Branding 
Guide.
CONTENTS 
3. What is Sunny Bean Coffee? 
4. Our colors 
5. Our logo 
6. Logos dos and don'ts 
7. Our customers 
8. Our customers 
9. Our typefaces 
2
WHAT IS SUNNY BEAN 
COFFEE? 
Sunny Bean Coffee is a simple and 
cozy coffee shop. It specializes in serving 
tasty gourmet coffees and teas for an 
affordable price. Sunny Bean also 
provides a relaxing, happy, and inviting 
environment. 
3
OUR COLORS 
You can only produce the Sunny Bean Coffee logo using these colors: 
4
OUR LOGO 
Our logo is very 
important to us and we ask 
that you don’t try to change 
it in the ways that we do 
not approve. 
The Sunny Bean logo 
has only one variation. It 
looks the same online as it 
does when printed. 
Printed and Online material: 
5
LOGO DOS AND DON’TS 
When using our logo 
make sure to put it on a 
background that contrasts 
well with the logo. Also make 
sure you don’t put our logo on 
any ugly colors. We would 
like our logos to only use the 
Sunny Bean colors in the 
logo. 
Wrong ways to use the Sunny Bean logo: 
Ways you can use the Sunny Bean logo: 
6
OUR CUSTOMERS 
Ryan 
Male 
18 
White 
In a relationship 
Minimum wage 
City 
He spends most of his time with his friends and 
loves going out and having fun. But Ryan is the 
type of person who also enjoys a nice cozy night at 
home. His favorite parts of the day is when he can 
come home and change out of his work uniform and 
put on his comfy sweater. He doesn't really rush 
and can enjoy a cozy and warm place to relax when 
he feels stressed out. His hobbies include writing, 
sleeping, hanging out with friends, and listening to 
music. 
7
Zac 
Male 
17 
White 
Single 
No job 
City 
Zac is a very playful and positive type of person. 
He enjoys just chilling wherever he feels 
comfortable. He also enjoys walking, drawing, 
photography, and hanging out with his friends. 
He rarely picks what him and his friends should 
do because he just goes with the flow wherever. 
Zac and his friends always go on adventures and 
try new things. 
8
TYPE FACES 
There are only two type faces we use for 
Sunny Bean Coffee. 
Cooper Std Black is 
the type face we use 
in our logo. 
Brush Script Std is the typeface 
we use for when we are typing 
things that are more important 
and longer. 
9
TYPE FACES 
There are only two type faces we use for 
Sunny Bean Coffee. 
Cooper Std Black is 
the type face we use 
in our logo. 
Brush Script Std is the typeface 
we use for when we are typing 
things that are more important 
and longer. 
9

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Sunnybeancoffee

  • 2. CONTENTS 3. What is Sunny Bean Coffee? 4. Our colors 5. Our logo 6. Logos dos and don'ts 7. Our customers 8. Our customers 9. Our typefaces 2
  • 3. WHAT IS SUNNY BEAN COFFEE? Sunny Bean Coffee is a simple and cozy coffee shop. It specializes in serving tasty gourmet coffees and teas for an affordable price. Sunny Bean also provides a relaxing, happy, and inviting environment. 3
  • 4. OUR COLORS You can only produce the Sunny Bean Coffee logo using these colors: 4
  • 5. OUR LOGO Our logo is very important to us and we ask that you don’t try to change it in the ways that we do not approve. The Sunny Bean logo has only one variation. It looks the same online as it does when printed. Printed and Online material: 5
  • 6. LOGO DOS AND DON’TS When using our logo make sure to put it on a background that contrasts well with the logo. Also make sure you don’t put our logo on any ugly colors. We would like our logos to only use the Sunny Bean colors in the logo. Wrong ways to use the Sunny Bean logo: Ways you can use the Sunny Bean logo: 6
  • 7. OUR CUSTOMERS Ryan Male 18 White In a relationship Minimum wage City He spends most of his time with his friends and loves going out and having fun. But Ryan is the type of person who also enjoys a nice cozy night at home. His favorite parts of the day is when he can come home and change out of his work uniform and put on his comfy sweater. He doesn't really rush and can enjoy a cozy and warm place to relax when he feels stressed out. His hobbies include writing, sleeping, hanging out with friends, and listening to music. 7
  • 8. Zac Male 17 White Single No job City Zac is a very playful and positive type of person. He enjoys just chilling wherever he feels comfortable. He also enjoys walking, drawing, photography, and hanging out with his friends. He rarely picks what him and his friends should do because he just goes with the flow wherever. Zac and his friends always go on adventures and try new things. 8
  • 9. TYPE FACES There are only two type faces we use for Sunny Bean Coffee. Cooper Std Black is the type face we use in our logo. Brush Script Std is the typeface we use for when we are typing things that are more important and longer. 9
  • 10. TYPE FACES There are only two type faces we use for Sunny Bean Coffee. Cooper Std Black is the type face we use in our logo. Brush Script Std is the typeface we use for when we are typing things that are more important and longer. 9