Socialnomics
I profess, I cannot text Decipher the following: Lol  Ltm Lmao Omg (oh my god) :)E2E
Twittonary Now we have Twitter language – c/- Twittonary.com ab/abt  Attwation EMA Pig twitz Twabe
You and your institute http://www.charteredaccountants.com.au/ http://www.youtube.com/charteredaccts http://twitter.com/chartered_accts http://www.facebook.com/charteredaccountants
Framework Web 1.0 vs 2.0 vs 3.0 vs 4.0 Social Media Tools Social Media Strategies Social Media Resources Let’s put it in perspective…….
The Big Picture The Internet Cloud WWW Web 1.0 Web 2.0 Email Cloud Computing FTP, etc
Social Media for Business – the tools Collboration Communication Meta-data creation Connection GOAL - INCREASE YOUR PRESENCE
Communication Blogs Used to promote business Look at Xero blog Micro-blogging Twitter – limited characters Ideal for broadcasting timely information – IT’S IMMEDIATE Business case for Twitter – you can’t afford not to be Video-casting YouTube – search accounting and tax videos What about training
Meta what!? RSS – Really Simple Syndication Is your website stale Auto updating Keep content relative to audience
Connection Social Networks Facebook Professional Networks Linkedin
Define it – what do you want to achieve Define the tools – create traffic Blog it – this can promote your business, your products, your success!!!!! Tweet it – promote, inform and share Share it – eg YouTube (training and info) Connect – with clients on Facebook and collegues and other groups on Linkedin Take baby steps……
Who, what, where Start with low lying fruit – clients/collegues What is the message – this is where most come unstuck Website – drive people to your online presence Link to others Create consistent content – don’t mix the message Post frequently Use monitoring tools Be realistic Strategy
Example

Socialnomics

  • 1.
  • 2.
    I profess, Icannot text Decipher the following: Lol Ltm Lmao Omg (oh my god) :)E2E
  • 3.
    Twittonary Now wehave Twitter language – c/- Twittonary.com ab/abt Attwation EMA Pig twitz Twabe
  • 4.
    You and yourinstitute http://www.charteredaccountants.com.au/ http://www.youtube.com/charteredaccts http://twitter.com/chartered_accts http://www.facebook.com/charteredaccountants
  • 5.
    Framework Web 1.0vs 2.0 vs 3.0 vs 4.0 Social Media Tools Social Media Strategies Social Media Resources Let’s put it in perspective…….
  • 6.
    The Big PictureThe Internet Cloud WWW Web 1.0 Web 2.0 Email Cloud Computing FTP, etc
  • 7.
    Social Media forBusiness – the tools Collboration Communication Meta-data creation Connection GOAL - INCREASE YOUR PRESENCE
  • 8.
    Communication Blogs Usedto promote business Look at Xero blog Micro-blogging Twitter – limited characters Ideal for broadcasting timely information – IT’S IMMEDIATE Business case for Twitter – you can’t afford not to be Video-casting YouTube – search accounting and tax videos What about training
  • 9.
    Meta what!? RSS– Really Simple Syndication Is your website stale Auto updating Keep content relative to audience
  • 10.
    Connection Social NetworksFacebook Professional Networks Linkedin
  • 11.
    Define it –what do you want to achieve Define the tools – create traffic Blog it – this can promote your business, your products, your success!!!!! Tweet it – promote, inform and share Share it – eg YouTube (training and info) Connect – with clients on Facebook and collegues and other groups on Linkedin Take baby steps……
  • 12.
    Who, what, whereStart with low lying fruit – clients/collegues What is the message – this is where most come unstuck Website – drive people to your online presence Link to others Create consistent content – don’t mix the message Post frequently Use monitoring tools Be realistic Strategy
  • 13.