Uploaded byCesar Cevallos
Social Media Management English Ver Final
This document provides statistics on internet and social media usage from various sources. It also outlines the social media services offered by Regal Multimedia Group (RMG) including social media implementation, marketing, content production, management, consulting, and training. RMG's services are designed to help integrate a company's brand and digital products across major social media platforms like Facebook, Twitter, YouTube, and LinkedIn to expand their audience and online presence.
Social Media Management English Ver Final
- 1. Regal multimedia groupRMG- Social Media services
- 2. RMG - SocialMedia ServicesINTERNETStatisticsRMG – Social media services
- 3. RMG-Internet Users Statistics:825.1million – Internet users in Asia.475.1 million – Internet users in Europe.266.2 million – Internet users in North America.204.7 million – Internet users in Latin America / Caribbean.110.9 million – Internet users in Africa.63.2 million – Internet users in the Middle East.21.3 million – Internet users in Oceania / Australia.RMG – Social media services
- 4. RMG-Internet Users Statistics:RMG– Social media services
- 5. RMG - SocialMedia ServicesSOCIAL MEDIAStatisticsRMG – Social media services
- 6. RMG-Social Media Statistics:30billion pieces of content (e.g., links, photos, notes) are shared on Facebook each month25 billion tweets were sent on Twitter in 2010200 million views of YouTube via mobile per day152 million blogs on the Internet at the end of 2010 100 million new accounts added on Twitter in 2010 53% of American Internet users look for information on Wikipedia, up from 36 percent in 2007 50% of U.S. CMOs at Fortune 1,000 companies said they launched a corporate blog because “it’s the cost of doing business today” $3.08 billion will be spent to advertise on social networking sites in 2011, a 55 percent increase over 2010200 million registered accounts on Twitter as of January 2011 110 million tweets are sent per day on Twitter65% of U.S. adults use social media and say they have received a positive benefit as a resultRMG – Social media services
- 7. RMG-Video Statistics:2 billion– The number of videos watched per day on YouTube.35 – Hours of video uploaded to YouTube every minute.186 – The number of online videos the average Internet user watches in a month (USA).84% – Share of Internet users that view videos online (USA).14% – Share of Internet users that have uploaded videos online (USA).2+ billion – The number of videos watched per month on Facebook.20 million – Videos uploaded to Facebook per monthRMG – Social media services
- 8. RMG-Image Statistics: 5billion – Photos hosted by Flickr (September 2010).3000+ – Photos uploaded per minute to Flickr.130 million – At the above rate, the number of photos uploaded per month to Flickr.3+ billion – Photos uploaded per month to Facebook.36 billion – At the current rate, the number of photos uploaded to Facebook per year.RMG – Social media services
- 9. RMG - SocialMedia ServicesFACEBOOKStatisticsRMG – Social media services
- 10. RMG-Facebook Statistics:People onFacebookMore than 500 million active users50% of our active users log on to Facebook in any given dayAverage user has 130 friendsPeople spend over 700 billion minutes per month on FacebookRMG – Social media services
- 11. Activity on FacebookThereare over 900 million objects that people interact with (pages, groups, events and community pages) Average user is connected to 80 community pages, groups and events Average user creates 90 pieces of content each monthMore than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month. RMG- Facebook Statistics:RMG – Social media services
- 12. Global ReachMore than70 translations available on the siteAbout 70% of Facebook users are outside the United States Over 300,000 users helped translate the site through the translations applicationRMG-Facebook Statistics:RMG – Social media services
- 13. PlatformEntrepreneurs and developersfrom more than 190 countries build with Facebook PlatformPeople on Facebook install 20 million applications every day Every month, more than 250 million people engage with Facebook on external websitesSince social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day More than 2.5 million websites have integrated with Facebook, including over 80 of comScore's U.S. Top 100 websites and over half of comScore's Global Top 100 websitesRMG-Facebook StatisticsRMG – Social media services
- 14. MobileThere are morethan 200 million active users currently accessing Facebook through their mobile devices. People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users. There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products RMG-Facebook Statistics:RMG – Social media services
- 15. RegalMultiMediaGroupSMCONTENT GENERATIONSM TRAININGSMIMPLEMENTATIONSMMARKETINGSMCONSULTINGSMMANAGEMENTRMG – Social media servicesRMG -SOCIAL MEDIA SERVICES
- 16. RMG-Social Media ServicesSocialMedia ImplementationSocial Media MarketingSocial Media Content ProductionSocial Media ManagementSocial Media ConsultingServicesSocial Media TrainingGlobal Internet ManagementRMG – Social media services
- 17. RMG-Social Media ServicesSocialMedia Implementation:Thisserviceconsists of thecreation of thecorporateimage/brandinsidethe social networks.RMG – Social media services
- 18. RMG-Social Media ServicesSocialMedia Marketing: Analisys, Design and Management of marketing campaignsusingthe social networks as platformsforpromotingthecorporation, brands, eventsoranyotherservicetheclientneedstopromote.RMG – Social media services
- 19. RMG-Social Media ServicesSocialMedia Content Production : Research, definition and creation of the “custommade” contentdesignedspecificallyforthecorporation, thebrand, theproducts and servicestobeusedinsidethe Social NetworksGraphicDesign:Animation/ Posters/Flyers/LogosPhotography: Eventcoverage and Corporateactivitiesforpublicity.Video Production: Create videos, commercials, eventcoverage and newsetcMusicProduction: jingles, motivationalthemesforcorporateevents, musicfor videos, musicforpublicitycapmaigns, ring tones etc.Blogs/Newsletters/Posts/News: Anytipepftextdesignedtopromotethebrand in theRMG – Social media services
- 20. RMG-Social Media ServicesSocialMedia Management: Thisisthe global management of thecorporation in the social networks.Social Media Management: Includesthestrategy, definition, development and creationforthe marketing content, and themaintenance of theimageforthecorporation, brand, products and services in the social networks.RMG – Social media services
- 21. RMG-Social Media ServicesSocialMedia ConsultingServices:Thisservices are definedbythehourorbyproject. Evaluation, strategies, and implementation of a specificarea and themeasurment of the social media management of thecorporation.Social Media ConsultingServices: Anyothercorporateneedwichis “custommade”, forexampleanyapptobeusedon FB.RMG – Social media services
- 22. RMG-Social Media ServicesSocialMedia Training:Thisservicesconsist in the training of the art of social networks and howto use themforcorporatepurposses. Thiswillbedesignedaccordingtotheneeds of theclient.RMG – Social media services
- 23. RMG-Social Media ServicesGlobalSocial Internet Management: ThisincludestheCorporate Internet Management plus all Social Media Services . Everythingis “custommade”. RMG – Social media services
- 24. Social Media andCorporationIntegration:Content Development
- 25.
- 26.
- 27. Advertising of Productsand Services
- 28.
- 29.
- 30. Network of Providers and Associates
- 31.
- 32.
- 33.
- 34.
- 35.
- 36.
- 37.
- 38.
- 39.
- 40. Sales/ Video Commercials/PromosetcRMG– Social media services
- 41. Social Media andCorporationIntegration:Corporation/Brand/IndividualInternet PortalSocial Media ServicesTechnologyIntegrationRMG – Social media services
- 42. IntegrationSample:Thestructure of theweb, needstheintegration of thefollowing social networks and platforms:Your BRANDRMG – Social media services
- 43. IntegrationSample:YourBRANDRMG – Socialmedia services
- 44. TraditionalResources and/or DigitalProducts:E-CommerceBooks
- 45.
- 46.
- 47.
- 48.
- 49.
- 50.
- 51.
- 52.
- 53.
- 54. etcRMG – Socialmedia services
- 55. Example: facebook.com/fernandoarau.fansFernando Arau:TV Host/ Comedian.RMG – Social media services
- 56. Example: facebook.com/cuartoritmoCuarto Ritmo:Entertainment Network.RMG – Social media services
- 57. Example: facebook.com/juanesJuanes: Musician.RMG– Social media services
- 58. Example: facebook.com/shakiraShakira: Musician.RMG– Social media services
- 59. ThisTechnicalIntegrationwillmakepossible:Theincrease of fans,friendsand clientstraffic in the Internet .TheInteractionwith a largerammount of peoplewith no geographicalboundaries.Thepromotion in a a more efficientway of alltheactivities of theorganization/brand.Theintegration of allfriends, fans and clients in thedifferentcorporateevents and activities.Minimize marketing costsforthecorporation.TheIncrease of product sales and servicesthrough a relationshipwiththeusers and e-commerceactivitiesSimple accesstomanycorporateresourcesOthers.Social Media and CorporateIntegrationRMG – Social media services
- 60. ConclusionSocial Media isheretostayand has becomethenumberonetoolfor Internet users in differentlevels, accordingtotheirprefrences and needsThe Social Media Marketintegrates and connectsanamazingquantity of users , thisiswhyallthebrandsshould explore theseroadstocommercialsuccessRMG – Social media services
- 61.