This document discusses how social networking has changed how people discover and share information over the past year. It notes that Facebook has become the second most visited site in the US. The document then provides strategies for using social networks like LinkedIn, Facebook, and Twitter to help one's career and business through activities like maintaining an active online profile, participating in groups and forums, blogging, and networking through professional associations. It emphasizes the importance of an ongoing investment in one's career and personal life through self-improvement and finding a work-life balance.