The document discusses various methods for measuring bacterial growth, including determining cell mass, activity, and number. It describes direct methods like dry weight analysis and measuring cell nitrogen, as well as indirect methods such as assessing metabolic activity by measuring acid production, oxygen consumption, or turbidity. Turbidometry is highlighted as a rapid way to determine cell mass based on light scattering, though it requires calibration and dense enough cultures. A variety of advantages and limitations are provided for different growth measurement techniques.