Digital Content Sept. 16, 2009 Moderator: Geoff Fletcher,  editorial director 1105 Media Education Group
About this Webcast Today’s event will be recorded. We will send an e-mail when the archive is available. Enter questions in the chat box on your console. To view slides in full screen, click “Enlarge slides” To download the slides, click “Download slides” Disable pop-up blocking software. Adjust volume in Windows Media Player, Real Player or in the master volume control in your control panel. If you have trouble with the slides or audio stream, click “Control/F5” to refresh your screen. Still need help? Click the “Help” button on your console.
Agenda Introduction What is Speak Up? Invitation to participate in Speak Up 2009 Review of National Data Findings Trends to Watch Expert Panel Discussion Questions & Answers
Our Presenters Julie Evans, chief executive officer, Project Tomorrow Matt Federoff, chief information officer, Vail School District Harold Jeffcoat, director of K-6 curriculum, Cabot County Schools Scott Muni, area superintendent, Northeast Learning Community, Charlotte-Mecklenburg Schools Geoff Fletcher, editorial director, 1105 Media Education Group
Who we are T.H.E Journal is the leading IT resource for the K-12 market   Magazine Websites www.thejournal.com www.eduhound.com eNewsletters News Update Smart Classroom Classroom Tips and Techniques  Conference FETC 2010
Today’s sponsor Discovery Education,  www.discoveryeducation.com   Discovery Education  provides engaging digital resources to schools and homes with the goal of making educators more effective, increasing student achievement, and connecting classrooms and families to a world of learning.  Discovery Education is a division of Discovery Communications, LLC a global nonfiction media company. Discovery Education produces and distributes high-quality digital resources in easy-to-use formats in all core-curricular subject areas. Discovery Education is committed to creating scientifically proven, standards-based digital resources for teachers, students, and parents that make a positive impact on student learning. Through solutions like Discovery Education streaming, Discovery Education Science, Discovery Education Health and more, Discovery Education helps over one million educators and 35 million students harness the power of broadband and media to connect to a world of learning.
Students, Parents and Educators  “ Speak Up” about Digital Content  September 16, 2009 Julie Evans Chief Executive Officer Project Tomorrow
How are today’s students and teachers using digital content within learning?  What are students’ and parents’ aspirations for digital content? How are schools and districts addressing digital content and resources? Where is innovation happening?   Today’s Discussion
Annual national research project Online surveys + focus groups Open for all K-12 schools & schools of education  Participating schools/districts/universities get free online report with their  stakeholder data plus national data for benchmarking Collect data  ↔ Stimulate conversations K-12 Students, Teachers, Parents, Administrators, Pre-Service Teachers National Findings Release annually in Washington DC Inform policies & programs Analysis and reporting – national reports, state reports, district reports  Services: custom reports, consulting services, webinars NCES back end database – provide statistically significant samplings  6 years of empowering authentic voices – since 2003:   1.3 million K-12 students 103,000 teachers 54,000 parents 6,300 school leaders 18,000 schools – from all 50 states, DC, American military base schools, Canada, Mexico, Australia What is Speak Up? 1.5 million respondents
Speak Up is facilitated annually  by  Project Tomorrow   (formerly known as NetDay) Project Tomorrow (www.tomorrow.org)  is the leading education nonprofit organization dedicated to the empowerment of  student voices in education.
Online surveys available for: K-12 students Parents Teachers Administrators New!  Pre-service teachers   Take surveys:  Oct 12 – Dec 18, 2009  Inviting all  K-12 Schools, Districts, States and  Schools of Education  to participate in Speak Up 2009  Free online report for all Speak Up participating districts w/ your local data: Feb 2010 Release of National Speak Up Findings in Congressional Briefings: Mar & May 2010 No fee to participate. No limit on the # of surveys submitted. 100% confidential.
Collect  unique data  from stakeholders Give stakeholders a  voice  in national/state policy Support  specific initiatives  such as digital content, online learning, mobile devices, 1:1 programs or new teacher professional development programs Model for students the value of  civic engagement  and being part of a national discussion Recognition as an  innovation leader   Demonstrate to students, teachers and parents that their  ideas are valued  by their education leaders Understand the future of K-12 education Why do schools, districts, & states participate in Speak Up?
Research about K-12 Students & Technology Use:  Digital Content Speak Up 2008 Selected Data Findings
K-12 Students 281,500 Teachers 29,644 Parents (in English & Spanish) 21,309 School/District Administrators 3,114 Schools / Districts 4,379 / 868 States  All 50 Top 10: TX, CA, AZ, AL, IL, MD, FL, NC, NE, WI About Speak Up Schools: 95% public, 3% private, 2% virtual 35% urban, 32% suburban, 33% rural 45% Title 1 eligible – indication of high poverty 34% majority-minority student population   National Speak Up 2008 Participation
Learning & Teaching with Technology Web 2.0 in Education Broadband Access & Policy 21 st  Century Skills Science/Math Instruction & Global Competitiveness Emerging Technologies in the Classroom Mobile Devices Online Learning Digital Content Designing the 21st Century School Speak Up survey question themes
Speak Up 2008 Data Findings Who am I?  Warm Up Exercise
Who am I?  Profile characteristics: Wishes for their ultimate school Digital textbooks (29%) High tech science tools (39%)  Online tools for organization (35%)   Access to mobile devices: MP3 player (44%) Game player (53%) Laptop (44%) Participates in immersive virtual reality environments (39%) Uses Internet for education  research (51%) and online  assessments (35%)
Audience Response: Who am I?  Kindergarten Boy 3rd Grade Girl  7th Grade Boy 10th Grade Girl Teacher
Audience Response: Who am I?
Who am I?  3 rd  Grade Girl
Who am I?  Profile characteristics: Wishes for their ultimate school Digital textbooks (29%) High tech science tools (39%)  Online tools for organization (35%)   Access to mobile devices: MP3 player (44%) Game player (53%) Laptop (44%) Participates in immersive virtual reality environments (39%) Uses Internet for education  research (51%) and online  assessments (35%)
Introducing the “Digital Advance Team” Today’s K-12 Students Adopting/adapting technologies for learning Tech trend setters  Their use predicts widespread acceptance Out of school use drives in school use Pace car for others Teachers ultimately catch up
Introducing the “Digital Advance Team” So, what are the  next emerging technologies  to be paced by the  “ Digital Advance Team?”
The mobile learner It’s a Web 2.0 World “ I’ll take that class to go!”  Digital content & online textbooks Exploring STEM careers Digital Advance Team Trends
Introducing the “Digital Advance Team” Let’s listen in and learn!  Activities, Attitudes and Aspirations Disconnects and Differences Trends and Leverage Points
“ Digital disconnect”   is alive & well:   the gap between how  today’s students learn and  how they live!   Key findings from Speak Up data:
“ Digital disconnect” is alive & well:   Between students and teachers Between advanced tech students and other students Between girls and boys Between older and younger students Key findings from Speak Up data:
Students: Current usage Aspirations for greater use within instruction  Teachers and Administrators Current usage Decision-making processes and barriers to greater use within instruction Parents:  Investment recommendations and aspirations for greater use within their children's instruction Digital Disconnect:  Digital Content
Besides Internet research and  writing assignments, how are  students  using technology for schoolwork? How are  teachers and administrators   using technology for  their professional tasks?
How are  students   using technology for schoolwork?
How are  educators  using technology?
So, how satisfied are today’s  students  with technology use at their school?
How satisfied are today’s  students   with technology use at their school? Students say: Not very!
Students’ top responses: School filters and firewalls block websites I need Teachers limit our technology use Too many rules!  Cannot use my own devices Cannot access my communications tools Rules that limit use of my school’s technology Besides time, what are the major obstacles  students  face using technology at school?
Students’ top responses:  Let me use my own laptop, cell phone or mobile device Give me unlimited Internet access  Let me access my school projects from any computer – home or at school Students:  How could your school make it easier for  you to work electronically?
What if . . . .  students  designed  the “ultimate digital textbook?”  What  features & functionality  would  students  say are essential for learning? What would  parents  say?
Electronic notes and highlighting (63%) Self assessments (62%) Links to real time data (52%)  Games (57%) and simulations (55%) Powerpoint presentations of lectures (55%) Access to online tutors (53%) Create own podcasts and videocasts (48%) Students  design an online textbook Desired features:
-  Ability to download information to  my cell phone Gr 3-5:  25%  Gr 6-8:  53% Gr 9-12:  53%  Students   design the online textbook Desired features continued:
Parents   design the online textbook Over a majority of parents agree: Access to online tutors (55%) Electronic notes and highlighting (54%) Self assessments (54%) Links to useful websites (51%) Animations and simulations (50%) Tools for organization (50%) Tools to help develop writing skills (50%)
Parents   design the online textbook Over a majority of parents agree: Access to online tutors (55%) Electronic notes and highlighting (54%) Self assessments (54%) Links to useful websites (51%)  Animations and simulations (50%) Tools for organization (50%) Tools to help develop writing skills (50%)   Only 5% of parents said they didn’t think online textbooks were a good idea.
Teachers:  What types of digital content are you using in the classroom?
Teachers:  How do you decide which digital resources to use in your classroom?  Find my own 50% Recommended on teacher websites 40% From our school/district portal 33% Recommended in our curriculum guide 32% Create my own 29% Recommended by the textbook publisher 28% I don’t regularly use in my lessons 15%
Administrators:  What is your current district philosophy about incorporating digital resources into curriculum? No policy 11% Use State DOE recommendations 13% Use district staff recommendations  35% Teachers choose their own 36%
Administrators & Teachers:  What are the barriers to incorporating digital resources into curriculum? Administrators Teachers not trained (40%) Not enough student computers (40%) No funds to purchase digital resources (30%) Cannot purchase with materials funding (28%) Teachers Students don’t have home computers (29%) No funds to purchase digital resources (25%) Class size too large (20%) Unable to locate appropriate resources (16%) I don’t know how to use (14%)
What if you could design the  ultimate school . . . . what technologies would have the greatest impact on student learning? Favorite question for districts seeking  stakeholder input  into technology investment decisions
The Digital Disconnect
The Digital Disconnect: Digital Content
The “Digital Advance Team” Today’s K-12 Students Adopting/adapting technologies for learning Tech trend setters  Their use predicts widespread acceptance Out of school use drives in school use Pace car for others Teachers ultimately catch up
Recommendations from the “ Digital Advance Team”  Are we listening?  Un-tether learning New learning spaces Social based learning Digital resources add relevancy Go beyond classroom walls
Recommendations from the “ Digital Advance Team”  Are we listening?  Learning that is   Enabled Engaging Empowered
Recommendations from the “ Digital Advance Team”  Are we listening?  Learning that is   Enabled Engaging Empowered  How do we  get there?
More data and reports are available on  our website:  www.tomorrow.org Julie Evans Project Tomorrow [email_address] 949-609-4660 x15 Copyright Project Tomorrow 2009.  This work is the intellectual property of the author. Permission is granted for this material to be shared for non-commercial, educational purposes, provided that this copyright statement appears on the reproduced materials and notice is given that the copying is by permission of the author. To disseminate otherwise or to republish requires written permission from the author. Thank you!
Question and Answer Session
The Speak Up Webinar Series To register for these events, please visit  http://thejournal.com/microsites/the-speak-up-webinars/speak-up-home.aspx   Internet Safety 12/2 at noon Pacific Top 10 Trends in Student Learning with Technology 11/11 at noon Pacific 21 st  Century Skills 10/28 at noon Pacific Web 2.0 and Education 10/14 at noon Pacific Digital Content 9/16 at noon Pacific Mobile Devices Within Instruction Now on demand
About this Webcast This event will be available for on-demand viewing within 24 hours. You will be notified by email when the archive is ready.  For additional information about this or other T.H.E. Journal Webcasts, please contact:  Kanoe Namahoe, e-content producer [email_address]
Thank you for attending!

Digital Content

  • 1.
    Digital Content Sept.16, 2009 Moderator: Geoff Fletcher, editorial director 1105 Media Education Group
  • 2.
    About this WebcastToday’s event will be recorded. We will send an e-mail when the archive is available. Enter questions in the chat box on your console. To view slides in full screen, click “Enlarge slides” To download the slides, click “Download slides” Disable pop-up blocking software. Adjust volume in Windows Media Player, Real Player or in the master volume control in your control panel. If you have trouble with the slides or audio stream, click “Control/F5” to refresh your screen. Still need help? Click the “Help” button on your console.
  • 3.
    Agenda Introduction Whatis Speak Up? Invitation to participate in Speak Up 2009 Review of National Data Findings Trends to Watch Expert Panel Discussion Questions & Answers
  • 4.
    Our Presenters JulieEvans, chief executive officer, Project Tomorrow Matt Federoff, chief information officer, Vail School District Harold Jeffcoat, director of K-6 curriculum, Cabot County Schools Scott Muni, area superintendent, Northeast Learning Community, Charlotte-Mecklenburg Schools Geoff Fletcher, editorial director, 1105 Media Education Group
  • 5.
    Who we areT.H.E Journal is the leading IT resource for the K-12 market Magazine Websites www.thejournal.com www.eduhound.com eNewsletters News Update Smart Classroom Classroom Tips and Techniques Conference FETC 2010
  • 6.
    Today’s sponsor DiscoveryEducation, www.discoveryeducation.com Discovery Education provides engaging digital resources to schools and homes with the goal of making educators more effective, increasing student achievement, and connecting classrooms and families to a world of learning. Discovery Education is a division of Discovery Communications, LLC a global nonfiction media company. Discovery Education produces and distributes high-quality digital resources in easy-to-use formats in all core-curricular subject areas. Discovery Education is committed to creating scientifically proven, standards-based digital resources for teachers, students, and parents that make a positive impact on student learning. Through solutions like Discovery Education streaming, Discovery Education Science, Discovery Education Health and more, Discovery Education helps over one million educators and 35 million students harness the power of broadband and media to connect to a world of learning.
  • 7.
    Students, Parents andEducators “ Speak Up” about Digital Content September 16, 2009 Julie Evans Chief Executive Officer Project Tomorrow
  • 8.
    How are today’sstudents and teachers using digital content within learning? What are students’ and parents’ aspirations for digital content? How are schools and districts addressing digital content and resources? Where is innovation happening? Today’s Discussion
  • 9.
    Annual national researchproject Online surveys + focus groups Open for all K-12 schools & schools of education Participating schools/districts/universities get free online report with their stakeholder data plus national data for benchmarking Collect data ↔ Stimulate conversations K-12 Students, Teachers, Parents, Administrators, Pre-Service Teachers National Findings Release annually in Washington DC Inform policies & programs Analysis and reporting – national reports, state reports, district reports Services: custom reports, consulting services, webinars NCES back end database – provide statistically significant samplings 6 years of empowering authentic voices – since 2003: 1.3 million K-12 students 103,000 teachers 54,000 parents 6,300 school leaders 18,000 schools – from all 50 states, DC, American military base schools, Canada, Mexico, Australia What is Speak Up? 1.5 million respondents
  • 10.
    Speak Up isfacilitated annually by Project Tomorrow (formerly known as NetDay) Project Tomorrow (www.tomorrow.org) is the leading education nonprofit organization dedicated to the empowerment of student voices in education.
  • 11.
    Online surveys availablefor: K-12 students Parents Teachers Administrators New! Pre-service teachers Take surveys: Oct 12 – Dec 18, 2009 Inviting all K-12 Schools, Districts, States and Schools of Education to participate in Speak Up 2009 Free online report for all Speak Up participating districts w/ your local data: Feb 2010 Release of National Speak Up Findings in Congressional Briefings: Mar & May 2010 No fee to participate. No limit on the # of surveys submitted. 100% confidential.
  • 12.
    Collect uniquedata from stakeholders Give stakeholders a voice in national/state policy Support specific initiatives such as digital content, online learning, mobile devices, 1:1 programs or new teacher professional development programs Model for students the value of civic engagement and being part of a national discussion Recognition as an innovation leader Demonstrate to students, teachers and parents that their ideas are valued by their education leaders Understand the future of K-12 education Why do schools, districts, & states participate in Speak Up?
  • 13.
    Research about K-12Students & Technology Use: Digital Content Speak Up 2008 Selected Data Findings
  • 14.
    K-12 Students 281,500Teachers 29,644 Parents (in English & Spanish) 21,309 School/District Administrators 3,114 Schools / Districts 4,379 / 868 States All 50 Top 10: TX, CA, AZ, AL, IL, MD, FL, NC, NE, WI About Speak Up Schools: 95% public, 3% private, 2% virtual 35% urban, 32% suburban, 33% rural 45% Title 1 eligible – indication of high poverty 34% majority-minority student population National Speak Up 2008 Participation
  • 15.
    Learning & Teachingwith Technology Web 2.0 in Education Broadband Access & Policy 21 st Century Skills Science/Math Instruction & Global Competitiveness Emerging Technologies in the Classroom Mobile Devices Online Learning Digital Content Designing the 21st Century School Speak Up survey question themes
  • 16.
    Speak Up 2008Data Findings Who am I? Warm Up Exercise
  • 17.
    Who am I? Profile characteristics: Wishes for their ultimate school Digital textbooks (29%) High tech science tools (39%) Online tools for organization (35%) Access to mobile devices: MP3 player (44%) Game player (53%) Laptop (44%) Participates in immersive virtual reality environments (39%) Uses Internet for education research (51%) and online assessments (35%)
  • 18.
    Audience Response: Whoam I? Kindergarten Boy 3rd Grade Girl 7th Grade Boy 10th Grade Girl Teacher
  • 19.
  • 20.
    Who am I? 3 rd Grade Girl
  • 21.
    Who am I? Profile characteristics: Wishes for their ultimate school Digital textbooks (29%) High tech science tools (39%) Online tools for organization (35%) Access to mobile devices: MP3 player (44%) Game player (53%) Laptop (44%) Participates in immersive virtual reality environments (39%) Uses Internet for education research (51%) and online assessments (35%)
  • 22.
    Introducing the “DigitalAdvance Team” Today’s K-12 Students Adopting/adapting technologies for learning Tech trend setters Their use predicts widespread acceptance Out of school use drives in school use Pace car for others Teachers ultimately catch up
  • 23.
    Introducing the “DigitalAdvance Team” So, what are the next emerging technologies to be paced by the “ Digital Advance Team?”
  • 24.
    The mobile learnerIt’s a Web 2.0 World “ I’ll take that class to go!” Digital content & online textbooks Exploring STEM careers Digital Advance Team Trends
  • 25.
    Introducing the “DigitalAdvance Team” Let’s listen in and learn! Activities, Attitudes and Aspirations Disconnects and Differences Trends and Leverage Points
  • 26.
    “ Digital disconnect” is alive & well: the gap between how today’s students learn and how they live! Key findings from Speak Up data:
  • 27.
    “ Digital disconnect”is alive & well: Between students and teachers Between advanced tech students and other students Between girls and boys Between older and younger students Key findings from Speak Up data:
  • 28.
    Students: Current usageAspirations for greater use within instruction Teachers and Administrators Current usage Decision-making processes and barriers to greater use within instruction Parents: Investment recommendations and aspirations for greater use within their children's instruction Digital Disconnect: Digital Content
  • 29.
    Besides Internet researchand writing assignments, how are students using technology for schoolwork? How are teachers and administrators using technology for their professional tasks?
  • 30.
    How are students using technology for schoolwork?
  • 31.
    How are educators using technology?
  • 32.
    So, how satisfiedare today’s students with technology use at their school?
  • 33.
    How satisfied aretoday’s students with technology use at their school? Students say: Not very!
  • 34.
    Students’ top responses:School filters and firewalls block websites I need Teachers limit our technology use Too many rules! Cannot use my own devices Cannot access my communications tools Rules that limit use of my school’s technology Besides time, what are the major obstacles students face using technology at school?
  • 35.
    Students’ top responses: Let me use my own laptop, cell phone or mobile device Give me unlimited Internet access Let me access my school projects from any computer – home or at school Students: How could your school make it easier for you to work electronically?
  • 36.
    What if .. . . students designed the “ultimate digital textbook?” What features & functionality would students say are essential for learning? What would parents say?
  • 37.
    Electronic notes andhighlighting (63%) Self assessments (62%) Links to real time data (52%) Games (57%) and simulations (55%) Powerpoint presentations of lectures (55%) Access to online tutors (53%) Create own podcasts and videocasts (48%) Students design an online textbook Desired features:
  • 38.
    - Abilityto download information to my cell phone Gr 3-5: 25% Gr 6-8: 53% Gr 9-12: 53% Students design the online textbook Desired features continued:
  • 39.
    Parents design the online textbook Over a majority of parents agree: Access to online tutors (55%) Electronic notes and highlighting (54%) Self assessments (54%) Links to useful websites (51%) Animations and simulations (50%) Tools for organization (50%) Tools to help develop writing skills (50%)
  • 40.
    Parents design the online textbook Over a majority of parents agree: Access to online tutors (55%) Electronic notes and highlighting (54%) Self assessments (54%) Links to useful websites (51%) Animations and simulations (50%) Tools for organization (50%) Tools to help develop writing skills (50%) Only 5% of parents said they didn’t think online textbooks were a good idea.
  • 41.
    Teachers: Whattypes of digital content are you using in the classroom?
  • 42.
    Teachers: Howdo you decide which digital resources to use in your classroom? Find my own 50% Recommended on teacher websites 40% From our school/district portal 33% Recommended in our curriculum guide 32% Create my own 29% Recommended by the textbook publisher 28% I don’t regularly use in my lessons 15%
  • 43.
    Administrators: Whatis your current district philosophy about incorporating digital resources into curriculum? No policy 11% Use State DOE recommendations 13% Use district staff recommendations 35% Teachers choose their own 36%
  • 44.
    Administrators & Teachers: What are the barriers to incorporating digital resources into curriculum? Administrators Teachers not trained (40%) Not enough student computers (40%) No funds to purchase digital resources (30%) Cannot purchase with materials funding (28%) Teachers Students don’t have home computers (29%) No funds to purchase digital resources (25%) Class size too large (20%) Unable to locate appropriate resources (16%) I don’t know how to use (14%)
  • 45.
    What if youcould design the ultimate school . . . . what technologies would have the greatest impact on student learning? Favorite question for districts seeking stakeholder input into technology investment decisions
  • 46.
  • 47.
    The Digital Disconnect:Digital Content
  • 48.
    The “Digital AdvanceTeam” Today’s K-12 Students Adopting/adapting technologies for learning Tech trend setters Their use predicts widespread acceptance Out of school use drives in school use Pace car for others Teachers ultimately catch up
  • 49.
    Recommendations from the“ Digital Advance Team” Are we listening? Un-tether learning New learning spaces Social based learning Digital resources add relevancy Go beyond classroom walls
  • 50.
    Recommendations from the“ Digital Advance Team” Are we listening? Learning that is Enabled Engaging Empowered
  • 51.
    Recommendations from the“ Digital Advance Team” Are we listening? Learning that is Enabled Engaging Empowered How do we get there?
  • 52.
    More data andreports are available on our website: www.tomorrow.org Julie Evans Project Tomorrow [email_address] 949-609-4660 x15 Copyright Project Tomorrow 2009. This work is the intellectual property of the author. Permission is granted for this material to be shared for non-commercial, educational purposes, provided that this copyright statement appears on the reproduced materials and notice is given that the copying is by permission of the author. To disseminate otherwise or to republish requires written permission from the author. Thank you!
  • 53.
  • 54.
    The Speak UpWebinar Series To register for these events, please visit http://thejournal.com/microsites/the-speak-up-webinars/speak-up-home.aspx Internet Safety 12/2 at noon Pacific Top 10 Trends in Student Learning with Technology 11/11 at noon Pacific 21 st Century Skills 10/28 at noon Pacific Web 2.0 and Education 10/14 at noon Pacific Digital Content 9/16 at noon Pacific Mobile Devices Within Instruction Now on demand
  • 55.
    About this WebcastThis event will be available for on-demand viewing within 24 hours. You will be notified by email when the archive is ready. For additional information about this or other T.H.E. Journal Webcasts, please contact: Kanoe Namahoe, e-content producer [email_address]
  • 56.
    Thank you forattending!