The Exchange - 14 Week Business Model Innovation Bootcamp
- 1. 14-WEEK BUSINESS INNOVATION PROGRAM INNOVATING AROUND THE BOX Dates: 29th April to 29th July 2020 Contact: [email protected]
- 3. Don’t tell me how to do it… SHOW ME! EVERY BUSINESS OWNER.
- 4. YOUR INNOVATION PROGRAM As the Coronavirus epidemic continues to cause widespread disruption to small and medium businesses, it is crucial to take measures and formulate action plans to mitigate risks on impacts to business operations. For most businesses, this involves renewing business models, customer acquisition, finding new revenue streams and always, always be innovating. This Innovation Program, designed by The Scale Institute at Charles Sturt University, is tailored to ensure your business not only can survive, but continues to thrive! This Innovation Program is designed to help your business: ✔ TAKE ACTION ✔ RENEW YOUR BUSINESS MODEL ✔ INNOVATE IN THE CURRENT COVID-19 ENVIRONMENT Take action during the COVID-19 outbreak.
- 5. YOUR INNOVATION PROGRAM Accelerators typically guide teams through the whole spectrum of innovation best practices. The result? Multidisciplinary teams that think and act like early stage companies, ready to bring new solutions to market. Accelerate or kill key strategic projects Build the capabilities to run innovation projects Entrepreneurial talent is a key driver to success In startup terms, this is a Business Accelerator.
- 6. WHAT TO EXPECT? Here are a few questions to help you assess key elements when scoping out the Innovation Program at The Exchange, before joining our accelerator: • What kinds of projects you would like to accelerate? Are they focused on existing or new product/offerings? • How will decisions get made? Consider which of four operating models is most suitable, based on the desired level of independence and autonomy. • Who is your ideal customer? Do you know your market segment, or is there a white space or unmet need to explore? • What resources are available, both people and budget? How much capacity is available to dedicate to this innovation project? • Do you have a set team in place? Will the team have prior knowledge about the project, or be multidisciplinary?
- 7. OUR AIM IS TO CREATE LIVING BUSINESSES Target New Opportunities, Locally and Globally Scale in an Ecosystem, Work in a Cohort Design for Your Unique Customers Rewire your Culture Build Engagement Internally, and Externally HOW?
- 8. ‘INNOVATING AROUND THE BOX’ Learning and insights are the focus to discover if employees, customers and users really want your innovation. The program helps to develop the mindset and skills to survive innovating within an existing organisation. Strap yourself in, your ideas will change, embrace uncertainty and thrive outside your comfort zone. Success of the program will be the huge learning curves. That is the nature of innovation. Welcome aboard! Practical, experiential, entrepreneurial! There is no shortage of challenges that need to be solved in existing organisations. Successful innovation and entrepreneurship are all about the messy stuff in the middle, between the ideas and the execution. In the last decade, several key innovation approaches have gained traction amongst entrepreneurs seeking to get new business ideas off the ground. Increasingly, these approaches are cohering into a standard innovation process for companies seeking out a new business model. The reality is that a new business model needs to ensure a market fit and the ability to mobilise financial and human resources to sustain their competitive advantage. This challenge-led Innovation Program develops participants’ capacity to “think differently” and “act entrepreneurially”, whilst they practice, renewing a business model. The program combines both theory and (more importantly) practice. You will make “guesses” about your business model and “get out of the building” to test them in your community; current and future customers, partners and competitors. You will then share those insights in the Innovating around the Box sessions. We guide you one-on-one with experienced individuals who have either built successful companies or run them. This is not an accelerator where you get investment to innovate your business model, although we will encourage you to further the innovation pathway and join more advanced innovation programs if you wish.
- 9. INNOVATING AROUND THE BOX YOUR 14-WEEK PROGRAM
- 10. YOUR 14-WEEK PROGRAM SESSION: DATE TITLE FOCUS CONTENT Session 1: 29th April 8am - 11am WHAT DO YOU REALLY WANT? DEVELOPMENT Leadership, Business Models & Ambition with Stephen Rutter Session 2: 6th May 1hr Time: TBC * Cohort coaching session with Stephen Rutter Session 3: 13th May 8am - 11am WHAT’S YOUR POTENTIAL? POTENTIAL Industry, Growth Opportunities and Problem Solving with Carli Leimbach Session 4: 20th May 1hr Time: TBC * 1-on-1-20-min coaching session with Carli Session 5: 27th May 8am - 11am WHAT DOES SUCCESS LOOK LIKE? SUCCESS Value & Maximising Growth with Stephen Rutter Session 6: 3rd June 1hr Time: TBC * Cohort coaching session Session 7: 10th June 8am - 11am WHERE’S YOUR SWEET SPOT? COLLABORATION Develop Product Feasibility & Product Viability with Tim Rayner Session 8: 17th June 1hr Time: TBC * 1-on 1-20-min coaching session with Tim Session 9: 24th June 8am - 11am HOW TO SUSTAIN? SUSTAINABILITY Examining Operations, Competitive Advantage & Distribution with Andrew Pattinson Session 10: 1st July 1hr Time: TBC * 1-on 1-20-min coaching session with Andrew Session 11: 8th July 8am - 11am HOW TO FUND INNOVATION? FUNDING Operational Excellence & Financing Innovation with Ben Grozier Session 12: 15th July 1hr Time: TBC * 1-on-1-20-min coaching session with Ben Session 13: 22nd July 8am - 11am HOW TO COMMUNICATE WITH IMPACT? SELLING Communicate with Impact & Presentations with Kathy Gray * 1-on-1-20-min coaching session with Kathy Session 14: 29th July 1hr Time: TBC *1-on-1-20 min coaching session with Kathy. Cohort session and wrap up session with Stephen Rutter.
- 11. SESSION 1: What do you really want? Developing Leadership, Business Models & Ambition Innovation doesn’t have to be radical and disruptive – leaders can innovate from their current position, and quite successfully. This is not new thinking; participants will have access to an experienced facilitator to focus developing you as a leader in an ambidextrous organisation. We will explore the drivers for business model innovation and what characteristics you could look at in renewing your business model. Lastly, accelerating your business opportunities needs to align with your purpose. We will clarify your ambition for the business, and over the 14-week program ensure we always are aligning to your purpose.
- 12. SESSION 3: What is your potential? Industry, Growth Opportunities and Problem Solving There is no shortage of challenges that need to be solved in existing organisations. Successful innovation targets the messy stuff in the middle, between ideas and execution. This session focuses on the user, as the catalyst to renew your business model. Using a design thinking approach, participants will be able to identify opportunities for their business to grow by solving their ‘users’ most challenging problems. At the end of the session, they will have formulated questions to undertake empathy interviews. You will make “guesses” about your business model and “get out of the building” to test them with your community; current and future customers, partners and competitors. We will provide you a lean approach to ensure there is a fit for the innovation, to the needs of their customer and align to their business strategy.
- 13. SESSION 5: What does success look like? Examining Value & Maximising Growth This session will focus on examining value from the perspective of the customer (or other stakeholders), not you or your business. It is the heart of the Business Model Canvas. Now that you are renewing your business model to solve unmet needs of your user, how can you now maximise the growth opportunities identified in Module 2. Participants will get their hands dirty and go through a cadenced value proposition canvas workshop. By the end of the session, your value proposition will describe the way that your product or service provides value to the customer.
- 14. SESSION 7: Where is your growth? Product Feasibility, Collaboration & Product Viability This is where the program accelerates your thinking off the page into a tangible product to test with your market. Future focused businesses don’t waste time working up a business case for every new idea. Working in small teams, they complete a business model canvas in order to begins to explore the desirability, feasibility, and viability of their idea. In this session, your experienced “sprint” coach will show you how to test your assumptions and build a minimum viable product. As daunting as it might seem, you do not need to do it alone. We will introduce you to open innovation, a concept that allows your business to maximise the company value with collaborative partnerships; employees, customers, partners, technology and competitors. As you now are expected to run experiments on the renewal of your business model every two weeks each question needs to be answered if it has: • been invalidated • more learning required • been validated
- 15. SESSION 9: How to sustain? Examining Operations, Competitive Advantage & Distribution Business Model Innovation doesn't have to just be about maximising revenue. Another massive opportunity that businesses can look at are operational efficiencies. You don’t need to be the expert at everything. In Session 4, we encouraged you to look at open innovation, and a network of collaborative partners. This might mean you don’t usually need full time functions in a SME. Our experts will challenge you to look at every aspect of your business and ask you to make decisions based on time, cost and quality. Whilst leveraging existing resources and activities of the business, our guide will unlock your competitive advantage and what channels should be used to reach your market. We’ll provide practical steps to ‘make more with less’.
- 16. SESSION 11: How to fund innovation? Operational Excellence & Financing Innovation A winning formula will be a new business model to combine the pace of a startup COMBINED with the scale of your long-standing company. By this stage of a company the accelerator, the supply and demand sides of the business model will have been completed. You should also have articulated a go-to-market strategy for the new product. The current operating environment encompasses end-to-end optimisation of the supply chain that generates new value (innovation). Our facilitator, a serial entrepreneur and small business owner will take you through how operational innovation can transform your company. You will understand how operational excellence includes processes and structures for: • Reallocation of resources • Introduction of new technologies and processes • Addition of new employees • Retraining of existing employees • Integration of organizations through consolidation of common functions • Selective use of key suppliers, alliance partners and outsourcing specialists
- 17. SESSION 13: How do you communicate with impact? Active Communication and Presentations Your business model has been renewed. You have tested it with 5-10 stakeholders each session for the past 2 months, and you are ready to implement the new innovation. You know how much it costs, though you still need to sell it. Stories sell. Customers buy ‘relations, relations & magic’, rather than stuff. To do this, you need active communication skills and to present with impact. Presentations convey new understandings, paint a picture of the future & how to get there, but most importantly empower others to take next steps and help you to operationalize this model. Our experienced communications expert will provide you the tools and techniques. This helps you to build your story, with storyboarding techniques that translate and realise your ambition for the business
- 18. INNOVATING AROUND THE BOX YOUR GUIDES, COACHES & MENTORS
- 19. YOUR SESSION GUIDES & COACHES Stephen Rutter Founder The Scale Institute LEAD FACILITATOR Sessions 1 and 5 Stephen has over 20 years in global business environments spanning logistics, entertainment and education management. He has continuously built education credentials by uniting with business partners, and international universities to design significant, world-class insights and emerging knowledge to our local innovation community. Most recently, Stephen was Head of Experience at Sydney School of Entrepreneurship developing a product roadmap of academic experiences across NSW. He has worked for Cathay Pacific Airways, Show Group and UTS – as Director of Business Practice, customising innovation programs for industry. Graduating from an Executive MBA in 2013, Stephen was seconded to Flinders University as an Executive in Residence, establishing the New Venture Institute. Reviewing their strategy and operations in 2017, Stephen designed the NVI Flinders Learning Lab for executive development. A catalyst for innovation and breakthrough thinking. Carli designs creative learning experiences that enrich lives, challenge assumptions, drive change and improve well-being. Carli helps her clients to listen attentively, foster their curiosity, explore opportunities, find focus, strengthen their leadership skills, and better understand their purpose. She empowers teams to reflect and speak openly, with passion and vision. Carli has designed, facilitated and mentored on Innovation Labs, R&D Incubators, Tech Accelerators, Hackathons and Design Thinking trainings. Clients include: TEDxSydney, Google News Initiative, St Vincent de Paul Society, Deloitte, TEC, Vibewire, Cisco, AFTRS, King & Wood Mallesons, CBA, The Disruptors Handbook, JJL, Museum of Old and New Art (MONA) and Australia Council of Arts. Carli Leimbach Innovator FACILITATOR Session 3
- 20. YOUR SESSION GUIDES & COACHES Tim Rayner FACILITATOR Session 7 Tim works with leaders and teams on design sprints, entrepreneurial capacity development, and lean startup best practice. He teaches 'Innovation Leadership' in the Advanced MBA, and 'Leadership, Teams and Scalability' in the MBA in Entrepreneurship, at UTS Business School. Tim received his PhD in Philosophy from the University of Sydney in 2002, and taught philosophy for several years before refocusing his work and research on entrepreneurial leadership and innovation culture. Tim's books and writings include 'Hacker Culture and the New Rules of Innovation' (2018), 'Life Changing: A Philosophical Guide (2nd ed., 2016), and 'Coalition of the Willing' (2010), a multi-award winning short film directed by Simon Robson and animated by a pro bono network of twenty animation studios spanning three continents Andrew is the Founder of Incredible Bosses™ – an organisation created specifically for SME’s to maximise their profit and create time freedom whilst focusing on the positive social impact of creating highly valued and engaged communities. As a Founding Member and ultimately CEO of startup to ASX listed Infomedia Ltd (IFM), Andrew held key senior roles in all of the Operational and Development/IT areas of the business as well as establishing their Melbourne and European operations. With an exceptional sense of community, process and over two decades of experience in creating SaaS solutions, Andrew brings a wealth of practical knowledge to the group. Andrew Pattinson Innovator FACILITATOR Session 9
- 21. YOUR SESSION GUIDES & COACHES Ben Grozier FACILITATOR Session 11 Co-founder of ClassCover Pty Ltd - a SAAS that saves over 2200 schools and 75k teachers vast amounts of time and stress for schools when managing relief teaching staff. ClassCover also supports thousands of casual relief teachers via the 'Relief Teacher Association' - an upgraded profile option for ClassCover teachers that provides them with accredited PD and support. Prior to ClassCover Ben followed a varied pathway of teaching and business including growing a tennis coaching business in the UK 400% in 9 months and running the Smith Family Toy and Food appeal. Kathy brings together strategy, structure and storytelling to help build success, on their terms through her company, Enabling Enterprise. Kathy draws on her diverse and interdisciplinary experience within cultural, health, community, education and real estate industries. She believes that purposeful storytelling is about inspiring, empowering and co-creating realities. Narrative is a superpower for personal growth, motivating your team, and moving people to invest in your vision. Believing in profit-for purpose and social enterprise as well as the non-profit sector, Kathy started Enabling Enterprise in 2017 and is completing MBA studies at Deakin. This builds on roles in governance and funding programs, creative production and communications, program and project delivery. Kathy relishes on helping clients gain purposeful clarity and impact. Kathy Gray Innovator FACILITATOR Session 13
- 22. YOUR LOCAL MENTORS (POOL OF 20+) Jillian Kilby Steve HinksThe Hon, Fiona Nash John Walkom CEO of The Infrastructure Collaborative, Jillian’s infrastructure business serves the infrastructure needs of Local Governments and clients across Regional NSW since 2009. Jillian received the 2018 NSW/ACT AgriFutures™ Rural Women’s Award, is an Industry Advisor for the new engineering degree at Charles Sturt University in Bathurst. Jillian holds a Bachelor of Civil Engineering, a Master of Business Administration and Master of Public Policy from Stanford University. A dedicated businessman of 41 years and Techni-Clean Australia managing director, John Walkom has also served as the chairman of RDA Orana. Mr Walkom is also on the board at the Taronga Conservation Society, actively involved in sporting administration, along with community and business mentoring. He is also a former Dubbo Councillor and DREAM Festival Chair. Steve is a values-based business leader with a proven track record in strategic master planning, multi-site operations, market segmentation and effective team leadership. He is the director of Dubbo’s iconic Taronga Western Plains Zoo and has extensive experience as a tourism operator including Wild Life Sydney Zoo, Sydney Bridge Climb and Merlin Entertainments. He is Charles Sturt University Dubbo alumni, an active member of Dubbo Golf Club and a volunteer with Dubbo Junior Soccer. Fiona is the Strategic Adviser – Regional Engagement and Government Relations for Charles Sturt University. Having grown up in Sydney, Fiona has spent the last couple of decades living and working in regional Australia. For many years she was involved in a farming enterprise in the central west of NSW, which her sons Will and Henry are now running. She spent twelve years in the federal parliament as a Senator for NSW and also held ministerial positions including Rural Health, and in Cabinet the positions of Regional Development, Regional Communications and Local Government and Territories. She also held the position of Deputy Leader of the Nationals.
- 23. YOUR 24/7 COHORT SUPPORT COMMUNITY MANAGER 0433090373 [email protected] PROJECT DELIVERY [email protected] PROGRAM MANAGER [email protected] CEO & FOUNDER 0468800625 [email protected] MINNA DEMETRIOU JILLIAN KILBY KATE WADE MALAIKA MFULA
- 25. THIS BUILDS YOUR CAPABILITY Collaborative and reflective contributions to interdisciplinary teamwork in ways that advance the work of a team, facilitate the contribution of others, foster a constructive team environment and respond effectively to conflict that arises. Effective interpersonal and communication skills, empathy and succinct visual, oral, written and digital presentation skills with diverse stakeholders about entrepreneurial opportunities. Knowledge and skills in relation to entrepreneurship (for example, designing, prototyping, interviewing or pitching). Integration of ethical, social, political and environmental responsibilities when considering entrepreneurial initiatives. Critical and creative thinking to understand how value is created and captured. CRITICAL THINKING ENTREPRENEURSHIP KNOWLEDGE AND SKILLS: INTERDISCIPLINARY TEAMWORK: COMMUNICATION SKILLS WIDER COMMUNITY CONSIDERATIONS Our aim is to develop the following capabilities for each participant during the intensive program: Strategic solutions within an entrepreneurial context. STRATEGIC THINKING AND DECISION-MAKING:
- 26. YOUR INVESTMENT YOUR INVESTMENT COMMITMENT: YOUR TEAM COMMITMENT: YOUR TIME COMMITMENT: $150 ex GST per business per week for the 14-week program The program has been subsidized by $278 by The Exchange, a social impact organization and innovation hub that aims to empower business owners to grow, connect and succeed. The price includes one person from each company. Each additional person is $100 ex GST per person per week subject to availability. We recommend each company nominate a senior leader, an innovation champion and one rising star. • 7 x 3-hour sessions over 14-weeks • 4 x 20min 1-on-1 coaching sessions • 3 x 1 hour cohort coaching sessions • 3hrs per week on innovation tasks relating to your business Register interest at: www.yourexchange.co/events Or apply through: Minna Demetriou: 0433 090 373 / [email protected] Jillian Kilby: 0468 800 625 / [email protected]
- 27. POWERED BY THE SCALE INSTITUTE www.thescale.institute
- 28. BROUGHT TO YOU BY THE EXCHANGE www.yourexchange.co