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The CYCLES toolkit
The document outlines a systematic method called the ABCs for innovating faster while reducing risks, focusing on the importance of alignment, idea building, communication, and continuous improvement. It highlights tools and techniques that help teams develop ideas effectively through a cycle-based approach, emphasizing a culture of collaboration and ongoing learning. Furthermore, the document suggests utilizing behavioral science to create sustainable habits for innovation success.
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The CYCLES toolkit
- 1. The simplest provenmethod to innovate faster while reducing risks A B C S Systematically improve Communicate /Check Build Alignment The CYCLES toolkit
- 2. How this toolkitis organized Part 1 An overview of the ABCs Method (8-30) Part 2 Detailed instructions for every part of every canvas, download links (31-46) Part 3 Links to MURAL Canvases (47)
- 3. CYCLES is afun book, but more importantly, it explains how to innovate at every stage. Consistent winners are idea builders that make good or even mediocre ideas great over time. With CYCLES, you’ll learn by doing how to grow ideas up to 6x faster while cutting risks by over 50%. This book brings together 4 years of research and the work of 22 innovation experts into a simple system with easy-to-use canvases and tools. The foundation of this system is thinking of idea building as an ongoing process of cycles. Some cycles are short, and some are long. With hands-on tools you’ll learn to run each cycle faster and more effectively. The canvases in this document are from the CYCLES book Buy CYCLES about CYCLES..
- 4. Built by 22innovation experts
- 5. Our Promise CYCLES willchange the way you think about innovation. You'll learn the ABCS of innovation success. More importantly, CYCLES will make it easier to innovate faster while reducing risks with easy hands- on tools.
- 6. The ABCS arethe fundamentals… A is for Alignment If innovation is to succeed, everyone in the company must be thinking and working together towards a common goal. B is for Build Ideas are built, and these can be ideas for new products, processes, or systems. C is for Communicate and Check. If you are going to grow your ideas successfully, you must communicate what you are trying to do and why. When you are testing theories, you will constantly check that you are achieving what you have set out to do. S is for Systematically Improve. Successful innovation is not random or subject to chance. It is the result of a methodical process of identifying, evaluating, implementing, and testing. This process of systematic improvement must become embedded in every level of the company’s ethos and operations.
- 7. • Mission finder •Job to be done • Business model innovation • Culture change • TRUE NORTH • Problem definition • Effectuation • Spark Packs • Stimulus mining • Idea Feedback • Idea Mixing • Simple Research • 4Ps of better communication • Willingness to Pay (WTP) • Shoot the puppy • Facing Fears • Systems thinking • How to stop “monkey brain’ innovation • Bullets then Cannonballs S Systematically improve C Communicate / Check B Build Ideas A Alignment Tools you will find What are the tools you will find?
- 8. The Reality… The Reality… In4 years of research with over 400 companies, some succeeded and many failed. The biggest difference between winners and losers is smart winners make good, even mediocre, ideas great over time.
- 9. Winners build ideas overtime ‘cycle by cycle’
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- 11. If you don’tknow where you’re going... Chances are you won’t get where you want to go. Alignment is the foundation of effective growth. It is about an honest assessment of who you are. (CULTURE) It is about finding what is important (MISSION) and matching this with what the market wants (NEEDS) and plans to deliver value (fit with SKILL and BUSINESS MODELS). Deliverable: You should know, be able to identify 3-4 True North priorities for your company /division (True north) priorities can be: 1. Culture/skills to develop 2. Fine-tuning of the business model 3. Creation of new products/services/business methods) A = Alignment
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- 13. Go from talkto specifics with TRUE NORTH
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- 15. B =Build Ideas Onceyou know what you want to do it is time to build ideas that have a chance to deliver on your objectives. Contrary to the belief that the ability to build ideas is limited to a select few, there are tools, techniques that can help any team build better ideas. These tools are: 1. Effectuation (looking for ideas at home with the resources you have) 2. Systematic search for stimulus (get out of the building) 3. Diversity and willingness to bring in new people/resources. With these tools and techniques, the process is clear but clear does not mean easy. Removal of fear and an ongoing action focus is the “secret sauce” that can pull everything together. Deliverable: New ideas that have a good chance of being on strategy; meaningful and unique.
- 16. The first steps to better ideas B= 4 Build
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- 19. Steps Mix and match ideas tobuild better ideas Build 3
- 20. If you’re lookingto build bigger and better ideas, you need to get feedback. To get effective feedback you need to be able to explain your ideas clearly, really listen (listening is not just hearing!), slow down to make sure you are on the right path, and most importantly be ready to kill bad ideas. Deliverable: Do people understand the idea, what do they think of the idea, are we making progress. If there is no good hope of progress, kill the idea C =Communicate/ Check
- 21. Steps to clarify and checkyour ideas 4 Communicate Check
- 22. When your ideas need clarity,this is a great format Communicate Check
- 23. A simple format to testyour ideas Communicate Check
- 24. S = A lotof research has shown that systems are the key to innovation success. Systems are made up of interrelated components of people and processes with a clearly defined, shared destination or goal. Systems work best when everyone shares an understanding and commitment to the aim or purpose of the system. The foundations are clarity and a commitment to learning and improvement. Great companies have 3 characteristics that set them apart from the rest. These characteristics are: 1. An ability to see and build on strengths 2. A commitment to building innovation eco-systems and 3. A commitment to ongoing action11 Systematically Improve Deliverable: Simplifying the challenges, structuring the learning process, getting better internally and in your eco-system. Enough information to update your objectives and start another cycle.
- 25. Even if you’re notafraid it is good to start by finding your fears Systematically Improve
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- 27. Getting ready foryour next Cycle Alignment Build Ideas Communicate/ Check Systematically Improve A B C S
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- 29. H =Habits Use behaviouralscience and habit-building to deliver sustainable innovation. Most new initiatives begin by focusing on motivating people by announcing new strategies in a big launch and expecting change to follow. Unfortunately, this approach generally fails. The reason is simple; behavioural science tells us that motivation and incentives are not the most effective ways to get people to change what they do. The best approach is quite simple; first, new behaviours are facilitated, and then controlled repetition of these behaviours creates habits. Habits become the foundation of real and lasting change. Deliverables: Identification of a ‘swarm’ of behaviours linked to the habits you want to build Selection of 1-2 behaviours to focus on Cues and intentions to trigger these behaviours Ways to celebrate to create long-term habits
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- 31. You can alsodownload a sample of any chapter /canvas by clicking the download PDF button Each part of every canvas is explained in detail in the CYCLES book. More detailed instructions for all the parts of all the canvases are attached. Detailed Instructions
- 33. Can we add downloadablelink with each image ?
- 47. Alignment Build IdeasCommunicate/ Check Systematically improve Habits MURAL TEMPLATES All the canvases are available as MURAL templates with detailed instructions for each part. CLICK on the links to get your template
- 48. What Next Thank you Wehope you found value in the tools presented here. Learn more in our book You can order the CYCLES book at this link: http://tiny.cc/buycycles (in English) http://tiny.cc/Comprar-Ciclos-pt (In Portuguese) Would you like to know more about company training, guided sprints, please contact [email protected] Note: you can arrange a one to one meeting with Bryan at this link: https://bryancassady.youcanbook.me Next Steps…