Managing social media
M E R A K I B R A N D S O LU T IO N S
NGOS TO BEआत्मनिर्भर
Cannot be IGNORED
S O C I A L ME D I A F O R S MA L L BUS I N E S S E S / A Q UI C K N O T E
social
media
social media
Awareness
Generate Interest
Get Support
Encourage Participation
Shareable
promotion
vs
engagement
extends your engagement
efforts by presenting a
valuable offer that’s based on
your customers’ interests and
needs. Social media amplifies
your efforts so you can be
found by a wider audience to
grow your business.
is rooted in consistently
sharing insight and providing
value every time you connect
with a customer. This
establishes credibility while
building trust and inspiring
customers to tell their friends
about you.
purpose
social
media
management
reality
plan &
build the strategy
Ask your questions?
Execute your STRATEGY
Start with....
Time
Funds Knowledge Sustaining
website
how to build a website...
Easy
आत्मनिर्भर
User-
friendly
Programming
Require Coding
build to answer your audience...
primary
selection
build conversations & participation
Tell a relatable
story/ event/
progress
Transparency and
more awareness
Build trust and
beliefs
facebook presence
facebook page
engagement
social media calendar
visual story
FREE! FREE! FREE!
SCHEDULE INSTA POSTS EDIT VIDEO EMAIL MARKETING BETTER CONNECT
performance evaluation
Visual
Shorter Videos
B2B
Build Brand
Conversational
Current
the social media buffet
• Influencers
• Network
• Remarketing
• PR
• Conversations
• Dialogues
• Stories
• Offline Media
• Social Listening
additional online presence
"Marketing is no longer about the stuff that
you make, but about the stories you tell."
—SETH GODIN
Be
Visible
Be Loud
Be Real
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Social Media Management for NGOs