Interactive Branding
                                      Opportunity
Creating brand
   loyalty by
  improving      Com
                      mu
  America’s       by a nicated
                       trus
 educational        sour ted        Del
    system               ce       thro ivered
                                      u
                                 inte gh an
                                     rac
                                  med tive
                                      ium
Interactive Branding Opportunity



Our Mission
“To bring Guest Speakers into classrooms nationwide for
LIVE discussions with students via the web and see the
curriculum come to life.”

                       21st Century Learning
                       Imagine...how a Professional Baseball Recruiter
                       can bring a sixth grade statistics class to life.


           Imagine...how an Infectious Disease Specialist from the
           CDC can bring the study of bacteria to life for a ninth grader.



                       Imagine...how a Songwriter that has written songs
                       for Cher, Billy Joel and KISS can bring a eleventh
                       grade language arts class to life.


                                Our Service
                                Parents watch from their home, office,
                                tablet, or smartphone as their child
                                interacts LIVE with Guest Speakers
                                from around the world.
Interactive Branding Opportunity


The Opportunity
Through our interactive platform of delivering emails and videos, trusted
school educators communicate to parents the contribution Corporate Sponsors
of theLinktoLearn have provided and the unique learning opportunity their
children have received.

Parents watch video recordings of their child interacting LIVE with Guest
Speakers ranging from Astronauts to Zoologists from around the world.
Each parent video contains a pre-roll, highlighting the contribution of our
Corporate Sponsors and communicating their branding message.



                                                                                                                                                                             This program is made
                                                                                                                                                                          This	
  program	
  thankspto the
                                                                                                                                                                            possible is	
  made	
   ossible	
  
                                                                                                                                                                                  generosity of our
                                                                                                                                                                          thanks	
  to	
  the	
  generosity	
  of	
  our	
  
                                                                                                                                                                                   Corporate	
  Sponsors	
  
                                                                                                                                                                              Corporate Sponsors
    E-­‐mail	
  date:	
  January	
  2,	
  2013	
                                     To:	
  ALL	
  PARENTS	
  of	
  Leland	
  Township	
  
    From:	
  Leigh	
  Powell	
  –	
  School	
  Superintendent	
  


    What	
  we	
  are	
  doing	
  for	
  your	
  children:	
  
    To	
  enhance	
  your	
  child’s	
  educaIon	
  we	
  bring	
  the	
  global	
  community	
  into	
  our	
  classrooms.	
  	
  This	
  quarter	
  your	
  
    children	
  will	
  be	
  talking	
  one-­‐on-­‐one	
  with	
  the	
  following	
  Guest	
  Speakers	
  thanks	
  to	
  the	
  generous	
  support	
  of	
  our	
  
    Corporate	
  Sponsors.	
  



                         Astrophysicist	
                                       Peace	
  Corps	
  Volunteer	
                               Astronaut	
  
                         New	
  York	
  City	
                                  Guinea,	
  West	
  Africa	
                                 Boulder,	
  Colorado	
  




                                         Our	
  Corporate	
  
                                                 Sponsors	
  
Interactive Branding Opportunity


Our Reach
•	 Young parents and teens
•	 Average 1.2 million targeted impressions per campaign
•	 “Soccer Moms” that are the decision-maker for many of the
   household purchases
•	 Parents and teens that are 100% in your target market



Viewer Engagement*

    91%
                                             89%
                                                                                        Said they would
                                                                                        view a Corporate
                                                                                        Sponsor favorably
 Watched one or                                                                         for supporting
 more videos from                                                                       theLinktoLearn
 theLinktoLearn.                                                                        at their school.




                68%
                                                    Said they would favor a Corporate
                                                    Sponsor’s brand in selecting a
                                                    product or service.



* Based upon 2012 survey results from 1,400 parents after having viewed a session with theLinktoLearn
Interactive Branding Opportunity




Key Benefits of
Corporate Sponsorship
Parents learn about their child’s enhanced educational
opportunity and your Corporate Sponsorship through a
TRUSTED source - School Superintendant or Principal.


                                  Your branding message is broadcast to
                                  parents in a 30-second pre-roll as they
                                  watch their child interacting with our Guest
                                  Speakers, ranging from Astrophysicists to
                                  Systems Biologists.

                                  Leveraging our platform and focusing on
                                  specific school districts, we can connect
                                  your branding message with adults and
                                  teens that are 100% in your target market.
Our interactive platform delivers your branding message:
•	 Through a Trusted Source
•	 Directly to your Target Market, while enhancing the education of
   your customer’s children
•	 Can you imagine a better advertising mechanism

www.theLinktoLearn.org               (888) 520-0035

Corporate Sponsorship

  • 1.
    Interactive Branding Opportunity Creating brand loyalty by improving Com mu America’s by a nicated trus educational sour ted Del system ce thro ivered u inte gh an rac med tive ium
  • 2.
    Interactive Branding Opportunity OurMission “To bring Guest Speakers into classrooms nationwide for LIVE discussions with students via the web and see the curriculum come to life.” 21st Century Learning Imagine...how a Professional Baseball Recruiter can bring a sixth grade statistics class to life. Imagine...how an Infectious Disease Specialist from the CDC can bring the study of bacteria to life for a ninth grader. Imagine...how a Songwriter that has written songs for Cher, Billy Joel and KISS can bring a eleventh grade language arts class to life. Our Service Parents watch from their home, office, tablet, or smartphone as their child interacts LIVE with Guest Speakers from around the world.
  • 3.
    Interactive Branding Opportunity TheOpportunity Through our interactive platform of delivering emails and videos, trusted school educators communicate to parents the contribution Corporate Sponsors of theLinktoLearn have provided and the unique learning opportunity their children have received. Parents watch video recordings of their child interacting LIVE with Guest Speakers ranging from Astronauts to Zoologists from around the world. Each parent video contains a pre-roll, highlighting the contribution of our Corporate Sponsors and communicating their branding message. This program is made This  program  thankspto the possible is  made   ossible   generosity of our thanks  to  the  generosity  of  our   Corporate  Sponsors   Corporate Sponsors E-­‐mail  date:  January  2,  2013   To:  ALL  PARENTS  of  Leland  Township   From:  Leigh  Powell  –  School  Superintendent   What  we  are  doing  for  your  children:   To  enhance  your  child’s  educaIon  we  bring  the  global  community  into  our  classrooms.    This  quarter  your   children  will  be  talking  one-­‐on-­‐one  with  the  following  Guest  Speakers  thanks  to  the  generous  support  of  our   Corporate  Sponsors.   Astrophysicist   Peace  Corps  Volunteer   Astronaut   New  York  City   Guinea,  West  Africa   Boulder,  Colorado   Our  Corporate   Sponsors  
  • 4.
    Interactive Branding Opportunity OurReach • Young parents and teens • Average 1.2 million targeted impressions per campaign • “Soccer Moms” that are the decision-maker for many of the household purchases • Parents and teens that are 100% in your target market Viewer Engagement* 91% 89% Said they would view a Corporate Sponsor favorably Watched one or for supporting more videos from theLinktoLearn theLinktoLearn. at their school. 68% Said they would favor a Corporate Sponsor’s brand in selecting a product or service. * Based upon 2012 survey results from 1,400 parents after having viewed a session with theLinktoLearn
  • 5.
    Interactive Branding Opportunity KeyBenefits of Corporate Sponsorship Parents learn about their child’s enhanced educational opportunity and your Corporate Sponsorship through a TRUSTED source - School Superintendant or Principal. Your branding message is broadcast to parents in a 30-second pre-roll as they watch their child interacting with our Guest Speakers, ranging from Astrophysicists to Systems Biologists. Leveraging our platform and focusing on specific school districts, we can connect your branding message with adults and teens that are 100% in your target market.
  • 6.
    Our interactive platformdelivers your branding message: • Through a Trusted Source • Directly to your Target Market, while enhancing the education of your customer’s children • Can you imagine a better advertising mechanism www.theLinktoLearn.org (888) 520-0035