Social mediadashboardsppt

Social Media Dashboards
Heather Hyde & Gianni Zeppieri

Agenda
 What are Social Media Dashboards?
 How do they work?
 What kinds of Dashboards are out there?
 How can Dashboards help your business?
 What companies are using Dashboards?
 10 Resources

What are Social Media
Dashboards?
 Website/Platform/Application
 Links several social media accounts together
 Offers reports, analytics, and trends
 “Central Hub”

How do they work?
 Sign up – Free or Monthly Fee
 Sign in with Social Media account(s)
 Organize your desired layout
 Run analytics and create reports

 Cost: Free
 Media Channels: Facebook & Twitter
 Features:
 Arrange feeds in customizable columns
 Schedule your tweets
 Monitor and manage unlimited accounts

www.tweetdeck.com

 Cost: Free
 Media Channels: Currently only Facebook & Twitter
 Features
 All streams in one place – a unified view
 Easy, effortless navigation
 Automatically sort conversations
 Build rules and alerts

www.bottlenose.com

 Cost: Free
 Media Channels: Twitter & Facebook
 Features:
 Social Inbox  Location Targeting
 Unlimited Team Members  Automatic RSS tweets
 Brand Management  Klout score
 In the Cloud  PeerIndex Rankings
 Smart Following and Unfollowing  Reply Macros
Algorithm

www.marketmesuite.com

 Cost: Free
 Media Channels: Email, Twitter & Facebook
 Features:
 Intuitive, easy-to-use
 Links emails together, as well as social media accounts
(Twitter & Facebook)

www.threadsy.com

 Cost: Free & Monthly Fee
 Media Channels:
 Twitter  Flickr
 Facebook  Foursquare
 LinkedIn  Wordpress
 Youtube  Blogger

 Features:
 Social Awareness  Social Coordination
 Social Applications  Social Measurement
 Social Engagement  Social Integration

www.spredfast.com

 Media Channels: Twitter & Facebook
 Features:
 Multiple user roles  URL Shortener
 Twitter brand monitoring  Zendesk Integration
 Tweet and post scheduling  Salesforce Integration
 Email and SMS Alerts  Quest Tweets and post
 Per Account Cotag Activation  Twilio-powered SMS

www.mediafunnel.com

 Media Channels:
 Twitter
 Facebook
 LinkedIn
 Foursquare
 Wordpress
 Features
 Multiple Networks  Automated Reports
 Custom Analytics  RSS Integration
 Team Collaboration  Localization
 Mobile Apps  Ow.ly Custom URLS

www.hootsuite.com

How can Social Media Dashboards
help a business?

 Increase brand awareness
 Strengthen consumer relationship
 Funnel traffic to purchase
 Organization and time management
 Costs
 Analytics & Reports

Are Dashboards better for
B2B, B2C, For Profits, or Not-For-
Profit Companies?

Companies using Social Media
Dashboards

Social mediadashboardsppt

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