELF?

“The unexamined life is not worth living.”
                             ~Socrates
THE ROOT OF THE PROBLEM
MISWANTING

  Main Entry: miswanting
Part of Speech: n
    Definition: the act or condition of wanting
                something with the mistaken belief that it
                will bring one happiness.
      Example: The real problem with miswanting, the
                researchers argue, is that it leads you to
                want the wrong things and make poor
                judgments about what will really make
                you happy.
THE LOOKING GLASS SELF
THE LOOKING GLASS SELF


When a person's self grows out of the
perceptions of others. The term refers to people
shaping themselves based on other people's
perception, which leads them to reinforce other
people's perspectives on themselves.
3 COMPONENTS




e imagine how we must appear to others.


e imagine the judgment of that appearance.


e develop our self through the judgments of others.
OTHER EFFECTS

Pygmalion Effect
                   A phenomenon in which
                   the greater the
                   expectation placed upon
                   people, the better they
                   perform . People will
                   often internalize their
                   negative labels…those
                   with positive labels
                   succeed accordingly.
OTHER EFFECTS

Michelangelo Effect   A phenomenon observed
                      by psychologists in which
                      interdependent individuals
                      influence and "sculpt"
                      each other. Over time, the
                      Michelangelo effect causes
                      individuals to develop
                      toward what they
                      themselves consider as
                      their "ideal selves."[
THE RESULT
YOU’RE SO V.A.I.M.


Values……importance/significance

Aptitude….ability/skills/talents

Interests….engagement/passion

Motivation..your driving force
MORE ON MOTIVATION


All motivations involve a goal, and vary by type
and amount. What motivates you and why, are
just as important as your career goals.
PRACTICALITY
INWARD/OUTWARD
MOTIVATIONAL FACT


Studies show that those who are intrinsically
motivated have greater levels of career
success and satisfaction than those who are
driven by extrinsic motivations.
SUSTAINABILITY



When the chief responsibility of one’s
career revolves around one’s intrinsic
motivations.
VALUE
THE VALUE OF WHAT YOU DO


Your explanation of what you do should
always correlate with your proficiency in
increasing value through your efficiency in
solving problems, fulfilling needs, or
catering to desires.
WHAT YOU REALLY DO?




People commonly think of careers as something
they have. Think of them as something you do.
DOING = ACTION = ACTIVITIES
WHAT I REALLY DO


Help people achieve career and life success
…by providing them with the tools and assistance to
remove barriers to professional and personal growth.
WHAT I BRAND MYSELF AS



    Growth Expert
YOUR TURN
CONTRIBUTION & VALUE


        1. Solving problems
        2. Fulfilling needs
        3. Catering to desires
REMEMBER THIS
DO THIS



1. Document contributions
2. Publicize contributions
3. Seek opportunities
POSITIONING
POSITIONING

Positioning is how we place ourselves in
the minds of others…

Positioning is about understanding and
controlling how you are perceived…

Positioning is not an art, or an act; it’s an
action.
POSITIONING STRATEGIES


1.   Attitude & Aptitude
2.   Project management
3.   Establishing a system
4.   Bring in new business
WELCOME TO YOUR BRAND




Branding is the byproduct of the action of positioning.
PERSONAL BRANDING


Personal Branding is about distinguishing
your personal qualities and characteristics…

Successful brands rarely have negative
associations; brands with negative
associations are rarely successful…
4 STEPS


1.   Develop brand awareness
2.   Evaluate your brand viability
3.   Position your brand
4.   Manage your brand
THE RIGHT ARENA
WHAT’S YOUR ARENA?


What arena is best for you? In what arena can
you best display your strengths and skills?
What arena will inspire you to do your very
best work, and allow you to give the most of
yourself, each and every day?
4 GOLDEN JOB OPPORTUNITIES


1.   An opportunity to learn
2.   An opportunity to develop skills
3.   An opportunity to build your network
4.   An opportunity to position & brand yourself
YOUR REAL JOB




Finding ways to utilize your gifts
JOBS & CAREER PLANNING


There isn’t a great deal of job security in
having a job, but there’s more security in
having a role; therefore, jobs are not only
crucial tools in getting roles, but in
building and developing one’s career.
WHAT’S YOUR ROLE?
BE RESOURCEFUL


Resourcefulness: Able to meet situations;
capable of devising ways and means of
accomplishment.
CAREER DEVELOPMENT?
CAREER DEVELOPMENT FACT


If you are looking for a job with the use of a
resume, you have not established a strong
network.
INSIGHTS FROM JOB FAIRS
SO WHAT DO YOU DO?
THE 80/20 RULE
THE 20% CLUB


80% of the most important work in a company
gets done by 20% of its employees…this 20%
constitutes what I refer to as The 20% Club.
WORK SMARTER, NOT HARDER
BOTTOM LINE
EQUITY THEORY
CAREER DEVELOPMENT FACT


When workers feel frustrated, discouraged,
and unrewarded in their jobs, they often
abort their efforts to gain entry into their
company’s 20% Club.
WHAT’S YOUR MISSION?
SLEEPWALKERS

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So What Do You Do?