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Social Media Marketing for Small Business
- 8. What is Social Networking? A social network focuses on building online communities for people to share their interests and/or activities, or who are interested in exploring the interests and activities of others.
- 12. Top Management
- 13. Top Management
- 15. Website
- 18. Website 1. Publicize your Website address 2. Get listed in directory listings 3. Search Engine Optimization
- 19. Website 1. Publicize your Website address 2. Get listed in directory listings 3. Search Engine Optimization 4.Paid search results
- 20. Website 1. Publicize your Website address 2. Get listed in directory listings 3. Search Engine Optimization 4.Paid search results 5. Banner ads
- 21. Website 1. Publicize your Website address 2. Get listed in directory listings 3. Search Engine Optimization 4.Paid search results 5. Banner ads 6.Email blasts
- 22. Blogging
- 23. Blogging • RSS feed ‐ is a subscription that people can retrieve on their own time. This way instead of going to the blog to see if you have posted anything new the RSS feeder will automatically retrieve it.
- 24. Blogging • RSS feed ‐ is a subscription that people can retrieve on their own time. This way instead of going to the blog to see if you have posted anything new the RSS feeder will automatically retrieve it. • Also a blog provides a lot of interaction with the end user. You get comments to your posts and you can reply to those comments as opposed to someone reading your website and moving on.
- 25. Blogging • RSS feed ‐ is a subscription that people can retrieve on their own time. This way instead of going to the blog to see if you have posted anything new the RSS feeder will automatically retrieve it. • Also a blog provides a lot of interaction with the end user. You get comments to your posts and you can reply to those comments as opposed to someone reading your website and moving on. • The blog is more personal and topical.
- 27. The Channels
- 30. Facebook
- 36. YouTube
- 42. Twitter
- 44. Twitter 1. Sales and sharing up‐to‐date information
- 45. Twitter 1. Sales and sharing up‐to‐date information 2. Customer service
- 46. Twitter 1. Sales and sharing up‐to‐date information 2. Customer service 3. Lead generation
- 47. Twitter 1. Sales and sharing up‐to‐date information 2. Customer service 3. Lead generation 4. Public relations
- 48. Twitter 1. Sales and sharing up‐to‐date information 2. Customer service 3. Lead generation 4. Public relations 5. Marketing
- 49. Twitter 1. Sales and sharing up‐to‐date information 2. Customer service 3. Lead generation 4. Public relations 5. Marketing 6. Crowd sourcing
- 50. Social Media Secrets for Small Business
- 51. Social Media Secrets for Small Business "It's a people driven economy stupid."
- 52. Become An Expert
- 55. Ensure People Can Find You on the Web
- 56. Ensure People Can Find You on the Web • MerchantCircle • Google Local Business Center • Yahoo! Local • YellowPages.com • SearchLocal • SuperPages