This document provides an overview of the Model-View-Controller (MVC) architecture pattern that is commonly used for iOS app development. It explains that MVC separates an app into three main components: the model layer contains the business logic and data; the view layer contains the user interface elements; and the controller layer mediates interactions between the model and view. Adopting MVC makes code more organized, reusable, readable and maintainable, especially for large teams. It also allows for more flexibility in the development process and easier testing. While initially challenging, following the MVC pattern provides significant benefits over the long run.