Uploaded byThe Lopez Team | Coldwell Banker Burnet
The Lopez Team | Listing Marketing Info
The document outlines the services offered by Jon Lopez and the Lopez Team at Coldwell Banker Burnet for home sellers, emphasizing priorities such as pricing, time management, convenience, and communication. It details the marketing strategies utilized, including online listings, professional photography, and lead management tools to facilitate buyer inquiries and enhance seller convenience. Additionally, it discusses the importance of setting the correct price based on market conditions and the steps involved in selling a home.
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The Lopez Team | Listing Marketing Info
- 1. We never stopmoving. Presented by | Jon Lopez, The Lopez Team
- 2. What are yourpriorities? • Price: The best price and terms obtainable • Time: The shortest possible time on the market • Convenience: The least inconvenience to the seller, your REALTOR managing the details • Communication: Frequent communication throughout the process • Diligent Effort: Evidence your REALTOR and Coldwell Banker Burnet are working hard on your behalf. • Details: Ensuring sellers are as stress-free as possible with details handled by the REALTOR Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 3. home search information sources Buyers Internet Real Estate Agent Yard Sign Open House Print newspaper advertisement Home book or magazine Home builder Television Billboard Relocation company 0 10 20 30 40 50 60 70 80 90 100 Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 4. Jon Lopez |The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 5. Marketing Your home willbe added to: • Local MLS Database (NorthstarMLS) • Coldwellbanker.com • Thelopezteam.com We will then: • Customize a plan to enhance property attributes & open house strategy • Photograph of the home • Create a professional listing flyer and agent packet • Promote your home at Coldwell Banker office meetings • Market listing via social media outlets and web real estate apps Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 6. Internet Marketing Coldwell BankerBurnet has built, brokered and bought some of the Internet’s most valuable online real estate for the marketing of your home. Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 7. Leverage the Powerof the Internet Automatic placement on these sites and others: Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 8. coldwellbanker.com to ColdwellBanker.com Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 9. Jon Lopez |The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 10. Jon Lopez |The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 11. • Locate yourtransaction records • All your real estate transaction records are stored in the cloud via our HomeBase system • Available on Demand • Safe and secure electronic access from anywhere, anytime, forever. You will receive email communication from Realogy HomeBase inviting you to the system. Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 12. • When homebuyersinquire about your home, they want a rapid response • Our proprietary lead management tool lets me and my team answer every lead quickly and professionally • Coldwellbanker.com leads convert at a higher rate than all other leads (Including affiliate websites, Trulia, Realtor.com and Zillow) Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 13. We will studylocal market data & conditions • Currently for sale • properties competing for the buyers’ attention right now. • Did not sell • what buyers have not been willing to pay under current market conditions. • Recently sold • what buyers have actually paid for similar properties. Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 14. Setting the rightprice If The Asking Price Is: The Property Appeals To: 15% Over Market Value 10% Of The Market 10% Over Market Value 30% Of The Market Fair Market Value 60% Of The Market 10% Under Market Value 75% Of The Market Priced right and ready to show: Priced right, more buyers will be interested Mortgages are based on fair market value, priced competitively equals more potential buyers Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 15. the steps toselling a home Start Sign guarantee Implement a Prepare your Get showings Evaluate your Determine time Show to potential Set the right price and disclosure personalized property feedback and Receive offers needs frame buyers forms marketing plan “For Sale” make adjustment Assemble all Assist with Assist with Final Assist with title Begin Closing documents and inspection mortgage Sign Contacts Accept Offer Negotiate Offers walk-through process process attend closing process process Proceed checks delivered to you Property sold Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]
- 16. Thank you! I genuinely look forward to partnering with you. Jon Lopez | The Lopez Team | Coldwell Banker Burnet Minnetonka | 952.270.0772 | [email protected]